Kia’s ‘Electric Mission’ gains insights into the electrification of personal transport in Europe

Following a 4,100-km drive through the world’s most developed electrified car markets, Kia Motors collected data that provides insights into the major trends for electrification in Europe. Referred to as the ‘Electric Mission’, the project was carried out in partnership with automotive research consultancy World Shopper. The Electric Mission lasted 10 days, with a team … Continue reading Kia’s ‘Electric Mission’ gains insights into the electrification of personal transport in Europe