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Lotus

Dilancarkan pada tahun 2023, Lotus Emeya, sebuah sedan elektrik, bersedia untuk memberi impak yang ketara dalam dunia automotif, mencabar pesaing seperti Tesla Model S dan Porsche Taycan Turbo. Kini tersedia untuk tempahan di Malaysia, kereta anggun dan berkuasa ini menjanjikan pengalaman pemanduan yang menggembirakan dan ciri teknologi canggih.

Dibina pada platform Electric Premium Architecture (EPA), produk Seni Bina Pengalaman Lestari (SEA) Geely, Emeya mempunyai pek bateri 102 kWj, memberikan jarak pemanduan mengagumkan yang dijangka menyaingi jarak 600km Eletre yang cemerlang pada kitaran WLTP. Walaupun pek baterinya lebih kecil berbanding Eletre, Emeya mengimbangi dengan kuasa pengecasan pantas 350 kW. Dengan pengecas pantas DC 350 kW, Emeya boleh mengecas dari 10 hingga 80 peratus dalam masa 18 minit sahaja, menambah 150km ke jaraknya dalam masa lima minit sahaja.

Prestasi adalah fokus utama Emeya, menampilkan sistem pacuan semua roda dwi-motor yang menjana 905hp dan 985Nm tork. Lotus mendakwa Emeya boleh memecut dari 0 hingga 100km/j dalam hanya 2.78 saat, dengan kelajuan puncak 256km/j.

Bahasa reka bentuk Emeya yang berani dan bersudut hampir mencerminkan bahasa Eletre, menampilkan unit pencahayaan yang anggun dan tudung berkontur untuk estetika tersendiri. Di dalam, Emeya menawarkan pelbagai inovasi teknologi dan bahan mampan, termasuk sistem bunyi sekeliling KEF 3D yang canggih dengan teknologi penindasan hingar dan penderia getaran untuk kualiti audio yang dipertingkatkan. Bahan mewah seperti Alcantara, polyurethane ultra-fabrik, dan kulit Nappa menghiasi bahagian dalam, menggabungkan kemewahan dengan kesedaran ekologi.

Dengan harga dijangka bermula daripada RM650,000, tempahan untuk Lotus Emeya di Malaysia kini dibuka di bilik pameran Lotus di Pavilion Damansara, menawarkan pelanggan peluang untuk merasai sendiri masa depan sedan mewah elektrik.

Launched back in 2023, the Lotus Emeya, an all-electric sedan, was poised to make a significant impact in the automotive world, challenging rivals like the Tesla Model S and the Porsche Taycan Turbo. Now available for bookings in Malaysia, this sleek and powerful car promises an exhilarating driving experience and advanced technology features.

Built on the Electric Premium Architecture (EPA) platform, a product of Geely’s Sustainable Experience Architecture (SEA), the Emeya boasts a 102 kWh battery pack, delivering an impressive range expected to rival the Eletre’s outstanding 600km range on the WLTP cycle. Despite its slightly smaller battery pack compared to the Eletre, the Emeya compensates with 350 kW of quick charging power. With a 350 kW DC fast charger, the Emeya can charge from 10 to 80 per cent in just 18 minutes, adding 150 km to its range in only five minutes.

Performance is a key highlight of the Emeya, featuring a dual-motor all-wheel-drive system generating 905hp and 985Nm of torque. Lotus claims the Emeya can accelerate from 0 to 100km/h in just 2.78 seconds, with a peak speed of 256km/h.

The Emeya’s bold and angular design language closely mirrors that of the Eletre, featuring sleek lighting units and a contoured hood for a distinctive aesthetic. Inside, the Emeya offers a host of technology innovations and sustainable materials, including a cutting-edge KEF 3D surround sound system with noise suppression technology and vibration sensors for enhanced audio quality. Luxurious materials such as Alcantara, ultra-fabric polyurethane, and Nappa leather adorn the interior, blending luxury with ecological consciousness.

With pricing expected to start from RM650,000, bookings for the Lotus Emeya in Malaysia are now open at the Lotus showroom in Pavilion Damansara, offering customers the opportunity to experience the future of electric luxury sedans firsthand.

