With the many decades that Land Rover has been in existence, the name has been associated with many supporting activities during times of crisis. After all, its 4×4 vehicles have the capabilities to go into the roughest terrain, making it possible to bring vital supplies and rescue personnel to areas hit by a crisis like an earthquake or a flood.
Now Land Rover is again providing its vehicles in what is a global crisis – the COVID-19 coronavirus pandemic which began sweeping across the world since the beginning of the year. As the world faces an extraordinary challenge, Land Rover is focusing efforts towards supporting global communities in the fight against COVID-19 by providing vehicles and expertise to emergency services and organisations like its partners, the International Federation of Red Cross and Red Crescent Societies.
The fleet of new Defenders which had been meant for use on media drives has been reassigned to a new duty with emergency services and organisations. It is understood that the fleet numbers 105 Defenders with another batch of around 30 to be made available in due course.
Priced from around £40,000 (about RM206,000), the new Defender was launched at the Frankfurt Motorshow last September and was rolled out progressively in various markets from January. However, now that the UK is under lockdown due to the pandemic, business activities would have come to a standstill.
The all-new Land Rover Defender will have its world premiere later this year. In the past, when Land Rover was developing its new models, it would do most of the real-world testing on its own, using its own experienced personnel. Perhaps that was partly to keep details of the new model under wraps till launch.
These days, however, the carmaker must find it also useful to let outside parties check out prototypes. This is especially so if the outside parties operate in extreme conditions and have specific requirements for the transport vehicles.
One such organisation is the International Federation of Red Cross and Red Crescent Societies (IFRC) which was visited by the team carrying out the latest stage of its global testing programme of the new Defender.
IFRC fleet experts put new Defender to the test
A prototype vehicle visited the IFRC global fleet base in Dubai, the United Arab Emirates (UAE), and Land Rover engineers demonstrated the vehicle’s breadth of capability to their IFRC counterparts both on and off road. Then the IFRC fleet experts took to the wheel to test the vehicle for themselves on the region’s desert sand dunes and the twisty tarmac of Jebel Jais highway in temperatures over 40 degrees C. The Defender also climbed the tallest mounting in the UAE and reached an altitude of nearly 2,000 metres.
The dunes around Dubai were the perfect place to confirm that this is the most capable Land Rover ever made. It sits on tyres with an overall diameter of up to 815 mm, resulting in a very large contact patch. Coupled with a bespoke traction control system, which monitors and adjusts for a large variety of terrain, this makes the new Defender highly capable on sand and incredibly smooth on road as well.
Global partnership since 1954
The test in Dubai coincides with the renewal of Land Rover’s global partnership with the IFRC – a relationship that dates back 65 years, to 1954, when the first specially adapted Land Rover entered service in the region as a mobile dispensary.
This year marks the humanitarian organisation’s centenary as it celebrates ‘100 Years of Hope’. Over the next three years, Land Rover will support disaster preparedness and response initiatives in locations including India, Mexico and Australia.
“The Red Cross supports millions of people in crisis every year, working in almost every country in the world. We operate in some of the most hard-to-reach places on earth, often working in very difficult terrain, so our teams have to be able to cope with anything. That’s why we’re proud to have partnered with Land Rover since 1954, and to be putting their new Defender to the test, as together they help us reach vulnerable communities in crisis, whoever and wherever in the world they are,” said Ilir Caushaj, the IFRC’s Team Lead For Global Fleets And Logistics.
The session with the IFRC fleet experts complements the global testing programme which has seen prototypes covering more than 1.2 million kilometres in all kinds of conditions. Various activities have also been arranged to give the public a sneak preview of the vehicle, including a dynamic appearance at the 2019 Goodwood Festival of Speed in England.
Ford is doing its part to help with disaster relief in regions that were hardest hit by the recent wave of natural disasters. One of the most recent of the lot, was a powerful earthquake that struck Mexico on 7th September and then another, just 12 days later.
Apart from this, the after effects of Hurricane Maria that struck the Caribbean on September 20th, knocked out power and severely damaged much of Puerto Rico when it came ashore with category 4 winds. It also laid waste to property in the Virgin Islands, which was still reeling from the aftermath of Hurricane Harvey and Irma.
Ford has managed to contribute $200,000 USD (RM 841,300) to the United Way in Mexico (Fondo Unido Mexico) and will match employee donations to the Mexico Earthquake Relief Fund, up $50,000 USD (RM 210,325). Ford Mexico & Dealers Civic Committee is also providing $200,000 ((RM 841,300) in support to United Way Mexico and toward rebuilding schools.
In total, Ford will probably raise close to half a million US dollars (RM 2,103,250) to help with disaster relief efforts in Mexico, which will take the country a considerable mount of time to recover from. As for the hurricane relief efforts, Ford will be donating $100,000 USD (RM 420,650) and the Ford region is contributing an additional $100,000 USD (RM 420,650).
Besides this, the Blue Oval will continue to match contributions to the American Red Cross, up to $300,000 (RM 1,261,950). This, as well as other efforts by its employees have ensured that a substantial amount of money has been raised for a good cause.
Experts say that the recent hurricanes occurrences can be considered as a side effect of global warming. In recent years, our planet has been heating up, as a result, the air has been retaining far more moisture than before. This in turn, could eventually cause significant climate change in the coming years.
JLR’s emergency response unit is set to take on the harshest conditions to save lives
Project Hero is essentially a bespoke version of the Land Rover Discovery built for use by the Austrian Red Cross. Unveiled at the Geneva Motor Show, it’s an advanced communication vehicle to support the International Federation of Red Cross and Red Crescent Societies(IFRC), which are the world’s largest humanitarian network.
This rather unique Discovery will be trialed by the Austrian Red Cross emergency response teams in the hopes of aiding the saving of lives by speeding up the response times to disasters.
Project Hero’s main party piece is the roof-mounted drone. There’s a fully integrated landing system with self-centering and magnetic retention technology that enables the drone to land on Project Hero’s roof even when the vehicle is moving.
Through the use of the drone, the capacities of the emergency response unit is enhanced by allowing airborne, live footage to be transmitted to the Red Cross’s emergency response teams, helping them respond more quickly and effectively to landslides, earthquakes, floods and avalanches. Due to the changing terrain of unsettled landscapes, the aerial view provided by the drone will enable rescues to assess the situation from a safe distance and deduce an effective plan to rescue survivors.
Powered by the same 3.0-litre TD6 engine of the standard Discovery, Project Hero features a number of enhancements which include a heavy-duty sliding floor in the rear load space, segregation panel behind the rear seats providing additional equipment mounting points, LED lighting to aid night vision and innovative power supply points which accept multiple plug arrangements. It also features a multiple frequency radio equipment enabling contact to be made to other teams.
Project Hero will be stationed at the Austrian Red Cross training centre in Erzberg, in mountainous Eisenerz mining area, and in Vienna, for 12 months from June 2017. Its drone, will be used in simulations in order to develop new techniques of disaster relief. Project Hero will be dispatched when the Red Cross provides support at times of natural disasters, such as heavy snow or floods, or accidents.
