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Proton Saga

Proton telah memperkenalkan Proton Saga generasi baharu secara rasmi, menandakan satu lagi detik penting dalam sejarah automotif negara.

Sejak tahun 1985, nama Saga bukan sekadar model — ia lambang identiti nasional yang telah menemani rakyat Malaysia dalam pelbagai generasi, dengan lebih 2.1 juta unit berada di jalan raya seluruh dunia.

Kini, Saga kembali dalam versi paling moden setakat ini, membawa gabungan teknologi baharu, reka bentuk lebih matang dan nilai Malaysia yang kekal menjadi asasnya.

Saga 2025 hadir dengan peningkatan menyeluruh. Di bawah bonet, Proton menggunakan enjin 1.5 liter i-GT baharu yang menghasilkan 120PS dan 150Nm, dipadankan dengan transmisi CVT untuk pemanduan lebih lancar dan cekap. Bagi varian asas, pilihan 4AT terus dikekalkan bagi mereka yang mengutamakan praktikaliti dan kepercayaan jangka panjang.

Dari luar, Saga baharu tampil dengan imej serba segar. Bahagian hadapan memuatkan gril “Sulaman Songket” — elemen rekaan identiti Proton — bersama lampu projektor LED penuh dengan DRL. Di belakang, lampu LED melintang memberi gaya lebih moden, diinspirasikan daripada Proton X50. Roda aloi 15 inci dalam kemasan satu tona atau dua tona pula melengkapkan rupa luaran yang lebih tegap dan kontemporari.

Keselamatan menjadi keutamaan untuk model generasi keempat ini. Proton Saga 2025 kini dilengkapi sistem ADAS, enam beg udara dan struktur badan yang dipertingkat dengan pengukuhan pada tiang tengah serta tempat duduk hadapan. Antara ciri utamanya termasuk Amaran Perlanggaran Hadapan (FCW), Amaran Pelepasan Hadapan (FDA), Lampu Tinggi Pintar (AHB) dan Amaran Pelepasan Lorong (LDW).

Lebih membanggakan, Saga 2025 ialah kereta segmen-A pertama di Malaysia yang menerima pengiktirafan ASEAN NCAP selepas melepasi ujian Brek Kecemasan Autonomi (AEB) untuk penunggang motosikal. Ia turut dilengkapi ciri keselamatan tambahan seperti Amaran Pembukaan Pintu (DOW), Amaran Perlanggaran Belakang (RCW), Bantuan Tukar Lorong (LCA) dan Amaran Lintasan Trafik Belakang (RCTA).

Bahagian dalam turut menerima perubahan besar. Kabin kini menggunakan susun atur lebih moden dengan paparan berkembar 16 inci — gabungan skrin infotainmen 9 inci dan paparan instrumen digital 7 inci.

Semua varian utama menyokong Apple CarPlay dan Android Auto tanpa wayar, menjadikan sambungan digital lebih mudah dan intuitif.

Elemen rekaan dalaman mengekalkan sentuhan Malaysia seperti corak lubang udara “Congkak” dan motif ombak pada panel pintu, digabungkan dengan stereng bawah-rata berkuasa elektrik. Dua warna baharu — Biru Marin Dalam dan Kelabu Angkasa — menambah pilihan gaya yang lebih segar dan elegan.

Harga untuk Proton Saga 2025 bermula dari RM38,990 untuk varian Standard, RM44,990 untuk Eksekutif dan RM49,990 untuk varian Premium.

Bagi unit yang didaftarkan sebelum 31 Disember 2025, ada rebat pelancaran istimewa sebanyak RM1,000.

Proton has officially launched the all-new Saga, marking the start of a new chapter for one of Malaysia’s most recognisable cars. For more than forty years, the Proton Saga has been a familiar presence on Malaysian roads, with over 2.1 million units sold globally since its 1985 debut.

It remains Proton’s most popular and enduring model, a role it continues to build on with this fourth-generation version.

