Although volume matters in local assembly to justify the investment in jigs at the plant, the premium manufacturers like BMW have still chosen to assemble their flagship models locally even though the volume may not be large. Local assembly, with the incentives provided by the government, allows them to price their models more competitively than if they were brought in as completely built-up (CBU) models so it is essential to do so in order to grow volumes.
The X7, which is the flagship SAV (Sport Activity Vehicle) of the BMW range, has been assembled since early 2021 (on sale since May of the same year) at the BMW facility in the Inokom plant in Kedah. For 2023, the model – named ‘The President’ by BMW – has received updates which include cosmetic changes as well as more enhanced digitalisation capabilities.
BMW’s largest SUV, the X7 (G07), has received an update after 4 years in the market (3 years in Malaysia) and it comes with a new frontal appearance that we should be seeing on the next generation of the 7-Series which will make its debut very soon.
The main feature of the new look is the split headlight design that is a key element in BMW’s new design language. This is the first time that split headlight units have been employed for DRLs (which also function as turn indicators) as well as main beams. The low-beam/high-beam headlights are separate LED units below the DRLs. The headlights have adaptive matrix capability to customise the spread of light for maximum illumination without dazzling oncoming drivers.
Current BMW X7.
The updated front-end also has an ‘Iconic Glow’ kidney grille with understated cascade lighting for the two grille elements. The illumination is activated when one of the doors is opened and while on the move (but it be switched off if not desired). At the rear, the L-shaped light strips are said to generate significantly greater intensity so they can double up as brake lights and the light units can therefore be kept extremely slim.
Within the huge bodyshell of the X7, the three rows of seats have new seat surfacing and bolder colour combinations. For most variants, there is a sport leather steering wheel with shifter paddles, 4-zone automatic climate control, ambient lighting, panoramic glass sunroof, Harman/Kardon audio, heated comfort seats for the driver and front passenger and Comfort Access.
As with some other models in this class, the dashboard is dominated by displays. In the case of the X7, the BMW Curved Display is made up of a 12.3-inch information display behind the steering wheel and a control display with a 14.9-inch screen. The two screens, which extend to two-thirds of the width. merge into one high-resolution display unit behind a single glass surface. While the panel orientation is curved towards the driver, the front passenger can also view the screen and operate the iDrive 8 system.
The dashboard surface is now made from Sensafin, a high-quality, vegan surface material with leather-like properties has exclusive three-dimensional quilting and surface perforation.
The instrument panel has an extremely slim form, its horizontal structure emphasising the width of the interior. A new ambient light bar makes its debut below the interior trim strip in the front passenger area. It has a crystalline surface structure and effective backlighting with the use of LED units. The light distribution, brightness and colour for the interior illumination can be configured with a choice of 15 colours.
With all seats in use, there’s 326 litres of cargo volume and depending on whether the second and third row are folded down, the capacity can be expanded to a maximum 2,120 litres. To simplify loading, the standard air suspension can be lowered at the touch of a button. The tailgate is split, with both sections opening and closing automatically. The advantage of this 2-section tailgate is that you don’t need to always raise a large door just to put in smaller items.
The Sky Lounge sunroof is made up of 3 glass section spanning the length of the roof. All the roof elements have an electrically sliding headliner and its 15,000 graphic patterns can generate a display reminiscent of a starlit sky. This is a Starlight Headliner which first appeared in Rolls-Royce models many years ago.
The X7 continues to use a range of engines from the new modular generation of the BMW Group Efficient Dynamics family. However, it remains as a hybrid rather than plug-in hybrid powertrain. The range is headed by a new 4.4-litre petrol V8 for the X7 M60i xDrive. Joining it are newly-developed 3-litre, 6-cylinder in-line units in the petrol X7 xDrive40i and diesel X7 xDrive40d. The current X7 assembled in Malaysia is the xDrive40i variant and it is likely that this will remain the case with the updated version.
The new 3-litre petrol engine of the xDrive40i has been improve in many areas and maximum output has been increased by 47 bhp to 380 bhp, while peak torque rises by 70 Nm to 520 Nm and can be boosted to as much 540 Nm by the 48V mild hybrid system.
The 8-speed Steptronic transmission is a new unit, used for the first time in the X7. Gear transitions are quicker and there’s a Launch Control function as well as a new Sprint function when a quick burst of speed is required. With the Sprint function, the transmission automatically shifts into the lowest usable gear and the powertrain and chassis systems switch to their sportiest settings. For maximum performance, the hybrid system’s electric boost is also activated.
Power goes to all 4 wheels via the efficient and intelligent xDrive system with rear-wheel-drive bias. It uses an electronically controlled multi-plate clutch in the transfer case interlinked with the powertrain and chassis systems to distribute power between the front and rear wheels as required.
The X7 now comes with adaptive two-axle air suspension with electronically controlled dampers as standard. The dampers respond adaptively both to road surface conditions as well as driving style. The various Driving Experience Control modes also give a more sporty or a more comfortable basic damper setting.