Lotus telah melancarkan perkhidmatan khas baharu yang dipanggil Lotus Chapman Bespoke, memenuhi permintaan yang semakin meningkat untuk pengalaman automotif yang diperibadikan di seluruh dunia. Perkhidmatan ini menawarkan pelanggan peluang untuk menyesuaikan kenderaan Lotus mereka secara meluas, daripada lencana dan kemasan unik untuk melengkapkan pemperibadian sekali sahaja bagi keseluruhan kenderaan.

Pada mulanya, ia akan dilancarkan di China pada 25 April 2024. Lotus Chapman Bespoke kemudiannya akan dilancarkan secara global dalam beberapa bulan berikutnya. Clive Chapman, anak kepada pengasas Lotus Colin dan Hazel Chapman, menyatakan semangat untuk perkhidmatan itu, dengan menyatakan bahawa ia membolehkan pemandu mencipta inovasi mereka sendiri sambil menghormati warisan luar biasa ibu bapanya.

Nama Lotus Chapman Bespoke memberi penghormatan kepada Colin dan Hazel Chapman, yang mengasaskan Lotus pada tahun 1948 di London, UK. Terkenal dengan semangat perintis dan reka bentuk yang inovatif, warisan Colin Chapman terus memberi inspirasi kepada komitmen jenama untuk menolak sempadan dan mencabar status quo.

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Lotus has unveiled a new bespoke service called Lotus Chapman Bespoke, catering to the growing demand for personalised automotive experiences worldwide. This service offers customers the opportunity to customise their Lotus vehicles extensively, ranging from unique badges and trims to complete one-off personalisation of entire vehicles.

Initially launching in China on April 25, 2024, Lotus Chapman Bespoke will subsequently roll out globally over the following months. Clive Chapman, son of Lotus founders Colin and Hazel Chapman and Director of Classic Team Lotus, expressed enthusiasm for the service, stating that it allows drivers to create their own innovations while honouring his parents’ extraordinary legacy.

The name Lotus Chapman Bespoke pays tribute to Colin and Hazel Chapman, who founded Lotus in 1948 in London, UK. Renowned for his pioneering spirit and innovative designs, Colin Chapman’s legacy continues to inspire the brand’s commitment to pushing boundaries and challenging the status quo.

Qingfeng Feng, CEO of Lotus Group, emphasised Lotus’s heritage as a bespoke carmaker, highlighting Colin Chapman’s hands-on approach to crafting cars from scratch. Lotus Chapman Bespoke aims to uphold this tradition by empowering customers to personalise their vehicles according to their unique preferences.

The bespoke service offers three levels of personalisation:

  1. Tailor-made: Customers can select their own combination of colours, designs, and exclusive details to create a truly unique vehicle.
  2. Collection: Limited-edition designs developed in collaboration with partners, artists, and luxury brands provide customers with curated options for personalisation.
  3. One-off: Customers have the opportunity to build a completely unique car tailored to their individual tastes and preferences.

Lotus invites enthusiasts to explore the possibilities of Lotus Chapman Bespoke through its online platform or by contacting their local Lotus Centre for more information. With three levels of excellence and endless combinations, Lotus Chapman Bespoke promises to elevate the ownership experience for Lotus enthusiasts worldwide.

Lotus Cars memperluaskan kehadirannya di Malaysia dengan pembukaan Lotus Store pertamanya di Pavilion Damansara Heights menunjukkan komitmen jenama itu kepada pasaran Malaysia.

Kedai itu, berkeluasan 173.58 m², memulakan kerjaya di Kuala Lumpur 10 bulan selepas pelancaran Hyper-SUV Lotus Eletre serba elektrik. Eletre telah menjadi popular di Malaysia, dengan 50 kereta dihantar setakat ini dan 200 lagi dalam perjalanan.

Mencerminkan identiti korporat antarabangsa baharu Lotus, Lotus Store mempamerkan kereta sport Eletre dan Emira. Ia juga menawarkan bilik konfigurator untuk menyesuaikan kenderaan, bahagian untuk barangan Lotus eksklusif dan ruang istirahat.

Pelanggan boleh memperibadikan setiap aspek kenderaan mereka menggunakan konfigurator, dari bahagian luar dan dalam hingga peralatan dan alat bantu memandu.

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Lotus Cars is strengthening its presence in Malaysia with the inauguration of its first Lotus Store at Pavilion Damansara Heights, reinforcing the marque’s commitment to the Malaysian market.