The 2025 Proton Saga arrives with a new powertrain configuration. It is now equipped with a 1.5-litre i-GT engine that produces 120 PS and 150 Nm, paired with a CVT for improved smoothness and refinement. The more affordable variants retain the 4-speed automatic gearbox. Proton says the updates deliver better response and overall efficiency.

The exterior has been completely redesigned. The latest model features a sculpted bonnet, a revised front grille with Proton’s “Sulaman Songket” motif, full LED projector headlamps with DRLs, and a new LED tail light bar inspired by the Proton X50. New 15-inch alloy wheels, offered in both two-tone and single-tone designs, complete the updated look.

Safety has been significantly upgraded. The Saga now includes Advanced Driver Assistance Systems (ADAS), six airbags, and additional structural reinforcements such as a strengthened front seat cross-member and reinforced centre pillars. Key features include Front Collision Warning, Front Departure Alert, Intelligent High Beam Control and Lane Departure Warning.

The new Saga also becomes Malaysia’s first A-segment model to earn ASEAN NCAP recognition for passing the Autonomous Emergency Braking (AEB) Motorcyclist Test. It is further supported by Door Opening Warning, Rear Collision Warning, Lane Change Assist and Rear Cross Traffic Alert.

Inside, the cabin receives a notable uplift in both technology and design. The dashboard now houses a 16-inch dual-screen layout that combines a 9-inch infotainment display with a 7-inch digital instrument cluster. Wireless Apple CarPlay and Android Auto are included as standard.

Other design details include a flat-bottom electric power steering wheel, “Congkak”-inspired air vents and wave-pattern elements inspired by Malaysian coastlines. Two new colours—Marine Blue and Space Grey—join the range.

Prices for the 2025 Proton Saga start from RM38,990 for the Standard variant, RM44,990 for the Executive and RM49,990 for the Premium variant.
For the units registered before 31 December 2025, get a special launch rebate of RM1,000.

Selama lebih empat dekad, nama Proton Saga telah menjadi sebahagian daripada kehidupan rakyat Malaysia. Sejak diperkenalkan pada tahun 1985, model ikonik ini bukan sekadar kenderaan — ia simbol kebanggaan negara yang telah membawa lebih 2.1 juta unit ke jalan raya di seluruh dunia. Hari ini, Proton menghidupkan semula semangat itu dengan pelancaran Proton Saga generasi keempat, menampilkan gabungan reka bentuk moden, teknologi terkini dan nilai Malaysia yang terus menjadi tunjangnya.

Proton Saga 2025 tampil dengan peningkatan besar dari segala aspek. Di bawah bonet, ia menggunakan enjin 1.5 liter i-GT baharu yang menghasilkan 120PS dan 150Nm tork, digandingkan dengan transmisi CVT bagi pemanduan yang lebih lancar dan cekap. Bagi varian asas, transmisi automatik 4-kelajuan (4AT) masih dikekalkan bagi menawarkan keseimbangan antara prestasi dan kepraktisan.

Dari segi penampilan, Saga generasi baharu ini menampilkan reka bentuk luaran sepenuhnya baharu. Bahagian hadapan kini dihiasi gril rekaan “Sulaman Songket” Proton yang memberi identiti nasional tersendiri, bersama lampu utama projektor LED penuh dengan DRL.

Bahagian belakang pula menampilkan lampu LED melintang yang diinspirasikan daripada Proton X50, manakala roda aloi 15 inci baharu dalam pilihan kemasan satu tona atau dua tona melengkapkan gaya moden yang lebih matang dan kemas.

Keselamatan turut dipertingkat dengan ketara. Saga 2025 kini dilengkapi Sistem Bantuan Pemandu Termaju (ADAS), enam beg udara, serta struktur badan yang lebih kukuh termasuk pengukuhan pada tiang tengah dan tempat duduk hadapan. Antara ciri keselamatan utama ialah Amaran Perlanggaran Hadapan (FCW), Amaran Pelepasan Hadapan (FDA), Kawalan Lampu Tinggi Pintar (AHB) dan Amaran Pelepasan Lorong (LDW).

