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When a model has been a success – to the extent of being ‘European Car of the Year’ in 2017 – it is a bigger challenge for the product team to come out with a successor. How to make it better than what has already been regarded as a superior product in all respects would have been on the minds of the team.

Well, a full model change is not quite due yet but with the market being so competitive these days, an update has to be significant, especially with the brisk pace of technological advances. So the new 3008 revealed today refreshes the French carmaker’s successful SUV to maintain it as a leading choice for buyers.

2021 Peugeot 3008

Current 3008

Evolutionary changes
The appearance has, predictably, evolutionary changes with ‘an inspired design’ setting the codes for the next phase of modernity, while enhancing refinement and vibrancy. A new frameless grille symbolises the increasingly modern style, while maintaining a fluid design. It  extends with fins under the headlamps to connect all of the elements.

To emphasise the sportiness, shiny black side scoops and a painted tread plate have been included into the new bumper from the first trim level. There is also a specific grille on the GT/GT Pack versions, with a scalable design pattern to emphasise the stylistic upgrade of those versions.

2021 Peugeot 3008

The front headlamps have also been redesigned to be more aggressive, standing out with their unique shapes. LED technology is used across the whole range and extended by hook-shaped DRLs with a chrome tip. This light signature is perfectly in line with the current Peugeot style and is identifiable at first glance.

2021 Peugeot 3008

2021 Peugeot 3008

On the GT/GT Pack versions, Full LED headlamps offer an even more high-tech and distinctive look, thanks to the extended light signature and the bend lighting function which optimises visibility at speeds of up to 90 km/h.

Of particular note is the new ‘Foggy Mode’ function which has replaced the foglights. It is integrated into the Full LED headlamps, and switches on the low beam headlamps with reduced intensity when the rear fog lamps are activated.

At the rear, new, upgraded lighting units include Full LED technology (including the reversing light), displaying the 3D ‘claws’ for a distinctive light signature. The indicators are sequential now and the LED lighting units are also installed across the whole range.

2021 Peugeot 3008

The lights are covered with a clear, smoked glass, extending the black boot lid on each side of the vehicle, which helps to visually widen the rear of the vehicle.

Depending on the market and the requirements of the distributor, there are also variable design elements, including a new ‘Black Pack’ option. This has darker elements such as the grille, roof bars, tread plates and wheels.

The new i-Cockpit
One of the features that has won the 3008 high marks is its i-Cockpit and for the latest version, this has changed to be even more modern. The 12.3-inch digital display, fully customisable and configurable, features a panel with ‘Normally Black’ technology for high quality rendering with better readability and contrasts.

2021 Peugeot 3008

The new central touchscreen is 10 inches in viewing size and, as before, the screen has high definition comparable to what you have on a smartphone these days. Below it are a series of 7  piano keys – operated in toggle fashion – allowing direct and permanent access to the main comfort functions.

2021 Peugeot 3008

To complement the update of the i-Cockpit, the interior has new trim with higher perceived levels of quality. High-end versions will have Nappa leather upholstery and Alcantara lining and also available is a range of new exclusive decor such as New Dark Lime Wood and window winders with chrome inserts. The rearview mirror is also frameless now, adding a touch of elegance.

New smart technology
Since this generation of the 3008 was launched, new and more advanced driving aids have been introduced into the market. The new 3008 gets many of these systems which include Night Vision, Adaptive Cruise Control with Stop and Go function, Lane position assist, Active warning of unintentional lane (or roadside) departure, and the latest-generation automatic emergency braking (AEB) which can detect pedestrians and cyclists.

2021 Peugeot 3008

Night Vision is unique in the compact SUV segment as it detects living beings (pedestrians/animals) in front of the vehicle at night or in reduced visibility. The system’s range guarantees detection up to 200 – 250 metres – beyond the range of the high beam – with a central display of the infrared view within the digital meter, and therefore in the driver’s field of vision.

2021 Peugeot 3008

With smartphones an integral part of daily life, the 3008 now integrates information and apps from the device onto the central screen. MirrorScreen compatibility including Apple CarPlay and Android Auto connection protocols make this possible.

Powertrain choices
Peugeot, like other carmakers, has an electrification program for its models as the decade progresses. Besides petrol and turbodiesel engines, there are also hybrid powerplants, along with all-wheel drive and front-wheel drive variants. The PureTech petrol engines are in two displacements – 1.2 litres (3 cylinders) and 1.6 litres (4 cylinders), while the turbodiesel is available with only a 1.5-litre displacement.

