Kia telah mendedahkan pelekat camouflage yang menawan untuk trak pikapnya yang akan datang, Kia Tasman, yang mendapat inspirasi daripada semangat pengembaraan Tasmania, pulau di selatan Australia. Dicipta dengan kerjasama artis Richard Boyd-Dunlop, balutan ini mencerminkan tema ‘The Path Never Taken,’ yang mempamerkan sifat lasak Tasman dan komitmen Kia untuk mereka bentuk inovasi.
Balutan ini, bertemakan penerokaan, merakamkan ciri-ciri kepelbagaian landskap Australia, dari kawasan pantai ke kawasan pedalaman. Diilhamkan oleh pengalaman Boyd-Dunlop menumpang kereta di seluruh negara, ia menggalakkan pemandu untuk memulakan pengembaraan baharu dan menemui destinasi yang tidak kelihatan.
Gaya artistik Boyd-Dunlop menggabungkan unsur-unsur darat dan laut, menggabungkan warna pedalaman yang berapi-api dan biru cerah mengingatkan budaya meluncur Australia. Reka bentuk unik ini mencerminkan kepelbagaian dan semangat pengembaraan Tasman.
Dijadualkan untuk dikeluarkan pada 2025, Tasman menandakan kemasukan Kia ke dalam pasaran trak pikap segmen C. Pelancaran globalnya secara berperingkat akan menyasarkan pasaran utama seperti Korea, Australia, Afrika dan Timur Tengah, memenuhi keperluan kerja dan masa lapang dengan kebolehpercayaan, prestasi dan serba boleh.
Kia has unveiled a striking Australia-inspired camouflage wrap for its upcoming pickup truck, the Kia Tasman. Named after the rugged and adventurous spirit of Tasmania, the southernmost island of Australia, the Tasman pickup embodies Kia’s dedication to design innovation and exploration.
Created in collaboration with renowned artist Richard Boyd-Dunlop from Australia and New Zealand, the unique wrap, themed around ‘The Path Never Taken,’ reflects the Tasman’s adventurous nature. Inspired by the diverse landscapes of Australia, the graphics depict a journey along the coast and through the outback, drawing on Boyd-Dunlop’s own experiences hitching rides in pickup trucks across the country.
The concept of ‘The Path Never Taken’ encapsulates the adventurous spirit of the Kia Tasman, encouraging customers to explore new landscapes and experiences with a vehicle that prioritises reliability and performance. Through this theme, the Tasman aims to lead drivers toward unknown and breathtaking destinations.
Known for his distinctive artistic style, Boyd-Dunlop’s design for the Kia Tasman camouflage wrap blends elements of land and sea, combining the fiery hues of the outback with commanding blues inspired by Australia’s surf culture.
Scheduled for debut in 2025, the Tasman represents Kia’s first foray into the C-segment pickup truck market. Its launch will be phased globally, with key markets including Korea, Australia, Africa, and the Middle East. In addition to its utility as a work-oriented pickup, the Tasman is designed to meet diverse personal needs, catering to demanding lifestyles and supporting extreme leisure activities.
Unless you work with Audi – and with the R&D department – you would not be able to drive those camouflaged prototypes that are seen in spy photos or even officially shown by the carmaker. They are usually super secret vehicles and only driven outside the factory premises when necessary for real-world testing.
Now Audi of America offers 75 customers a chance to feel like they are driving one of those prototypes with the RS e-tron GT ‘project_513/2’. This is a limited run model which closely resembles the prototype car. It has the original design used for global prototype testing with “e-tron” camouflage script on both the exterior and interior.
Back in earlier years, car companies had only to worry about professional spy photographers capturing images of their next model. The occasions when ordinary members of the public happened to spot and know what they were seeing were few and usually, they saw but could not record anything. The cameraphone changed all that and with it also came social media which had an image up within seconds and seen around the world within minutes.
Furthermore, with sophisticated editing software, it was also possible to ‘strip away’ simple camouflage like the black tape that was commonly used. Even in earlier days, some of the pros would try to remove camouflage and then sell their pictures to magazines as ‘scoop pictures’.
More sophisticated camouflage created
So for the carmakers, especially those in the R&D department which had to conduct tests in public areas, camouflaging prototypes required even more sophisticated approaches. Working with the design studio, they have come up with wraps with mind-bending patterns, squiggles, and swirls which cover almost every part of the vehicle except things like the front and rear lights which must be visible to other road-users for safety reasons.
The aim of these patterns is to confuse the eye and prevent industry spies from being able to focus on the vehicle’s features. While a general idea of the shape may be discernible even with the camouflage, some key elements like the design of the grille or the actual shape of side windows are still hidden.
Ford’s latest camouflage, inspired by the block pattern on the Bronco R Baja racer as well as mountain ranges, uses hundreds of blue, black, and white blocks in a pixelated pattern to break up the appearance of the underlying shape of the vehicle while it’s still under development.
Optical illusion
The camouflage is being used on the next generation of the Ford Ranger at the moment. Designed by a team at Ford’s Design Centre in Melbourne, Australia, this camouflage pattern creates an optical illusion that makes it difficult to pick out exterior features in sunlight, while a reflective element helps hide the vehicle’s shape at night.
“We were asked to develop a camouflage that allowed you to clearly see that this is the new Ranger but not see it at the same time,” said Leigh Cosentino, Design Manager at Ford Australia. “The inspiration originally came from the Baja livery Ford has been using; as I’m a huge fan of motorsport it’s hard for me not to be obsessed with machinery like that,” added Lee Imrie, the Ford Australia designer who developed the successful pattern.
