A year ago, the late Ken Block and his Hoonigan Racing Division unveiled their ‘Hoonicorn’ – a one-of-a-kind, mid-engine, 1400 bhp, Porsche SVRSR, that was dubbed the ‘Hoonipigasus’. It was built with the sole purpose of going fastest overall at the most iconic and legendary hillclimb in the world, beating record-holder Romain Dumas who set it with a Volkswagen ID.R in 2018.
Engine issues prevented Block from making the run in 2022 and he had been looking forward to doing it this year. Unfortunately, in January this year, he died in an accident when the snowmobile he was on flipped back onto him.
The Audi S1 e-tron quattro Hoonitron to be driven by Ken Block has been completed and will make its North American debut at the Rolex Motorsport Reunion later this month. This is the first time the drift artist is working with Audi after having long associations with Ford and Subaru.
Unlike all previous cars that Block has used, the S1 e-tron quattro – to be used in the next installment of his famous Gymkhana series, ‘Electrikhana’ – does not run on petrol because it has no combustion engine. Instead, it has dual motors powered by electricity, and Block will show that even with electrification, extreme performance is still possible.
Inspiration for the design of the one-off car came from the legendary quattro S1 rallycar that sped up Pikes Peak in record time. The entire development, including the technology, of the S1 Hoonitron was conducted by Audi Sport.
Audi Design was brought in for the styling work only in December 2021. Typically for a project of this magnitude, designers and engineers would spend a year or more just developing the concept. However, in the case of the S1 e-tron quattro Hoonitron, an accelerated timeline of just 4 weeks was targeted at the Audi Sport facility in Germany.
After about a month of labour-intensive work, the S1 Hoonitron was finalized. Block flew over to provide his input and also learn how to drive an all-electric car sideways and in circles. “I’m familiar with a wide variety of cars using internal combustion engines and transmissions, but there were a lot of new things for me to learn. Spinning into a donut at 150 km/h directly from standstill – just using my right foot – was an all-new experience for me! Our work was focused on getting the car and I used to each other. My thanks go to the whole Audi Sport squad for their outstanding teamwork,” he said.
“The S1 e-tron quattro Hoonitron combines a lot of what Audi was already famous for in the 1980s,” added Block. “For instance, the car’s spectacular aerodynamics have now been translated into a totally modern form. I think it’s cool that the Audi designers have been inspired by their own past and uniquely transferred the car’s technologies and appearance into the present.”
The S1 e-tron quattro Hoonitron brings electrification directly to the performance car enthusiast’s doorstep. Besides powerful electric motors, there’s all-wheel drive, a carbonfibre chassis, and incorporation of the full suite of safety standards as dictated by the FIA.
From 1984 to 1987, Walter Rohrl, as a member of the Audi Sport team, drove the original Sport quattro S1 during the Group B era of rallying. Audi had gained an unfair advantage in the early 1980s when it used the quattro all-wheel drive system in its rallycars. The ‘unfair advantage’ propelled the success of the brand in off-road, pavement, and track competitions alike, with significant performance benefits.
Today, the Audi quattro system has evolved with the latest technologies and credentials adapted from the world of motorsports. The modern interpretation, the S1 Hoonitron, serves as a nod to this significant period, while remaining sharply focused on the commitment toward electrification.
Ken Block is well known for his thrilling, heart-stopping gymkhana series of videos where he has pushed Fords and then Subarus to extreme limits to entertain viewers. Earlier this year, he parted company with Ford and teamed up with a new carmaker – Audi. So he can now say he’s worked with American, Japanese and now German carmakers… maybe one day with Chinese or Korean too?
A new Hoonitron
His move to Audi is going to see him drive not just another specially prepared car with a powerful engine. In fact, it will be a major change for him as he will be doing his driving sideways using electric power. Audi has developed a special S1 e-tron quattro ‘Hoonitron’ for the American drift specialist and with this car, a new video (the working title is ‘Elektrikana’)will be produced which we will see sometime in the first quarter of 2022.
New interpretation of Pikes Peak car
The entire development, including the technology, of the S1 Hoonitron was conducted by Audi Sport at its own facility. Audi Design was responsible for the styling, which has been anything but a run-of-the-mill job for the design team. The challenges were tremendous as they aimed to create a modern, all-electric interpretation of the legendary quattro S1 Pikes Peak car. This car, evolved from the successful World Rally Championship-dominating cars, raced to the summit in the famous Pikes Peak Hill Climb in America, boosting the level of performance in the event much higher.
