Bentley Motors has officially opened the doors to its new state-of-the-art design studio with the unveiling of a bold new concept vehicle, EXP 15. This luxury grand tourer reimagines Bentley’s early 20th-century design philosophy through a modern lens, capturing the essence of the marque’s heritage while offering a glimpse into its electrified future.
Positioned as a visionary study rather than a production model, EXP 15 is a full-scale physical representation of what Bentley sees as the evolution of grand touring. Drawing design inspiration from the iconic 1930 Bentley Speed Six Gurney Nutting Sportsman Coupe, commonly referred to as the “Blue Train,” the EXP 15 combines a timeless silhouette with advanced technology, modern aerodynamics, and sustainable materials. The long bonnet, upright grille, and set-back cabin evoke the romanticism of Bentley’s racing past, but with cutting-edge surfacing and high-tech lighting that place the model firmly in the present.
The exterior design adheres to five core principles that Bentley says will shape its next generation of cars. These include the concept of ‘Upright Elegance,’ where the car’s front exhibits a vertical line akin to a poised thoroughbred, the ‘Iconic Grille,’ which retains Bentley’s signature face while adapting to electric vehicle requirements, the ‘Endless Bonnet Line’ that stretches seamlessly toward the rear pillar, the ‘Resting Beast’ stance inspired by the powerful but relaxed posture of a big cat, and the ‘Prestigious Shield,’ which reflects a clean rear profile, echoing the luggage compartments of vintage Bentleys.