Honda owners and fans in Malaysia have a new line of Honda Official Merchandise to show off their favourite car brand. Known as the ‘TEI’ Series (TEI stands for Trust, Equality & Individuality’), there are 21 items inspired by Honda’s Philosophy.
The 21 items are grouped in four different collections – Corporate, Lifestyle, Activewear and the newly introduced Travel – and include a newly launched Sports Hijab.
According to Honda Malaysia’s Managing Director & CEO, Toichi Ishiyama, Honda Malaysia’s official merchandise has always been well-received by Honda enthusiasts and fans in this country for its trendy and appealing designs.
“Apart from providing the Joy of Buying Honda cars to our customers, we would also like them to experience the joy of owning items from Honda’s Official Merchandise collection which can be incorporated into their daily lives. It is therefore our delight to share the new line of Honda Official Merchandise with them which embodies the core values of Honda’s Philosophy. We are confident that Honda customers will appreciate the high quality and uniqueness of the new collection,” said Mr. Ishiyama.
‘TEI’ also means shape or form in the Japanese language and the designs are injected with a combination of Japanese elements. This new line of Honda Official Merchandise represents a unique, practical and energetic spirit, with a focus on style and innovation without compromising practicality and comfort.
The Corporate Collection offers smart casual clothing to supplement the working adult’s wardrobe while the trendsetters can choose stylish and exclusive items from the Lifestyle Collection such as the unique Reversible Bomber Jacket that offers two interchangeable designs in one jacket.
Other stylish items in the Lifestyle collection include the unique water-activated ‘TEI’ fineprint 30-inch Umbrella where the ‘TEI’ print will appear embossed when it comes in contact with water.
In the Activewear Collection, female fitness enthusiasts will be pleased to know there’s a newly launched Sports Hijab. Also in the collection is a reflective Activewear Shirt that provides high visibility and safety, especially at night.
For travellers who are looking for useful gear, the Travel Collection includes a reflective Travel Jacket and a specially designed 2-in-1 Detachable Travel Luggage Bag that is practical yet trendy. The luggage bag incorporates a backpack that can be attached to the cabin-size luggage bag or detached to be used as a backpack after arrival at a destination.
Priced from RM31 to RM320, the ‘TEI’ Series can be purchased at any of Honda’s 92 authorised sales dealerships nationwide or at ongoing Honda mobile roadshows. Visit www.honda.com.my to know more as well as to find the nearest Honda showroom.