Thanks to the link-up with the Dynamic Stability Control (DSC) system, the vehicle load registered by the air suspension sensors can be factored into braking modulation. When the X7 exceeds 140 km/h, or the Driving Experience Control mode is set to Sport, the body is automatically lowered, increasing stability and reducing aerodynamic drag. Ride height can be lowered in 2 stages and by up to 20 mm.
It used to be that only models that could sell in sufficiently large volumes would be assembled locally, limiting the number of models that could enjoy preferential taxation policies. With BMW Group Malaysia, that meant just the 3-Series and 5-Series, with the 7-Series having been assembled briefly. But it’s different these days as the company keeps widening its BMW and MINI range of models assembled locally each year at its facility in Kedah.
The latest to be added is the X7 xDrive40i Pure Excellence, which is the model that the top of the SAV (Sports Activity Vehicle) range. According to Hans de Visser, BMW Group Malaysia’s new Managing Director, this move to localise the assembly of one of our largest models in the BMW X range further demonstrates the company’s longstanding confidence in Malaysia’s potential as a regional hub for the luxury automobile segment.
“We are proud to be redefining the ‘Story of Progressive Luxury’ with a new addition to our portfolio of locally-assembled vehicles in Malaysia. The new model is also a testament to our commitment in the local market, as we further innovate our fleet of premium Sports Activity Vehicles to complement the most luxurious of lifestyles in Malaysia,” said Mr. de Visser.
Similar looks as CBU model
The locally-assembled X7 has a similar appearance to the model that was introduced two years ago, with the kidney grille creating a strong presence with its massive size. The massiveness is contrasted by slender BMW Laserlight headlights that can give strong illumination up to 600 metres ahead.
With an overall length of 5.1 metres and overall width of 2 metres, the X7 is a really big vehicle with an obviously spacious cabin containing three rows of seats. As a flagship variant, it features the opulent ‘Crafted Clarity’ handmade diamond-cut trim element and a range of standard equipment including a sport leather steering wheel and electrically adjustable comfort seats.
Large instrument panel with HUD
The BMW Live Cockpit Professional, which runs on the BMW Operating System 7.0, combines the fully digital, user-configurable 12.3-inch instrument cluster with an equally large central Control Display with touchscreen functionality. The most important information the driver would need while in motion is also projected on the windscreen by the Head-Up Display. And to minimise taking the hands away from the steering wheel, there’s the voice-controlled BMW Intelligent Personal Assistant and BMW Gesture Control.
Other highlights of the X7 include the Welcome Light Carpet feature, 5-zone air conditioning, a Harman Kardon Surround Sound System with 16 loudspeakers, and electric roller blinds for each window. The Rear Entertainment Professional system is also available while the spaciousness is further enhanced by the large panoramic sunroof complemented by large windows.
While the doors feature a soft-close, the tailgate is powered to open and close on its own without the owner having to even touch the door. When open, there’s easy access to a variable-volume luggage compartment with up to 2,120 litres available with the backrests folded down.
Those who have an iPhone can make use of the BMW Digital Key which not only locks/unlock the doors but can also program certain vehicle functions with limitations, in the event it is driven by someone other than the owner. There’s also wireless charging for compatible mobilephones as well as smartphone connectivity.
3-litre TwinPower Turbo engine
Under the long bonnet is a 3-litre 6-cylinder petrol engine which can produce up to 340 bhp/450 Nm. With an 8-speed Steptronic Sport transmission, the 2,320 kg SAV can get from 0 to 100 km/h in a claimed 6.1 seconds. Fuel consumption at its best is said to be 10.5 kms/litre which means a full 83-litre tank should give a range of almost 900 kms.
The xDrive badge means all four wheels are powered, not just for off-road driving but also to maximise traction, agility and handling stability (especially on slippery surfaces). Additionally, there is Dynamic Stability Control which takes note of the load on board as registered by the air suspension sensors and factors this data into braking modulation for optimum stopping performance. Executive Drive Pro with active roll stabilisation is included as standard.
Assisting the driver
The X7 driver can enjoy the drive while electronic systems help make mundane tasks easier. For example, the Reversing Assistant assists in safely manoeuvring out of a tight parking space, while the Driving Assistant has a comprehensive range of functions to help avoid accidents. The Active Cruise Control varies cruising speed to maintain a safe gap with other vehicles and can operate right down to standstill.
The X7 xDrive40i Pure Excellence will be in the showrooms from this weekend and if you already know you want one and it’s just a matter of choosing the colour, here are the exterior/interior choices available: Black Sapphire and Sophisto Grey exterior with Cognac Leather Vernasca upholstery; Phytonic Blue and Manhattan Metallic exteriors with all-Black design-perforated Leather Vernasca interior; and Leather Vernasca in Coffee with Black design perforations exclusively with the Mineral White exterior finish.
Monthly instalments from RM7,468
Priced from RM673,323.61 (excluding insurance), booking can be done via BMW Shop Online with just RM5,000 but due to a scheduled website maintenance at this time, the facility will only be from May 11, 2021 onwards. Those who use BMW Group Financial Services Malaysia can choose from various financing packages with monthly instalment plans starting from RM7,468 (terms and conditions apply).
