The Mitsubishi Mirage and its sedan variant, the Attrage, have been around for quite some time, having been launched as the carmaker’s global compact models in 2012/2013. Although no longer offered in Malaysia as Mitsubishi Motors Malaysia has chosen to focus on pick-ups and SUVs which sell in bigger numbers, we thought you’d like to know how the model’s facelift will be like when it is launched on November 18 in Thailand.
Both models will get the Dynamic Shield front end which has been used for new models starting with the 2016 Outlander. The introduction of the Dynamic Shield has given a consistent look across the Mitsubishi line-up which highlights the automaker’s off-road roots.Current Attrage and Mirage sold in ThailandThe Mitsubishi Motors factory at Laem Chabang in Thailand is the global production hub for the Mirage and Attrage.
Mitsubishi Motors has not given any details of the models which are manufactured at its huge Plant in Thailand. However, it has released this official picture and mentioned that ‘both models will feature sharp and dynamic exterior designs which embody the Mitsubishi-ness that identifies the company’s compact cars.’
Shell is well-known to celebrate and rewards their loyal customers with some very nice treats. A group of 14 very lucky Shell Rimula customers from Malaysia might’ve topped the reward scale when they were sent to an all-expense-paid trip to Barcelona, Spain to join the 2019 Shell Rimula Ultimate Stopover. (more…)
In the early years after Toyota Motor Corporation was established, there was an incident where a company using a Toyota G1 lorry contacted a dealer to get assistance because it broke down. It so happened that Kiichiro Toyoda, founder of Toyota, heard about the matter at the same time and personally led a team of engineers to where the dealer’s service staff were repairing the vehicle. Besides providing assistance, the engineers wanted to find out what has caused the breakdown. They had their answer and quickly relayed it back to the factory where alterations were made to prevent the same problem from occurring.
A re-enactment of the episode where Toyota engineers personally went to investigate a breakdown with one of their customer’s lorries.
In the years and decades to follow, this episode would serve to demonstrate the importance and value of ‘Genchi Genbutsu’, a Japanese phrase which is a way of thinking where information is gained and decisions made based on personal viewing of the problem, not just relying on reports by others. Seeing or experiencing the problem firsthand is deemed the best way to get to the source of what was wrong. “When a problem arises, the shortest route to final resolution is to return to the source and pinpoint what is truly wrong,” was the constant reminder from Toyoda.
‘Genchi Genbutsu’ is partly what the Toyota 5 Continents Drive Project is all about; as the name indicates, the drive goes through 5 continents of the world, enabling Toyota personnel to see and experience the different conditions and cultures where Toyota sells its vehicles. It’s not been a continuous drive since 2014 when it started in Australian but has been a yearly exercise, with Asia being the last continent.
Inspired by Akio Toyoda, President of Toyota Motor Corporation, the 5 Continents Drive Project aims to make product improvements with a more deeply informed approach, ultimately delivering ever-better cars to customers around the world.
The Toyota 5 Continents Drive has covered 4 continents – Australia, North America, Africa and South America – since starting in 2014.
The total distance travelled since 2014 has been approximately 103,000 kms. Data collected has already been flowing back to Toyota City, with improvements made in various areas as a result of the participants understanding issues. Toyota employees travelling in many different countries on 4 continents prior to Asia have had experiences and gained knowledge that cannot be gained simply from driving cars on test courses or simulated in climatic chambers.
There have not just been improvements for products but also in manufacturing and white-collar management areas such as logistics, costing, etc. Although the Toyota 5 Continents Drive Project will conclude next year, this is ongoing process and learnings will continue to be implemented into future models as well, thus promoting sustainable development.
Recently, the convoy of vehicles for the Asian leg travelled through Malaysia after having started in the Middle East in February this year and then passing through India. It is the first part of the Asian leg which will conclude next year when Japan hosts the 2020 Tokyo Olympic and Paralympic Games.
Akio Takeyama, Chief Motorsports Officer and also the Deputy Chairman of UMW Toyota Motor, flagged off the convoy from S&D Tama, an authorized Toyota dealership in Penang. There were 9 Toyota vehicles in this leg of the 5 Continents Drive Project – Hilux, Fortuner, Innova, Vios, Corolla, Rush, CH-R and Yaris.
The vehicles used for the Malaysian leg were those currently available in the market.
“We are delighted that Malaysia is included in the Toyota 5 Continents Drive Project, a project that is of high priority to Toyota Motor Corporation,” said Mr. Takeyama. “The varied conditions of roads and traffic should provide the participants with valuable insights that can help them develop ever-better cars for our customers.”
The route included a drive up the steep slopes of Cameron Highlands, providing an experience of the different humidity levels in the country as well as the road conditions. The convoy then continued south to Singapore with a stop at Shah Alam, Selangor, where UMW Toyota Motor’s head office is located. The participants were briefed on the company’s background, activities, customer profiles, local market conditions and GAZOO Racing (GR) initiatives in Malaysia. After the Malaysian leg ended, the convoy crossed over to Singapore. The remaining countries for the Asian leg are Indonesia, the Philippines and Vietnam.
