Jaecoo Malaysia has launched its latest model, the Jaecoo J8, strengthening its position as a rising contender in the SUV segment. As the fourth addition to the brand’s local portfolio, the new flagship model is engineered to deliver a blend of luxury and off-road capability.
The Jaecoo J8 is powered by a 2.0-litre turbocharged direct-injection inline-four engine, generating 246hp and 385Nm of torque. Mated to an eight-speed automatic transmission and twin exhaust outlets, the powertrain promises both responsiveness and efficiency, underscoring the vehicle’s dual-purpose design for both city driving and more demanding terrains.
Buyers will have the choice between two distinct variants. The Two-Wheel Drive (2WD) version, configured with five seats, offers ample boot space at 738 litres, catering to families and individuals seeking everyday practicality. The All-Wheel Drive (AWD) variant, on the other hand, introduces a more rugged six-seater configuration, enhanced by Jaecoo’s Continuous Damping Control (CDC) suspension system, which adapts to changing road conditions for improved ride quality. The AWD version is also capable of handling harsher environments, with a wading depth of up to 450mm, highlighting its off-road credentials.
Inside, the Jaecoo J8 is equipped with advanced technology and comfort-focused features that elevate the driving experience. Both variants come equipped with a 12.3-inch media display and a 540-degree panoramic camera system, providing superior visibility and convenience. The 2WD model is furnished with a 12-speaker Sony audio system, ambient interior lighting, and faux leather upholstery, in addition to six airbags to ensure occupant safety.
The AWD variant takes the luxury offering further with a 14-speaker Sony system that includes headrest speakers, as well as 10 airbags for heightened safety assurance. It also adds premium touches such as genuine leather seats, suede interior panels, powered door operations, and an integrated automatic fragrance system.
Convenience is enhanced across the board with features such as Near Field Communication (NFC) for contactless vehicle access, ventilated front seats, a built-in digital video recorder (DVR), and automatic parking assistance. Passenger comfort receives a further boost through electronically adjustable front and second-row seats, which come with built-in massage functions and privacy-enhancing curtain shades, particularly in the AWD model.
Jaecoo Malaysia has priced the J8 competitively, with the 2WD variant retailing at RM178,800 and the AWD six-seater version at RM198,800. The 2WD version is available in understated single-tone finishes, including Carbon Crystal Black, Khaki White, and Olive Grey. In contrast, the AWD variant offers a bolder appearance through dual-tone colour schemes of the same hues.
It comes with seven years vehicle warranty or 150,000km, or whichever comes first. For bookings placed up to 21 July 2025, you get one year free insurance coverage, 10 years engine warranty or unlimited kilometres, whichever comes first.
With the introduction of the J8, Jaecoo aims to attract discerning buyers seeking a premium SUV that does not compromise on performance, comfort, or versatility. The model’s launch reflects Jaecoo Malaysia’s continued commitment to delivering high-value vehicles that meet the evolving demands of the local market.