Perodua delivered a total of 23,203 vehicles last month, which was the best sales month in 2020 for the Malaysian carmaker, beating the June volume by 9.2%. This brings the cumulative volume for the first 7 months to 97,373 units. For the same period in 2019, it was over 141,000 units, which shows the impact that the Movement Control Order (MCO) had on new vehicle sales this year.
Three bestsellers of 2020
The carmaker estimates its July and year-to-date market shares to stand at 40% and 42%, respectively. The models contributing to this were the Myvi, Axia and Bezza which, according to Perodua, are Malaysia’s top three best-selling vehicles in the first seven months of 2020.
Cumulative sales of the Myvi were 29,313 units, while the Axia reached 28,107 units, and the Bezza ended July at 25,416 units.
“The Perodua Myvi, Malaysia’s best-selling vehicle every year since 2006, has recently been upgraded with the latest Advanced Safety Assist (ASA) 2.0 suite of driver assistance safety systems. It remains one of the most affordable cars with advanced safety features in the country,” said Perodua’s President & CEO, Dato’ Zainal Abidin Ahmad.
Higher sales will help automotive eco-system
“Since our operations restarted after the 2-month Movement Control Order (MCO) closure, sales volumes have rebounded swiftly, aided by the government’s sales tax exemption which will run until the end of the year. Should this encouraging trend continue, the healthy volume will enable us to further bolster Malaysia’s automotive eco-system of suppliers and dealers in this time of need,” he said.
According to Malaysia Automotive, Robotics and IoT Institute (MARii) estimates, a Total Industry Volume of at least 500,000 units is needed this year to ensure the continued survival of the automotive eco-system. The Malaysian Automotive Association (MAA) has offered a forecast of 470,000 units of new vehicle sales after obtaining input from its members.
“Amidst the COVID-19 crisis, we understand that we must work to our fullest capacity to help shore up the Malaysian economy and ensure jobs are protected. As the market leader, Perodua’s utmost priority is to continue providing the best products and services to ensure maximum customer satisfaction. We are committed to continue offering better value propositions to all Malaysians in the forms of affordability, quality, technology and the latest advanced features,” said Dato’ Zainal.
All of Perodua’s current models have over 90% local content and with its economies of scale, service parts are affordable and readily available, giving its valued customers total peace of mind. Dato’ Zainal added that Perodua embodies the concept of ‘Simple, Slim and Compact’ in all its operations, including interactions with all its stakeholders, while never forgetting its People First focus.