Menariknya, Proton Saga 2025 menjadi kereta segmen-A pertama di Malaysia yang menerima pengiktirafan ASEAN NCAP selepas berjaya melepasi ujian Brek Kecemasan Autonomi (AEB) untuk penunggang motosikal — satu pencapaian penting bagi model mampu milik tempatan. Tambahan lagi, ia turut dilengkapi ciri Amaran Pembukaan Pintu (DOW), Amaran Perlanggaran Belakang (RCW), Bantuan Tukar Lorong (LCA) dan Amaran Lintasan Trafik Belakang (RCTA) untuk keselamatan menyeluruh.

Masuk ke bahagian dalam, kabin Saga baharu menampilkan transformasi ketara yang menonjolkan gaya moden serta keselesaan yang lebih baik. Ia kini dilengkapi paparan skrin berkembar 16 inci bersepadu, terdiri daripada skrin infotainmen 9 inci dan paparan instrumen digital 7 inci. Kesemua varian utama kini menyokong Apple CarPlay dan Android Auto tanpa wayar, menjadikannya lebih mudah dan mesra pengguna.

Reka bentuk dalaman mengekalkan identiti Proton yang dekat dengan budaya tempatan. Lubang udara berbentuk “Congkak”, corak motif ombak pada panel dalaman, dan stereng bawah rata berkuasa elektrik menonjolkan gabungan gaya kontemporari dan jiwa Malaysia. Tambahan dua warna baharu — Biru Marin Dalam dan Kelabu Angkasa — memperkayakan lagi pilihan warna yang elegan dan moden.

Sepanjang sesi pandu uji awal, Proton Saga 2025 menunjukkan peningkatan ketara dalam aspek pengendalian dan kestabilan, terutama ketika melalui selekoh. Ciri NVH (bunyi, getaran, kekasaran) juga dipertingkat untuk suasana kabin yang lebih senyap dan selesa. Secara keseluruhan, ia memberi rasa pemanduan yang lebih matang, yakin dan stabil — mencerminkan evolusi semula jadi model yang telah menjadi sebahagian daripada sejarah automotif negara.

Walaupun harga rasmi masih belum diumumkan, satu perkara pasti — Proton Saga 2025 meneruskan legasi sebagai kereta rakyat Malaysia yang sebenar, kini lebih moden, selamat, dan dilengkapi teknologi yang setanding dengan jangkaan pengguna masa kini. Ia bukan sekadar sebuah kereta, tetapi kesinambungan warisan kebanggaan negara yang terus berkembang dengan zaman.

For more than four decades, the Proton Saga has been a household name in Malaysia — a true national icon that has transported millions since its debut in 1985. Over 2.1 million units have found homes worldwide, cementing its status as Proton’s most trusted and enduring model.

Now, in 2025, the legend continues with the arrival of the fourth-generation Proton Saga, a model that blends new technology, modern design, and Malaysian value in perfect harmony.

Under the bonnet, the new Saga is powered by a 1.5-litre i-GT engine producing 120PS and 150Nm of torque, paired with a CVT transmission, while the lower variants continue with the 4-speed automatic (4AT) gearbox. The upgrade promises a smoother, more refined driving experience without compromising on efficiency.

Visually, the 2025 Saga embraces a completely refreshed design. It now sports a sculpted hood, a new front grille featuring Proton’s “Sulaman Songket” pattern, full LED projector headlamps with DRLs, and a sleek LED tail light bar reminiscent of the Proton X50. Completing the look are new 15-inch alloy wheels, available in both two-tone and single-tone finishes.

Safety sees a major leap forward. The new Saga now comes equipped with Advanced Driver Assistance Systems (ADAS), six airbags, and structural reinforcements, including a cross-member front seat support and centre pillar reinforcements. Key safety features include Front Collision Warning, Front Departure Alert, Intelligent High Beam Control, and Lane Departure Warning.

In fact, the 2025 Proton Saga has made history as Malaysia’s first A-segment car to receive ASEAN NCAP recognition for successfully passing the AEB (Autonomous Emergency Braking) Motorcyclist Test. Additional safety assists include Door Opening Warning, Rear Collision Warning, Lane Change Assist, and Rear Cross Traffic Alert.