2021 Peugeot 3008

The hybrid powertrain for the AWD variant has a 200-bhp PureTech engine working with two electric motors, one at the front and the second positioned on the rear axle. The 2WD variant uses a hybrid powertrain of a 180-bhp PureTech engine with an 80 kW electric motor located at the front.

The lithium-ion battery pack has a capacity of 13.2 kWh and two types of on-board chargers are available – a 3.7 kW single-phase charger as standard and a 7.4 kW single-phase charger as an option. Estimated recharging times range from around 1 hour and 45 minutes to 7 hours.

2021 Peugeot 3008

Revealed today, on sale in 2021
The global online event today has only provided an overview of the new model and the sales launch will take place towards the end of the year in Europe. The Malaysian market should see it some time in 2021, perhaps faster than usual since the PSA Group now has the Naza factory in Kedah that serves as a regional production hub, supplying the 3008 and 5008 to ASEAN markets.

Peugeot’s innovative i-Cockpit continues to evolve after 10 years in the market

COVID-19

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When ‘Volvo’ is mentioned, many models come to mind and it depends on which generation is responding. Older people will think of the 122 Amazon and 244 while a generation later would remember the 850R. But everyone is likely to remember the P1800, perhaps Volvo’s most internationally renowned model ever and the one that arouses most emotions.

Planned in Sweden, designed in Italy, unveiled at a car show in Brussels, built in Britain and a huge success in the USA, production of the P1800 took place between 1961 and 1972. It had reached showrooms after 4 years of careful planning and development and while sales numbers were not spectacular, the image viewpoint it played was far bigger role than any previous Volvo model.

A ‘halo model’
The Volvo P1800 was born for that very reason – to attract the attention of passers-by to Volvo’s showrooms and to increase what today is known as ‘floor traffic’. Once ‘captured’, it was up to the sales advisors to do whatever they could so that people who entered the showroom left it after placing an order for a new Volvo.

The P1800 wasn’t Volvo’s first go at making a sportscar. Back in the early 1950s, it had produced the open 2-seater plastic-bodied Volvo Sport between 1955 and 1957. Only 67 cars were ever made and the production ended rather abruptly because the company’s President then, Gunnar Engellau, was disappointed with the quality. “Not a bad car… but a bad Volvo” was the way he put it when he gave the order to stop production.

1956 Volvo P1900 Sport
Volvo’s first attempt at a sportscar was in 1956 with the P1900 Sport, but poor quality doomed it to a short production life.

However, he recognised the importance of having a prestigious and exciting model to boost overall sales, and Volvo dealers were desperate for just such a car. This led to another go at making a sportscar and design proposals were ordered from Italy. Volvo consultant Helmer Petterson – who was deeply involved in the planning of the new car – had got his son, Pelle, a job at Pietro Frua, thanks to Pelle’s fresh degree in industrial design from the Pratt Institute in New York.

Designed in Italy… by a Swede
When the time came to unveil the 4 proposals to Volvo’s board members in 1957, Helmer sneaked in his son’s design as a fifth possibility – and that was the one that everyone picked! Engellau, in particular, liked it since he had very definite views about wanting an Italian-designed car. That of course is precisely what he did get – except that it was actually the work of a 25-year old native of Goteborg, Volvo’s home city!

Eventually, however, the truth behind the winning design proposal emerged. Engellau was furious as he felt he had been tricked and promised that Pelle would never be acknowledged as the car’s designer. And indeed, many years went by before the truth was made known and Pelle Petterson received the credit he was due for designing one of the world’s most attractive sports coupes.

The new sportscar had a fixed roof, steel body, with a lot of the mechanical components taken straight from the 122 Amazon. It was powered by the newly developed B18 engine in its 100 bhp sports version when it eventually arrived in the showrooms.

Initially made overseas
At this time, Volvo found itself in a hugely expansive phase and the company realized from the outset that it did not have sufficient in-house capacity to manufacture the new model – not for pressing of body panels, nor for painting or assembly, not even on a small scale. The hunt for a suitable partner got under way and after much deliberation, a decision was taken to use two British companies to build the car: Pressed Steel would build the bodies and Jensen Motors would paint and assemble the cars.

