SDAP-Porsche 10th anniversary

Sime Darby Auto Performance celebrates 10th anniversary as Porsche representative in Malaysia

Local News News Porsche

2020 is the tenth year of Sime Darby Auto Performance (SDAP) as the representative of Porsche in Malaysia. As the sole authorized importer and distributor of Porsche vehicles and parts, the company has developed a robust dealer network around the country.

Since 2010, SDAP has launched no less than 36 models and constantly offered more dynamic driving experiences, upgraded its current state-of-the art facilities to match the products sold, and even introduced the Porsche Pre-Owned and Porsche Approved programmes.

“We can’t help but feel a little nostalgic on all the Porsche moments we’ve created with our supporters and enthusiasts throughout the decade. From modest beginnings and only one Porsche Centre in Glenmarie at our inception, we’ve invested substantially to continue to grow our dealer network in major cities across the northern, central and southern region to bring new levels of quality customer and ownership experience. We hope to continue to achieve greater heights of sports car fascination and evolve the brand in the country even more with our iconic sportscars,” said Christopher Hunter, Chief Executive Officer of SDAP, who has been with the company from its very first day.

“SDAP has remained committed to develop the sportscar dream of enthusiasts across the country, and this is only the beginning. Delivering first-class customer service within all aspects across our dealer networks: this is our promise for the journey in developing the Porsche fascination for the next decade to come. With the upcoming opening of our new flagship Porsche Centre Ara Damansara as well as the debut of the Taycan locally in the near future, the evolution of the brand and our progression into the new era of electromobility is inevitable,” he added.

SDAP Porsche Centres
Sime Darby Auto Performance began with one Porsche Centre in Glenmarie, Selangor, and over 10 years, it has grown the Porsche network nationwide.
Porsche Experience at Sepang International Circuit
Over 10 years, SDAP has organised 50 driving programmes for owners and customers to enjoy the Porsche Experience.

Offers and activities to celebrate anniversary
To commemorate this milestone, SDAP is having a #10YearsSDAP celebration campaign with various activities. Between now and September 17, 2020, customers who place a booking for new or pre-owned Porsche model, or make a Service Appointment from the dealer webpage, will receive (while stocks last) the 10 years SDAP special edition Porsche Driver’s Selection polo tee shirt.

There will also be a creative contest on its Facebook and Instagram platforms in conjunction with the anniversary. To participate, visit any Porsche Centre in Malaysia and take your most creative selfie with a Porsche vehicle in the showroom, add a creative congratulatory wish to SDAP for its 10th anniversary and you could win a 1:18 911 GT edition diecast model from the Porsche Driver’s Selection.

Visit to know more about the products and services available in Malaysia and the locations of Porsche Centres.

Launched in Malaysia – the new Porsche 718 Cayman GT4 and 718 Spyder

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