“Toyota has always made reliable cars but today’s customers have more demands, so ‘good’ is no longer enough and we need to offer great cars,” said Ravindran K., President of UMW Toyota Motor. “The Toyota 5 Continents Drive Project should help towards developing ever-better cars.”
The 5 Continents Drive Project is carried out under the umbrella of TOYOTA GAZOO Racing initiatives. In Malaysia, the GR Brand is one of the key pillars for brand messaging which includes the Toyota GR Festival, GR Velocity Esports Championship and the recently-introduced GR Garage concept. Malaysia is the first country outside of Japan to adopt this concept for specifically showcasing GR models like the all-new Supra and related products.
To know more about Toyota vehicles available in Malaysia, visit www.toyota.com.my .
MINI Malaysia just unveiled their latest 2020 MINI Clubman earlier this morning and to make things even more special, they decided to launch TWO more new models in the form of the 2020 MINI John Cooper Works Countryman and Clubman. Its biggest updates? They now come with a whopping 306hp under the hood. (more…)
MINI Malaysia took to the stage today to unveil their latest 2020 MINI Clubman for the local market. Major updates on the new MINI Clubman can be seen inside and out that offers an elevated MINI experience for fellow fans and enthusiasts of this compact premium automotive brand. (more…)
It used to be when the talk was of electric vehicles, the perception was that such vehicles would be slow and boring to drive. Apart from some exotic prototypes, most were small and with battery technology being what it was, they couldn’t go very fast or very far. But that’s been changing quickly as carmakers realize that their survival requires ‘electrification’ of their vehicles to meet tighter emission and fuel consumption regulations.
In order to persuade motorists to switch over, they need to develop electric vehicles (EVs) which can offer comparable performance and space as today’s cars with internal combustion engines. Hybrids have been a good transition but ultimately, the aim is to go fully electric when costs can be lowered enough.
Meanwhile, for those who worry that high performance as we know it today will be gone, Ford and Webasto have revealed the Mustang Lithium, an ultra-high-performance battery electric Mustang fastback prototype. With more than 1,356 Nm of torque and more than 900 bhp instantaneously available, this Mustang ups musclecar performance to a new level.
The Mustang Lithium is not only a one-off prototype to showcase electrification on the world’s best-selling sportscar but also a testbed for battery and thermal management technologies Webasto and Ford are creating for the growing e-mobility automotive segment.
“Ford has made no secret of the fact that we are electrifying our most popular nameplates,” said Hau Thai-Tang, Ford’s Chief Product Development and Purchasing Officer. “This one-off Mustang prototype is a great opportunity for us, together with Webasto, to showcase to our customers what a new electrified powertrain can do for performance in a car they already know and love.”
The low and sleek Mustang Lithium is not merely a production Mustang with the powertrain substituted by electric motors. It has custom carbonfibre body components, Brembo 6-piston front brakes from the Shelby GT350R, Sankuer Composite Technologies side splitters and rear diffuser, plus a Webasto bonnet with see-through polycarbonate windows. It is also fitted with Ford Performance’s Track Handling Pack and strut tower brace.
A Phi-Power dual-core electric motor and dual power inverters – all powered by an 800-volt Webasto battery system with EVDrive Technology – can discharge a mega-watt of electrical energy. At 800 volts, that’s twice the voltage of most electric cars on the road today. This allows the system to be lighter, more powerful and generate less heat, and more electric force than most battery-electric systems on the road today.
The 5-litre V8 that is under the bonnet of Mustangs which the public can buy. Certainly looks more interesting that the ‘box’ which houses the 900+ bhp electric powerplant (top)!
In a unique twist, the Mustang Lithium features a manual transmission and uses a dragstrip-proven Calimer-version of the Getrag MT82 6-speed transmission with billet internals to handle the huge amount of torque delivered along the driveline. To enable the driver to use all that torque optimally, there is a unique set of drive modes that apply a controlled amount of torque for different driving scenarios: Valet, Sport, Track and Beast.
Ford Performance half-shafts and a Super 8.8 Torsen differential help supply power to the road via lightweight Forgeline wheels wearing Michelin Pilot Sport 4S tyres.
“Very similar to Ford’s push for vehicle electrification, this is an innovative way to further the technologies we’re developing to enable vehicle electrification while creating a vision of how cool the future of electric performance will be,” said Mark Denny, Webasto Customized Solutions North America President and CEO.
Webasto, which has a 100-year history, is among the top 100 suppliers to the automotive worldwide. While its core business areas are sunroofs and panorama roofs, convertible roofs and parking heaters, they have also diversified into electric heating systems, charging solutions and battery systems we are also addressing the growth market of electromobility.
The latest Mustang is available in Malaysia from Sime Darby Auto ConneXion with full warranty and aftersales support. This is the first generation of the model which has a factory-built righthand drive variant.
