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Golden Steering Awards

Aston Martin’s DB11 has just been crowned ‘Most Beautiful car 2017’ by winning the prestigious Golden Steering Wheel award from Axel Springer. The car features cutting edge technology that has been wrapped into a silhouette that is worthy of praise. It’s smooth and elegantly designed contours make it look aggressive yet classy.

The jury of the Golden Steering award was made up of designers, engineers, racers, celebrities and journalists from across Europe. There were 20 entrants for the competition, all of which entered the car market this year. And the DB11 managed to standout enough to take home the prize.

Aston Martin President and CEO, Dr. Andy Palmer, received the award from Marion Horn (Editor in Chief BILD am Sonntag) and Tom Drechsler (Editor in Chief AUTO BILD) at the awards ceremony held at the Axel Springer SE headquarters in Berlin.

Speaking of the award, the delighted CEO of Aston Martin, said, “We aspire to make the most beautiful cars in the world and are incredibly proud of the Aston Martin DB11, a car that spearheads our Second Century plan. Exceptional design runs through the bloodline of the DB models and every part of the DB11 is crafted to create the most beautiful DB to date.”

Designed by Marek Richman, the DB11 is grand tourer that was built since last year and has effectively replaced the ever popular DB9. Available as either a 2-door Coupe or Convertible, the DB11 is offered with either a 5.2-litre twin-turbo V12 or a Mercedes-AMG 4.0-litre V8 engine.

Both powerplants are mated with an 8-speed ZF automatic gearbox, which allow them to achieve their respective speeds. The V12 powered car has 600bhp and 700Nm of torque, which allow it to sprint from 0-100km/h in just 3.9 seconds. The V8 powered (503bhp and 675Nm of torque) car accomplishes the same feat in 4.0 seconds.

Aston Martin recently forged a partnership with Mercedes-Benz, allowing it access to a plethora of engine options and cutting edge technology. Utilizing these new tools, the British automaker might be able to reduce R&D costs but produce the same beautiful cars.

Honda’s Civic and NSX have been shortlisted for this year’s 42nd Golden Steering Wheel awards. It’s ana awards ceremony that is organised by Germany’s Build magazine that recognizes the best new cars of the year.

The vehicles that progress beyond the shortlisted stage are chosen based on public votes but the finalists are judged by a panel of European experts to determine the winner of each category and overall winner. This year, there are a total of 40 contenders for the general public to choose from and vote for their favourite.

This 2017 awards will see the Civic and NSX being shortlisted for the Small Car and Sports Car category respectively. Already an award winner globally, the 2017 Civic has bagged the Canadian Car of the Year Awards, and won Kelley Blue Book’s coveted Best Buy of the Year award.

It’s performance oriented brethren, the Type-R, has also laid claim to What Car? magazine’s Most Anticipated Car Launch of the year and Auto Express’s Best Hot Hatch of the Year awards.

Not to be outdone by its family oriented sibling, the NSX has picked up multiple awards too, including the 2017 International Engine of the Year New Engine of the Year, Road & Track’s Performance Car of the Year, and Business Insider’s Overall Car of the Year.

David Hodgetts, managing director of Honda UK, said, “The two contenders have already made a big impact in their relative sectors by winning multiple awards, a win for Honda would be a fantastic achievement at the Golden Steering Awards.”

Honda has outdone itself this past few years with the introduction of some of the most advanced Japanese cars we have ever seen. The NSX, may not be the fastest car in the world, but it is loaded with technology that will shame more expensive European sports cars.

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