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KINTO ONE

KINTO ONE is a car subscription program available exclusively to Toyota and Lexus customers globally. Introduced in Malaysia earlier this year, it offers the use of a vehicles without having to own it. Those who sign up for the program have only to pay a fixed monthly payment which includes registration fees, maintenance costs, insurance and even roadtax.

Originating from the Japanese word kinto-un, which means ‘flying nimbus’, as the future image of  mobility, the name is in line with the spirit of providing services that quickly appear when necessary, enabling mobility as per the user’s wishes.

With the traditional hire-purchase (H-P) financing facility, the customer has to pay a monthly instalment to repay the loan amount and also all costs related to ownership and usage. KINTO ONE packages all the costs for convenience during the term selected which can be 2 years or 3 years. At the end of the subscription period, the vehicle is returned and everything else will be taken care of. There are no worries of residual value nor how to sell off the vehicle.

The various packages and subscription periods with terms of up to 5 years now available.

In Malaysia, KINTO ONE is offered through a joint strategic collaboration between Toyota Capital Malaysia Sdn Bhd and UMW Toyota Motor. It is available in Peninsular Malaysia and East Malaysia but not Langkawi and Labuan. The subscription program is Islamic-based and is part of the local early mover transition to realizing Toyota’s ambition to become a mobility company.

“Soon after we launched KINTO ONE, the country was ushered into another major lockdown and  this has encouraged us to be more adaptive of the local happenings. Through our spirit of kaizen (constant improvement) and structured discipline in product development, we took advantage of the recent lockdown to improve our KINTO ONE features,” said Thomas Chai, President of Toyota Capital Malaysia. “We listened closely to what the market needs and have come up with additional varieties of KINTO ONE to cater to the growing car subscription market.”

KINTO ONE now offers the option to choose from different yearly mileage packages starting from 20,000 kms to 30,000 kms and a longer subscription up to 5 years can also be chosen. Additionally, there is a Lite Package, conceived as a response to the reduced motoring by many people (due to working from home and limiting their travels). They may still require an easy and straightforward car  usership program. The Lite package has all the value propositions of a car subscription program but offers extensive flexibility to choose the package that suits each customer’s needs best.

The corporate sector would also find KINTO ONE Business worth considering for company fleets. Formulated to appeal to companies who wish to be light on their assets and lessen the unnecessary  administrative works, KINTO ONE Business can help to improve the bottom line as it is a cost-effective solution for mobility needs. Furthermore, fleet managers can have an easier time as everything related to the vehicle throughout the subscription period is covered. KINTO ONE Business offers a range of commercial vehicles as well.

Some of the Toyota and Lexus models available for KINTO ONE’s subscription plans. The Toyota Hiace and Hilux for commercial usage are also available with KINTO ONE Business.

Current models available for KINTO ONE subscription include popular Toyota and Lexus and for KINTO ONE Business, vehicles for commercial usage as well. Vehicle inventories and subscription costs can be found at www.kinto-my.com.

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Trends in car ownership are evolving and these days, there is growing interest in what are known as subscription plans. Customers choose a model, and a fixed instalment is paid each month over an agreed period of a few years. The amount includes maintenance costs, insurance and even roadtax so it is convenient.

But there is a catch: ownership of the car is not the customer’s at the end and he or she can either return it or negotiate to buy it over, or even start a new subscription. It’s a good opportunity to upgrade to a new car every few years, and no hassles of having to sell off the old one first.

First in the world
A number of companies in Malaysia offer this approach and the latest to join is Toyota with its KINTO ONE scheme. Introduced by Toyota Capital Malaysia, KINTO ONE is a global financing scheme which the carmaker has introduced in many countries, and it already has a very big presence in the Europe. For Malaysia, it is the first-in-the-world Islamic based car medium-term subscription program.

Originating from the Japanese word kinto-un, which means ‘flying nimbus’, as the future image of  mobility, the name is in line with the spirit of providing services that quickly appear when  necessary, enabling mobility as per the user’s wishes, and are kind to the environment.

All-inclusive instalment
Unlike the traditional hire purchase (H-P) financing facility, KINTO ONE is an all-inclusive, fixed monthly payment, car subscription  plan. The fixed subscription covers registration costs of the vehicle, annual comprehensive insurance coverage and roadtax, as well as scheduled maintenance and preventive maintenance costs. At the end of the term, which can be 2 years or 3 years, the customer can return the car.

Some of the Toyota and Lexus models available under the KINTO ONE plan. The monthly amounts may appear high but remember that they include costs like roadtax, insurance and servicing – which you would have to pay anyway. So all an owner really has to pay for is fuel, paking and toll charges – and fines.

“KINTO ONE is the  direct translation of a strategic partnership between Toyota Capital Malaysia and UMW Toyota Motor and is a distinctly curated response to the new generation lifestyle seeking  mobility. It is about the shift of consumer behaviour from car ownership to car usership. It is about Toyota’s  vision of ‘Mobility for All’,” said Thomas Chai, President of Toyota Capital Malaysia.

Good for corporate sector
Mr. Chai added that KINTO ONE is also aimed at the corporate sector which wants to be ‘light in their assets’ but still require the functionalities of being mobile. The full range of aftersales and support services will be handled by authorized Toyota dealers nationwide, with 24-hour emergency assistance also provided.

“It all seems new and revolutionary for KINTO ONE aiming to cater to the newer generation of car owners seeking for freedom and mobility through its all-inclusive fixed monthly subscription plan, but KINTO ONE has already been introduced in many parts of the world. While it is newly launched here in Malaysia, we  are starting with our learning curves way past the introductory stages. With strong support from Toyota Motor Corporation and the abundant availability of intellectual discourses amongst KINTO operators around the world, it has made our market introduction journey a very enriching  one,” said Ravindran Kurusamy, President of UMW Toyota Motor.

KINTO ONE is exclusively available online via the website (www.kinto-my.com) where customers can view the car models available, decide on which subscription plan suits them and then apply online. The subscription plans also cover Lexus models available in Malaysia.

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