Production started but this was a far from friction-free method. Constant problems with personnel, working methods, quality, suppliers and logistics along with an unwillingness to deal with these issues meant that as soon as it was possible, Volvo transferred production home to Sweden.

By early 1963 – after Jensen had completed 6,000 cars – production of the 1800 started up in Volvo’s Lundby factory. But it was not until 1969 that body pressings were transferred from Pressed Steel in Scotland to Volvo’s own press shop in Olofstrom. The move home also coincided with a change of name for the P1800. At first, it was badged the ‘P1800 S’; later in 1963, it was known simply as the ‘1800 S’, the alphabet standing for Sweden.

During the car’s long life, no radical changes were made to the successful exterior lines. Only details such as the grille, trim mouldings, wheels and colours differentiate the various model years. From the technical viewpoint, the 1800 shadowed the development of Volvo’s other models and was continuously upgraded. Disc brakes all round, more powerful engines and electronic fuel injection were the most noticeable changes.

The P1800 ES (left) and the Convertible (right).

During its production life, two other body variants were also available. One was a convertible (only 30 units) and the other was the 1800 ES, with an extended roofline and an estate car rear featuring a large glass tailgate. The variants were designed in in-house this time and attracted considerable attention too.

Becoming The Saint’s car
Roger Moore was fortunate enough to drive a P1800 in his role as crime-fighter Simon Templar in the British TV series, ‘The Saint’. The TV production company had been looking for an attractive sportscar that would suit a gentleman of independent means and, after being turned down by Jaguar, approached Volvo to ask for the P1800. Volvo was, of course, quick to oblige as it would be a brilliant PR move for the new model. Every week, it appeared in the living rooms of TV viewers,  becoming so firmly etched in minds that it came to be referred to as ‘The Saint’s car’.

The P1800 gained worldwide publicity every week on TV as ‘The Saint’s Car’, driven by Roger Moore who played the part of Simon Templar.

The P1800 was never intended to be a mass-produced car. As mentioned earlier, it was planned as a niche product or what is today referred to as a ‘halo model’. Yet it was viable enough to be within the reach of most people who wanted a car that looked like a Ferrari but cost and functioned like a Volvo – pleasant, reliable and economical.

In 1997, Volvo produced a coupe designated the C70 (left) and it was also used in a remake of ‘The Saint’. Its designers have been looking at a coupe for the 21st century as well, and their ideas were shown in the Concept Coupe in 2013 (right).

LOOKING BACK: The forgotten Volvo P1900 sportscar with a fibreglass body

COVID-19

Social distance

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BRABUS declares itself to be the world’s largest independent automotive tuner for more than 4 decades and during that time, it has established a reputation for raising the performance levels of Mercedes-Benz models. Its expertise in petrol and diesel internal combustion engines (ICE) is considerable but with the industry moving towards electrification, will the company be able to continue its business of providing performance upgrades?

BRABUS Electric concept

The answer would be yes and BRABUS is already showing that it can do for electrically-powered cars what it has done for ICE cars. In fact, it already has a Zero Emission Division for some time now and this division began looking at the EQC 400 4MATIC by Mercedes-Benz when it arrived on the market.

It has developed a performance upgrade for the EQC’s electric powertrain and delivers even more agile driving dynamics. Known as the E-PowerXtra performance upgrade, output goes up by another 10 kW to 310 KW (416 bhp) and peak torque is raised to 830 Nm from 760 Nm. As a result, the 5-door SUV can zip from standstill to 100 km/h within a claimed 4.9 seconds. The top speed remains limited to 180 km/h.

BRABUS Electric concept

The upgrade is designed to become active when the driver selects drive mode ‘S’ with the standard DYNAMIC SELECT switch. When drive mode ‘E’ is active, , the PowerXtra ELECTRIC upgrade offers ‘one pedal driving’, a feature often requested by drivers of electric vehicles. The SUV decelerates sharply when the driver just lifts off the accelerator pedal. This requires far less frequent use of the brakes in normal traffic and further increases the energy recovery rate.

BRABUS Electric concept

While the aerodynamic-enhancement kit with the exception of the already available rear spoiler is still under development, the appearance can already be upgraded with tailor-made BRABUS Monoblock Z alloy wheels with diameters of 20 or 21 inches. The eCrossover can be refined with two variants of the sporty and elegant 10-spoke design available for this model.