Not usual type of camouflage
According to Cosentino, the project was about more than just disguising key features in the sheet metal. “We wanted the design to be dynamic and exciting and build anticipation towards the reveal of next Ranger without looking like a derivative of military camouflage,” he said.
The design is dense at the bottom and then the pattern becomes scattered towards the roof. It ends up being a good camouflage, is visually exciting but also gives the pattern a sense of movement. It’s not the usual static type of camouflage.
“There’s no linework on this camo that aligns with anything on the exterior and that means you can’t see volume or shape or lines in the vehicle,” added Imrie. “My intention with this design was to scatter your eye so that you can’t focus on a specific line; and the colour patching adds to that effect.”
But there’s more to the pattern than just scattering your eye. While Imrie said he based the pattern on the Bronco R racer, he also took inspiration from the Next-Generation Ranger itself. “I started with squares rotated at 45 degrees, and scattered them throughout the page, attempting to make a reoccurring silhouette of a mountain top landscape which echoed the lifestyle orientation of the Next-Generation Ranger. When you stand back, it has a clear connection to a digitised military camouflage but with a connection to nature,” Imrie said.
The digitised pattern took the team 2 months to develop and test. It’s printed onto vinyl and applied in 2 stages taking up to two days to apply. The full-vehicle base layer contains the blue, black, and white blocks and is applied in the same way a regular wrap is. The second, reflective ‘layer’ consists of up to one hundred individual reflective elements hand placed on the vehicle.
If you’re wondering when the new Ranger will be seen without all the camouflage, Ford has confirmed that it will be this coming November 24.
Genesis, Hyundai Motor’s premium brand, has a brand new SUV under final stages of development. It has been announced publicly in Korea so that the R&D guys can start running real-world tests on public roads.
QR code on camouflage
However, the vehicle, designated GV70, is camouflaged as the teaser pictures release show. To use the testing exercise to do a bit of promotion, there’s a QR code on the bodywork which leads those who scan it to a web page that explains the camouflage pattern referred to as ‘G-Matrix’.
G-Matrix is inspired by the diffused reflection of light from precision-cut diamonds and is a core part of the Genesis brand identity. Drivers can look forward to the creative application of the pattern on the GV70 in different ways, emphasizing the details that are emblematic of the Genesis brand.
Second of three SUVs
While specific details are presently hidden by the G-Matrix camouflage pattern, the continued evolution of Genesis’ signature “Athletic Elegance” design language is evident. The new midsize SUV will join the GV80 in the model line-up for 2021, after which will come a smaller model (GV60?).
“We are thrilled to share this early sneak preview of our second SUV, the Genesis GV70,” said a Genesis official. “It telegraphs an exciting new design and reinforces the core brand values that run through our line-up. We look forward to sharing full details on GV70 with everyone in the near future.”
Shared platform likely
Given its size and positioning, the GV70, which will challenge SUVs like the BMW X3 and Audi Q5, is likely to share architecture with the new Hyundai Tucson. It obviously doesn’t make sense for Genesis to have its own platforms, an approach which manufacturers discarded after the 1980s when it proved more and more expensive to develop a platform. The key nowadays is how many models can be derived off a platform with minimal modifications.
The origin of the camouflage comes from a military tactic used on ships during World War I, known as the ‘Dazzle Camouflage’. It consisted of painting ships with black and white geometric patterns to blur their shapes and confuse the enemy. “The story goes that the artists who designed these camouflage patterns drew inspiration from Cubist paintings,” explained Edgar Aneas, an expert in vehicle camouflage.
Since the 1980s, carmakers have also used the same principle to camouflage their prototypes, especially when the vehicles need to be driven on public roads. Initially, the camouflage was simple – just black film taped onto the vehicle to conceal special styling elements. Sometimes, extra panels might be added to alter the shape and mislead competitors as to the actual design of the new model.
Over time, there was a need to make the camouflage more effective because computer software was becoming sophisticated and the design under the simple camouflage could be made more visible. This led to the patchy type of camouflage, not unlike that used for military clothing to reduce visibility of a soldier in the jungle or desert. Each brand uses its own camouflage and some even patent the design.
Inspired by Modernism and Barcelona
SEAT, the Spanish carmaker in the Volkswagen Group, has been using a unique camouflage for its all-new Leon model which will have its global premiere today. Official and unofficial pictures have shown the car wrapped in a broken tile vinyl inspired by Modernism and the city of Barcelona, the home of SEAT.
“The new SEAT Leon has a lot of personality and is very difficult to camouflage because it’s a sculpture on wheels that expresses SEAT’s emotional nature. The Leon was born here and because of the special relationship we have with Barcelona, we looked to the city for inspiration,” explained Jordi Font, head of SEAT’s Colour & Trim Development.
Developing a new design – the challenge
“This is the first time we didn’t use conventional camouflage. It was a challenge, because the main goal is to distort the shapes of the car. We worked on several versions to blur the lines but send a clear message – that we are Barcelona, that we are Mediterranean, and that we are colourful. We want to give meaning to our sculpture,” he said.
Not only does the camouflage have an aesthetic function but it must also withstand extreme weather and driving conditions. The material used is a special cast vinyl that resists these conditions.
“The cars are camouflaged so that they can be tested in different weather situations, sub-zero temperatures, long exposure to the elements, rain and desert heat. This vinyl is made with a very durable material and has special characteristics that prevent it from peeling off or deteriorating,” noted Aneas, the camouflage expert.
