Sime Darby Motors Archives

Sime Darby Auto Selection launches online store for pre-owned vehicles

Sime Darby Motors, with its portfolio of different brands, offers a wide range of new models across the consumer spectrum. At the same time, its various subsidiaries will have pre-owned units that customers may have traded-in, broadening its range of offerings.

Many of the pre-owned vehicles are managed by Sime Darby Auto Selection (SDAS), a unit of Sime Darby Motors which handles used vehicles. Now, SDAS has an online store to provide additional convenience to customers shopping for used vehicles.

The SDAS online store at simedarbyautoselection.com.my offers an easy way to search through the wide range of used vehicles (some of which are nearly new). There are up to 300 vehicles of multiple brands listed, and they are not limited to Sime Darby Motors’ franchise brands such as Ford, BMW, Hyundai, Land Rover, Porsche, etc.

Thoroughly inspected vehicles
Every used vehicle listed by SDAS has undergone a thorough inspection process to ensure it is in the best possible condition and quality. The website also comes with user-friendly features that enable scheduling of car inspections and appraisal appointments, service appointment and test-drive bookings, as well as the latest promotions and events.

The website will debut a ‘Spin Car’ feature which offers customers 360° interior and exterior view of vehicles, allowing customers to explore every detail of the vehicle they are interested in, from all angles.

*One of the many brands in the Sime Darby Motors portfolio is Ford, which is handled by Sime Darby Auto ConneXion.*

Aiming to be a trusted used car dealer
“Along with our vision to be the trusted used car dealer, the team behind Sime Darby Auto Selection strives to offer premium quality used cars and excellent after-sales services to our customers. Sime Darby Auto Selection’s online used car store caters to all our customers’ needs. Those looking to buy a used car can browse our wide selection and schedule test drives, while those selling their cars may schedule appraisal appointments,” said the MD of Sime Darby Auto Selection, Vi Thim Juan.

“By leveraging on the power of the Internet and mobile technology, we are able to provide a seamless online used car trading experience for our customers, and we hope to leverage on this capability to grow our business even further,” he added.

Additional features such as loan calculators and booking transactions to enable placement of orders at any time, without the hassle of visiting a dealership, will be introduced at the online store in the near future.

Sime Darby Motors offers multiple brands under corporate programme

Sime Darby Motors has a wide range of brands in its retail and distribution portfolio for the Malaysian market. These Ford, Jaguar, Land Rover, Hyundai, BMW, MINI, Motorrad and Volvo. To cater to the needs of corporate clients, the company is having an ‘Unbelievable Deals’ campaign. a corporate programme providing special privileges with very attractive cost of ownership and exceptional benefits.

This campaign is applicable across all the brands to suit different requirements. “This programme is specially curated to reward our loyal customers across Sime Darby Motors Malaysia. As exhilarating as it is rewarding, we aim to offer our customers with irresistible deals whilst ensuring their sales and aftersales needs are cared for by our passionate professionals who are dedicated in providing world-class services that exceed expectations,” said Jeffrey Gan, MD of Retail & Distribution, Malaysia.

Ford showroom — *The different brands represented by Sime Darby Motors offer a variety of vehicle types from Ford pick-ups to premium sedans like the Jaguar XF (below)*

“The automotive industry is moving towards a more digital environment to fit with the needs of our consumers. Our operating units are continuously innovating to find new ways of digitalising the car-buying process; from digital showrooms and door-step test drives to contactless servicing and eventually delivering customers’ cars to their doorsteps. The digital transformation in the automotive industry is certainly opening up new opportunities for us,” he explained.

On the impact of the COVID-19 pandemic, Mr. Gan said the company takes the current situation very seriously. “We stand guided by the government’s policy, with the safety and health of our employees, customers and business partners being our utmost priority,” he explained.

More information on the corporate programme is available at the individual websites of the respective brands.

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