Recycling has become a pivotal focus for automakers, with advancements continuing to reshape the industry. Jaguar Land Rover (JLR) has announced a significant step forward in sustainability by successfully recycling polyurethane seat foam for use in new car seats. According to the company, this innovation marks a first in the automotive sector.
Currently undergoing the full production process, the recycled material will debut in pre-production vehicles early next year. This development builds on JLR’s longstanding commitment to recycling, which began over a decade ago with the full-scale recycling of scrap aluminium at its stamping plants. In 2011, the original Range Rover Evoque incorporated 16 kilograms of recycled plastics, used in components such as headliners, seat covers, centre consoles, and wheel-arch liners, alongside 21 kilograms of renewable materials like cotton and cardboard.
Recycling polyurethane foam, however, presented a greater challenge. Achieving this milestone required a collaborative effort involving JLR, Dow Mobility Science, and automotive seat manufacturer Adient, with key research conducted at the JLR Circularity Lab in Gaydon. The lab plays a crucial role in assessing the feasibility of reintroducing materials into the supply chain at the same quality level, a critical consideration for automotive production.
