Perodua has been on a sales rampage of sorts. In comparison to the 131,641 cars produced in the same period of 2022, Perodua produced 153,813 cars in the first half of 2023, which is a 17% increase.
In the first half of 2023 (1H23), registrations increased by 13.6% to 144,690 vehicles from 127,343 units sold during the same time in the previous year as a result of this manufacturing achievement.
With a total of 40,555 units sold between January and June, the Perodua Bezza has been the brand’s best-selling model thus far this year. The Perodua Myvi and Perodua Axia have each sold 32,319 and 28,199 units, respectively.
Perodua also stated that it will continue to increase its operational efficiencies, and as a result, is on track to fulfil its 330,000 production and 314,000 registration targets.
When comparing quarter to quarter, Perodua produced 69,013 automobiles in 2Q23, up 1% from 68,316 at the same time last year.
According to Perodua, one of the significant advancements it has made is a reduction in the tact time (the amount of time it takes to build a vehicle) at the Perodua Global Manufacturing plant (PGMSB) from 1.35 minutes to 1.25 minutes.
The recently launched Axia E was well received and the ready stock of 2,500 vehicles were completely distributed within 48 hours.
In addition to that, Bank Negara Malaysia kept its overnight policy rate steady at 3% which helped ease the financial cost of Perodua’s lower income earning customers.