UMW Toyota Motor launches Toyota Eco Youth Program 2019

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The Toyota Eco Youth Program 2019 was launched earlier today by UMW Toyota Motor with the purpose of educating students on the importance of preserving the environment as well as training them to become eco ambassadors for improved quality on life.

The Toyota Eco Youth Program which started its life back in 2001 is a joint venture between UMW Toyota and the Ministry of Education to help provide more exposure and opportunities to develop a more environmentally conscious society, starting with our youths. This time around, myHarapan joins the movement as a working partner.

Over RM7 million has been spent by UMW Toyota since the start of the TEY program where environment protection remains one of the company’s corporate social responsibility key components. This year’s theme revolves around “Be the Superhero to Save the World.”

According to Mr. Ravindran K, the President of UMW Toyota Motor, “Our effort in carrying out this program annually shows our continuous commitment towards the importance of educating youth to take lasting and leading actions to safeguard the environment in a sustainable manner.”

“UMW Toyota Motor has taken numerous steps in our production facility to reduce the carbon footprint. Reducing carbon emissions is critical step in mitigating global warming. What the participants learn from this program will be useful in their future, as decision makers.”

YBhg. Dato` Dr. Mohd Gazali Bin Abas, Secretary General, Ministry of Education who attended the event also amplify Toyota’s view. “We always believe that educating students from young is crucial. The Education Ministry has put in place many curriculum and policies that gives emphasis to developing well balanced individuals who are knowledgeable, ethical, skilful and responsible that aims to impart higher thinking skills rather than rote learning.”

The program has selected twelve schools via video submissions from all schools here in Malaysia. These schools will undergo three days of workshop sessions, acquiring useful techniques from the Toyota Problem Solving Methodology, and many more with the hopes to ‘instil life skill to students that would be valuable and beneficial throughout their life.’

The winning teams will take away attractive cash prizes:

  • 1st – RM10,000
  • 2nd – RM7,000
  • 3rd – RM4,000
  • 4th – RM2,000
  • Consolation prize – RM1,000

To know more, head over to https://toyota.com.my/ecoyouth/en.

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