Spanning 173.58 m², the Lotus Store in Kuala Lumpur opened its doors 10 months after the launch of the first all-electric Hyper-SUV Lotus Eletre in April last year. The Lotus Eletre has been well-received in Malaysia, with 50 cars already delivered as of this month and another 200 cars on their way.

Designed to reflect Lotus’s new international corporate identity, the Lotus Store showcases two of the brand’s latest offerings in Malaysia – the Eletre and the Emira sports car. It also features a configurator room where customers can personalise and accessorise their vehicles, a dedicated wing for exclusive Lotus merchandise and apparel, and a well-appointed lounge area.

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Lotus Emeya hyper-GT telah mencapai pencapaian yang mengagumkan dengan berjaya menamatkan program ujian dan pembangunan global yang menuntut, menghadapi keadaan yang sukar di seluruh dunia.

Pada bulan-bulan musim sejuk, grand tourer elektrik ini tahan terhadap suhu sejuk di Ivalo, Finland, turun sehingga -25 darjah Celsius. Ia juga menghadapi ‘peti sejuk’ automotif, menahan suhu sejuk tulang -40 darjah Celsius. Ujian yang ketat ini menandakan akhir perjalanan pembangunan tiga tahun yang teliti di 15 negara di dua benua.

Emeya diuji di pelbagai jenis tanah dan iklim, dari jalan-B UK ke autobahn di Jerman, jalan Alpine, dan landskap terpencil di Inner Mongolia. Ujian trek di tempat-tempat terkenal seperti Nürburgring Nordschleife dan kemudahan seperti Nardò di Itali mengesahkan keupayaan Emeya dalam pelbagai situasi.

Jurutera meneliti setiap aspek prestasi Emeya, memberi tumpuan kepada sistem casis, pembangunan tayar, ciri bantuan pemandu, prestasi bateri dalam cuaca extreme, dan sistem pengurusan thermal. Matlamatnya adalah untuk memastikan dinamik pemanduan dan keselesaan yang terbaik dalam semua keadaan.

Ujian melibatkan dua pendekatan: ujian terkawal untuk penilaian yang tepat dan ujian dunia nyata untuk mengesahkan hasil di persekitaran yang berbeza. Menyambung tradisi Lotus yang menarik prestasi, keselamatan, dan pematuhan terhadap standard global adalah keutamaan.

Sebagai grand tourer elektrik, Emeya dilengkapi dengan sistem kawalan yang canggih dan penggerak empat roda untuk kestabilan dan kawalan dalam semua cuaca. Pelanggan boleh menggunakan Aplikasi Lotus untuk menyesuaikan suhu kabin, tempat duduk yang dipanaskan, dan tetapan roda stereng sebelum masuk ke dalam kereta.

Dengan ciri-ciri seperti kamera dan cermin sisi yang boleh dipanaskan, bersama dengan Mod Salji untuk paparan kepala 55-inci, Emeya memastikan kelihatan yang lebih baik dan keselesaan yang tinggi dalam keadaan bersalji. Dengan ujian yang teliti dan ciri-ciri canggihnya, Lotus Emeya berjanji untuk menentukan semula pengalaman grand touring bagi pelanggan di seluruh dunia.

The Lotus Emeya hyper-GT has completed the final stage of its intensive global test and development program in one of the world’s harshest environments.

Over the winter, the all-electric grand tourer underwent testing in Ivalo, Finland, where temperatures dropped as low as -25 degrees Celsius. To further challenge the Emeya, the car was subjected to a local automotive ‘freezer,’ enduring temperatures as frigid as -40 degrees Celsius. This rigorous testing represents the culmination of a thorough three-year development program spanning 15 countries across two continents.

The testing regimen encompassed diverse terrain and conditions, including the challenging B-roads of the UK, the high-speed autobahn in Germany, the Alpine passes, and the remote landscapes of Inner Mongolia. Track testing at iconic venues like the Nürburgring Nordschleife and proving grounds such as Nardò in Italy ensured the Emeya’s performance across a wide range of scenarios.

Throughout the testing process, engineers focused on various aspects of the Emeya’s performance, including chassis systems, tyre development, driver assistance functions, battery usability in extreme weather, and thermal management systems. The goal was to ensure that the Emeya delivers optimal driving dynamics and comfort in all conditions.