On the inside, the cabin takes a big step up in comfort and style. It features a 16-inch integrated dual screen setup — combining a 9-inch infotainment display with a 7-inch digital instrument cluster. Connectivity is also top-notch, with wireless Apple CarPlay and Android Auto offered as standard.

Design details reflect Proton’s local touch, with a flat-bottom electric power steering wheel for a sportier feel, “Congkak”-inspired air vents, and wave motifs inspired by Malaysian beaches.

Two new colours join the range — Deep Marine Blue and Space Grey — further enhancing its appeal.

During a short drive, the new Saga impressed with its improved refinement, sharper handling, and greater stability through corners. It feels more mature, confident, and sophisticated — clearly a major upgrade from its predecessor.

Pricing details will be revealed soon, but one thing is certain — the 2025 Proton Saga continues the proud legacy of being the car for every Malaysian, now with the technology and design to match modern expectations.

The Prime Minister of Malaysia, Dato’ Seri Anwar Ibrahim, and the Premier of the People’s Republic of China, Li Qiang, were given an exclusive first look at the all-new Proton Saga and Proton e.MAS 5 during their visit to the ASEAN Summit at the Kuala Lumpur Convention Centre. The occasion marked the public debut of two key national models that represent a new chapter in Malaysia’s automotive journey.

Joining the session were Minister of Investment, Trade and Industry Tengku Datuk Seri Utama Zafrul Tengku Abdul Aziz, Minister of Foreign Affairs Dato’ Seri Utama Mohamad Hasan, Geely Holding Group Chairman Eric Li Shufu, and Proton Chairman Tan Sri Syed Faisal Albar. The gathering was more than a product presentation—it symbolised the growing partnership between Malaysia and China, reflecting both nations’ shared commitment to industrial innovation, sustainable development, and regional cooperation.

The showcase served as a reminder of how far Proton has come under the collaboration between DRB-HICOM Berhad and Geely Holding Group. This partnership has been instrumental in driving Proton’s transformation into a modern, globally competitive carmaker. By combining Malaysian engineering know-how with Geely’s technological capabilities, the collaboration has advanced local expertise, supported sustainable industrial development, and created opportunities for Malaysian talent in the evolving mobility landscape.

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Proton recorded its best monthly sales in three years, moving 15,228 cars in August 2025. This helped the company cross the 100,000 sales mark for the year, keeping it as Malaysia’s second-best-selling car brand. The strong month gave Proton a 20.6% market share, one of its highest this year.

The new Proton X50 was the star of the month. After a strong debut in July, sales shot up to 4,287 units in August, making it Malaysia’s top-selling SUV and B-segment leader. In just 38 days, over 5,000 X50s have been sold. Proton said the success came from careful planning, with production and marketing campaigns ready even before launch.

The Proton Saga, fresh from its 40th anniversary, continued to shine. With 6,331 units sold in August, it remains Proton’s best-selling model, reaching 44,676 units this year.

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Proton has entered the second half of 2025 on a high note, recording a marked rebound in sales as the Malaysian car market recovered from a sluggish June. The national automaker registered 13,518 units sold in July, a 22.1 per cent increase over the previous month, bringing its year-to-date total to 85,674 units. This performance has secured Proton second place in the national sales rankings.

The company’s market share for July is estimated at 19.2 per cent, with the year-to-date figure standing at 19.3 per cent – an improvement of 0.6 percentage points compared with the full-year share of 18.7 per cent achieved in 2024, a record-breaking year for the Malaysian automotive industry. The Total Industry Volume for July is projected at 70,545 units, representing a 28.7 per cent rise from June and ranking as the second-highest monthly figure for 2025.

The newly launched Proton X50 was a major driver of last month’s growth. Introduced on 24 July, the B-segment SUV saw 999 units delivered in its first week, contributing to a total of 2,068 units for the month – the third time this year the model has surpassed the 2,000-unit mark.

