Inside Proton Parts Centre: Strengthening Parts Supply Chain for Market Demands

The media visit to Proton Parts Centre Sdn Bhd (PPCSB) provided insight into the company’s robust warehousing ecosystem and outlined the latest developments in Proton’s parts supply chain warehousing improvement plan for 2024. Located in the Hicom-Glenmarie Industrial Park, Shah Alam, Selangor, PPCSB has been a key player in the worldwide trading of motor vehicle components, spare parts, and accessories since its inception in 1992.

Facts and figures presented during the visit shed light on PPCSB’s extensive customer base, which includes 354 Body & Paint, Stockist, and Authorised Service Dealers, along with 26 overseas distributors. Notably, PPCSB has significantly expanded its warehouse space by over 35% in the past two years, reflecting a strategic investment to enhance stock holdings and ensure timely market supply across all regions.

Key facilities such as PPCSB HQ in Glenmarie, Shah Alam, PPCSB Batu Tiga in Shah Alam, and additional warehouses in Sarawak and Sabah were highlighted during the visit. These facilities play a vital role in accommodating increased stock holdings, with daily capacities ranging from 150 to 4,500 line orders, depending on the location and function.

Moreover, advancements in stock availability, order processing, and delivery capabilities were underscored, with PPCSB currently holding stocks of more than 30,000 part numbers valued at RM130 million. Notable improvements include a 94% parts availability for current models, a 60% reduction in back orders, and a 35% increase in average daily delivery output capability.

The media visit was hosted by prominent figures from Proton and PPCSB, including Roslan Abdullah, Deputy Chief Executive Officer of Proton, Edmund Lim Meng Thong, Vice President Sales and After Sales at Proton Edar, Wan Hazran Wan Mustafa, Director of After Sales at Proton Edar, and Sam Zhang Lixin, Director of PPCSB.

The presentation was led by Noor Suzanah Samsudin, Head of Company at PPCSB, with a tour conducted by Yeo Kheng Keen, Senior Manager at PPCSB, accompanied by Noor Suzanah Samsudin.

In his remarks during the event, Roslan Abdullah emphasised Proton’s commitment to continuous enhancement in the parts warehousing ecosystem, ensuring optimal solutions for customers and striving to deliver the highest levels of customer satisfaction.

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