Two types of testing were conducted: controlled testing, which maintains consistent conditions for precise evaluation, and real-world testing, which validates the controlled results in diverse environments and driving situations. Emeya’s development prioritised meeting global regulatory standards while staying true to Lotus’ DNA of engaging, desirable, safe, and predictable performance.

As an all-electric grand tourer, the Emeya boasts advanced control systems and four-wheel drive, ensuring stability, handling, and control even in extreme weather conditions. Customers can remotely prepare their Emeya using the Lotus App, adjusting cabin temperature, heated seats, and steering wheel to their preferences before entering the vehicle.

Additional features, such as heated side cameras and mirrors, and a specialised Snow Mode for the 55-inch head-up display, enhance visibility and comfort in wintry conditions. With its comprehensive testing and advanced features, the Lotus Emeya is poised to redefine the grand touring experience for customers worldwide.

Kumpulan pengedar automotif mewah terkemuka, H.R. Owen, akan meningkatkan portfolionya dengan menambahkan Lotus ke rangkaian jenama kereta mewahnya, menjadi pengedar terkini untuk jenama itu di UK.

Terletak di Hatfield, showroom Lotus yang baru ini akan mempamerkan pelbagai model Lotus, termasuk Lotus Emeya yang canggih, GT hiper elektrik empat pintu, dan Eletre, SUV hiper elektrik sepenuhnya. Selain itu, showroom ini akan menampilkan Emira, kereta sukan bertenaga petrol terakhir Lotus.

Lotus Emeya

Ken Choo, CEO H.R. Owen, menyatakan keghairahan untuk kerjasama ini, sejajar dengan visi Pengasas Kumpulan Berjaya, Vincent Tan, untuk berkongsi dengan jenama-jenama yang menentukan semula kemewahan dan prestasi. Choo menekankan komitmen Lotus terhadap inovasi, terutamanya dengan pengenalan model elektrik seperti Emeya, yang sejajar dengan visi H.R. Owen.

Mike Johnstone, Ketua Pegawai Komersial Lotus, menekankan kepentingan strategik kerjasama dengan H.R. Owen, merujuk kepada reputasi global kumpulan pengedar dan pangkalan pelanggan. Lokasi Hatfield dipilih khusus kerana kebolehcapaian yang mudah di utara London, dengan matlamat untuk secara ketara meningkatkan keterlihatan jenama di selatan-timur England.

Reputasi H.R. Owen untuk keunggulan diperkuat oleh pengiktirafan pengedarannya, Rolls-Royce Motor Cars London dan Lamborghini Manchester, yang keduanya dinamakan yang terbaik di dunia oleh pengeluar masing-masing tahun lalu. Anugerah ini lebih mengukuhkan komitmen H.R. Owen untuk memberikan kemewahan dan perkhidmatan tanpa tanding dalam sektor runcit automotif.

Leading luxury automotive dealer group, H.R. Owen, is set to enhance its portfolio by adding Lotus to its lineup of prestigious car brands, becoming the latest retailer for the brand in the UK.

Situated in Hatfield, the new Lotus showroom will showcase an array of Lotus models, including the cutting-edge Lotus Emeya, an electric four-door hyper-GT, and the Eletre, an all-electric hyper-SUV. Additionally, the showroom will feature the Emira, Lotus’ final mainstream petrol-powered sports car.

Ken Choo, CEO of H.R. Owen, expressed enthusiasm for the partnership, aligning with the vision of Berjaya Group founder Vincent Tan to associate with brands that redefine luxury and performance. Choo highlighted Lotus’ commitment to innovation, particularly with the introduction of electrifying models like Emeya, which resonates with H.R. Owen’s vision.

Mike Johnstone, chief commercial officer at Lotus, emphasised the strategic importance of the partnership with H.R. Owen, citing the dealer group’s global reputation and its discerning customer base. The Hatfield location was specifically chosen for its convenient accessibility north of London, aiming to significantly enhance brand visibility in the south-east of England.

H.R. Owen’s reputation for excellence is underscored by the recognition of its Rolls-Royce Motor Cars London and Lamborghini Manchester dealerships, both named the best in the world by their respective manufacturers last year. This accolade further solidifies H.R. Owen’s commitment to delivering unparalleled luxury and service in the automotive retail sector.

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