The S1 Hoonitron has two powerful electric motors and all-wheel drive, a carbonfibre chassis, and the full safety standards as prescribed by the FIA. How Audi Sport has boosted output from the motors to give Block the kind of power he will need for his tyre-smoking stunts remains a secret.
A new experience going electric
Last month, he got to know the car for the first time. “Audi gave me the opportunity to test it for a few days in Germany,” he revealed. “I’m familiar with a wide variety of cars using internal combustion engines and transmissions, but there were a lot of new things for me to learn here. Spinning into a donut at 150 km/h directly from standstill – just using my right foot – is an all-new experience for me! Our work was focused on getting the car and I used to each other. My thanks go to the whole Audi Sport squad for their outstanding teamwork.”
“The S1 Hoonitron combines a lot of what Audi was already famous for in the 1980s,” added Block. “For instance, the car’s spectacular aerodynamics have now been translated into a totally modern form. I think it’s cool that the Audi designers have been inspired by their own past and uniquely transferred the car’s technologies and appearance into the present.”
“The collaboration with Audi is a very special partnership for me. The brand and its passion for motorsport motivated me to get into rallying,” Block revealed. “That Audi has now developed this car for me and my team, and has joined us in our next project, has made a dream come true for me. The Hoonitron is writing the next chapter in our history and taking our Gymkhana story into the future.”
We’re certainly looking forward to seeing the new video and wonder if Audi will be able to convince the German authorities to allow him to do his spectacular driving in the carmaker’s home city of Ingolstadt. With his Fords, he’s burnt rubber on the streets of cities like London and Detroit, right in front of the police (who blocked off roads just for him).
Ford has developed a new technology that will enable Focus RS owners to have more fun with their hot hatches in a way that wasn’t possible before. It’s called the Drift Stick and is basically a rally-inspired electronic handbrake, developed and designed specifically for this car and was approved by rally and stunt driver Ken Bock.
The car already had a feature called Drift Mode, where the electronics would allow the Focus RS’ rear wheels to break traction to perform a controlled slide around a turn. Now, Drift Stick will make this maneuver far easier, which was the point of its inception.
Referred internally as Project Wicked Stick, its development was led by Ford Performance program manager John Wicks. This kit is basically an aluminium lever between the driver’s seat and manual transmission.
Tugging on it, opens up the rear-drive unit’s clutches of the AWD system, and then hydraulic pressure is applied to lock the rear wheels to induce a drift. This results in clutch-free tails-sliding action, which is similar to maneuvers executed by rally drivers around sharp turns.
“The passionate engineers at Ford Performance are also enthusiasts,” said Dave Pericak, global director, Ford Performance. “Everyone here is encouraged to think outside the box, so project ‘Wicked Stick’ was born.”
“Our engineers will leverage the learnings from its development for many future products for Ford Performance and, ultimately, take back even more of an innovative spirit when they rejoin our mainstream engineering teams,” he added.
Ken Block, who is known for his eccentric and creative stunts performed in his viral Gymkhana videos, contributed to the project and was responsible for the final sign-off. He is a seasoned veteran of using the hydraulic handbrake in rally cars, to execute the same maneuvers.
Incorporating the hydraulic handbrake into the current Focus RS wasn’t considered because substantial modifications would need to be done to the car. These changes couldn’t be easily reversed should an owner want the car returned to its original configuration.
Using electronic technology to accomplish the same goal, was considered a more sensible choice. The following are the benefits that this system offers:
Instantaneous engagement and release – just five to six pounds of pressure is required to operate the Ford Performance Drift Stick – significantly less than a hydraulic handbrake – for easy, precise use
Installation and removal is easy, as there is no welding, hole drilling or calipers as necessary in a hydraulic kit
It also connects to the onboard diagnostics port on the car, allowing it to function as a professional calibration tool
The Drift Stick is available as a kit for Focus RS owners in the US and Canada, which includes the Drift Stick lever, mounts and circuit board with professional calibration functionality. Owners won’t void the factory warranty by choosing to get this installed in their vehicles.