With an updated exterior, enhanced interior, new intelligent features, and a marketing push aimed at younger buyers, the X50 has quickly gained momentum both online and in showrooms. Production is expected to reach 5,000 units by the end of August, with bookings approaching five figures, setting the stage for another strong month ahead.

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Sejak diperkenalkan pada 1985, Proton Saga kekal sebagai pilihan utama rakyat Malaysia yang mencari kereta praktikal dan mampu milik untuk keperluan harian. Model ini terus menarik perhatian golongan  siswazah baharu dan pembeli kereta kali pertama, membuktikan kedudukannya yang masih relevan dalam pasaran  hingga ke hari ini. Pada tahun ini, Proton Saga menyambut ulang tahun ke-40 pengeluarannya, dan kini ia diiktiraf sebagai  ikon nasional serta model Proton paling laris dengan lebih dua juta unit di jual di seluruh dunia. 

Sepanjang empat dekad, Proton Saga telah melalui pelbagai perubahan bagi memenuhi cita rasa dan keperluan semasa  para pengguna. Namun, ia tetap mengekalkan ciri-ciri utama yang menjadi kekuatannya iaitu praktikal, mampu milik serta  keupayaan pengendalian yang terbaik dalam kelasnya. Kualiti Proton Saga juga telah dipertingkatkan dengan ketara,  berdasarkan penurunan skor dalam Global Consumer Product Audit (GCPA) daripada 2,580 mata pada Ogos 2024  kepada hanya 1,050 mata pada Mei 2025.  

GCPA merupakan kaedah audit kualiti yang digunakan oleh kumpulan Geely dan diadaptasi oleh Proton, di mana skor  lebih rendah menunjukkan tahap kualiti yang lebih tinggi. Skor ini menilai isu-isu yang berlaku di barisan pengeluaran  mengikut tahap kesulitan masing-masing. 

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The Proton Saga celebrates four decades of continuous production in 2025. Since its launch in the 1980s, the Saga has remained a popular choice among Malaysians, especially first-time car buyers and young professionals in search of an affordable, reliable, and practical vehicle. Its enduring appeal, backed by over two million units sold globally, reinforces its status as Proton’s longest-running and best-selling nameplate.

As the company’s flagship sedan, the Saga has adapted through the years to meet evolving market expectations. Despite the design changes and technological upgrades introduced over time, it has consistently maintained its core values of affordability, practicality, and superior ride and handling. In recent years, significant improvements have been made in build quality. This is reflected in the model’s performance in the Global Consumer Product Audit (GCPA)—a stringent quality measurement framework adopted from the Geely Group.

From August 2024 to May 2025, the Saga’s GCPA score dropped from 2,580 to 1,050, putting it on equal footing with its closest rivals. A lower GCPA score indicates fewer quality issues during production, thus representing a tangible improvement in vehicle assembly and finish.

The Saga remains a trusted and aspirational first car for many young Malaysians. It continues to serve as a stepping stone into adulthood, mobility, and financial independence. Recent survey data indicates that nearly 64 per cent of Saga buyers are purchasing their first car. Many of them are either fresh graduates starting their careers or students heading off to college, often supported by their parents in selecting the Saga as a safe and sensible choice.

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Proton has wrapped up 2024 on a high note, achieving total sales of 152,352 units (domestic and export) and securing its position as the second most popular automotive brand in Malaysia for the sixth consecutive year. The year ended with December’s sales reaching 14,601 units, marking a 19.7% month-on-month increase and delivering the second-highest monthly sales for the year. Exports also surged, with 1,131 units shipped to overseas markets, capping off a record-breaking year.

Including 622 units of the smart #1 and #3 sold by its subsidiary PRO-NET, Proton’s total sales for 2024 reached 152,974 units. This success was achieved in a highly competitive market and during a pivotal year when Proton launched its first electric vehicle, the Proton e.MAS 7.

Malaysia’s total industry volume (TIV) hit a new high of 813,521 units, with Proton capturing an 18.7% market share.

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