Chery has unveiled the second phase of its global Chery Safety Challenge campaign in Indonesia, with a strong focus on battery safety under high-humidity conditions. The initiative forms part of the brand’s ongoing efforts to prove the durability and reliability of its electrified vehicles through rigorous, real-world testing across diverse climates.
Indonesia’s tropical and moisture-heavy environment has been selected as the latest proving ground for Chery’s flagship plug-in hybrid SUV, the TIGGO 8 PRO CSH. The vehicle, already subjected to a gruelling 48-hour stress test involving a seven-car vertical stack in Wuhu, China, will now face another extreme scenario — operating in one of the world’s most humid climates. The latest challenge aims to underscore the robustness of Chery’s battery systems when exposed to prolonged damp conditions, a key concern for consumers in Southeast Asia.
This testing programme follows a series of extreme safety assessments conducted in China, including spiral rollovers and high-impact dual-vehicle collisions. By taking its battery safety campaign to international terrain, Chery is reinforcing its dedication to product development that adapts to the specific demands of each market. The campaign forms a core element of Chery’s global strategy, aptly titled “In Somewhere, For Somewhere”, which prioritises localisation in both vehicle design and validation.
The Indonesian leg of the Safety Challenge reflects Chery’s responsiveness to regional concerns, such as flash floods and high atmospheric moisture levels, that can compromise the reliability of electric vehicle components. Through such real-world testing, Chery seeks to build trust among local consumers and establish itself as a provider of intelligent, secure mobility solutions tailored to their daily environment.
After Indonesia, the Safety Challenge campaign will continue in other priority markets, including South Africa, Brazil, and Mexico. Each stop is designed to subject Chery’s hybrid technology to environmental extremes unique to that region, thereby pushing the envelope on global EV and hybrid safety standards.
By adopting this targeted, data-driven approach, Chery aims not only to improve customer confidence but also to set a higher industry benchmark for battery performance and vehicle safety in challenging conditions.