The BRABUS Monoblock Z PLATINUM EDITION wheels with 21-inch diameter are even more exclusive. The product of a high-tech forging process, these rims offer a combination of lightweight construction and maximum strength. The front axle runs on size 9Jx21 wheels with 255/40R21 ContiSportContact tyres of size. The rear fender wells accommodate forged 10.5Jx21 rims with tyres sized at 285/35R21.

BRABUS Electric concept

BRABUS Electric concept

As for all Mercedes-Benz models, BRABUS offers a host of custom refinement options for the interior of the EQC 400 4MATIC that include an exclusive fine leather interior crafted by the company’s own upholstery shop.

BRABUS offers exclusive options for the interior that create numerous possibilities for the customer. The line-up ranges from aluminium pedals and door-lock pins to scuff plates with backlit BRABUS logo in changing colours and a complete redesign of the cockpit.

2018 Mercedes-Benz EQC 400 4MATIC
The Mercedes-Benz EQC 400 4MATIC made its global debut 2 years ago.

The other side of the BRABUS business – armoured SUVs

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OBITUARY

We are very sad to learn that Osamu Masuko, special adviser and former Chairman of the Board of Mitsubishi Motors Corporation (MMC), passed away on August 27 at the age of 71 due to heart failure. The news was only issued in an official statement by the company today, although Mr. Masuko’s funeral took place earlier.

Originally from Mitsubishi Corporation, the trading company, Mr. Masuko was appointed as the President of MMC in January 2005. He developed and implemented the Mitsubishi Motors Revitalization Plan and was largely credited with revitalizing the company when its image was seriously damaged due to what was regarded as a cover-up of defects for a long period.

He led the development of advanced environment-friendly vehicles including the world’s first mass-produced electric vehicle, the i-MiEV, as well as the world’s first 4WD SUV plug-in hybrid EV, the Outlander PHEV.

In the ASEAN region, he promoted in local production and expanded sales, particularly in Thailand which is the production hub for the Triton. In addition, in 2016, he built solid relationships with the Alliance companies (Renault and Nissan) and the Mitsubishi Group, establishing close cooperation and sharing resources.

Our condolences to his family and may he rest in peace.

BHPetrol Euro5 Diesel

BHPetrol RON95 Euro4M

The Pikes Peak International Hillclimb was held over the weekend and this year didn’t see any automakers participating. It’s a tough year for the auto industry and budgets are obviously reduced, and with the COVID-19 restrictions, entry for travellers from Europe is also not allowed. So the event has been largely a ‘domestic’ one like what it was for many decades before Audi and Peugeot stormed the peak in the 1980s. This year, there is also no motorcycle category as it has been deemed too dangerous for two-wheelers.

Coincidentally, over in England, the first of a limited run of 15 units of the Pikes Peak Continental GT by Mulliner has just been completed. Announced last year, the  limited edition of the Continental GT was to celebrate the record-breaking run of a standard Continental GT at Pikes Peak in 2019. A base-spec Continental GT starts at £159,100 (about RM883,000) in the UK and these cars would cost considerably more.

2020 Bentley Continental GT Pikes Peak

Fastest production car up Pikes Peak
The Grand Tourer shaved 8.4 seconds off the previous record along the 19.98-km course, making it the fastest production car ever to compete in the Pikes Peak International Hillclimb event. Driven by 3-time champion, former ‘King of the Mountain’ Rhys Millen, the W12-powered Continental GT climbed almost 5,000 ft through 156 bends in just 10 minutes, 18.4 seconds.

The limited edition features exclusive Radium by Mulliner paintwork, carbonfibre body kit, Acid Green brake disc callipers, and Pirelli P Zero Colour Edition Tyres. Gloss black detailing has also been added to the front lower bumper inserts, roof panel, wing mirrors and rear surfaces. 35% of the buyers (who are situated around the world) also specified the optional mountain decal, the same as the record-holding car.

2020 Bentley Continental GT Pikes Peak

While 22-inch Mulliner Driving Specification wheels in Gloss Black are standard, there’s an optional ‘100’ grille as a reminder that the Continental GT’s impressive hillclimb achievement took place in Bentley’s centenary year.

Sporting theme from competition car
Inside the cabin, Alcantara with contrasting Radium thread stitching adorns much of the soft trim areas, matched with Beluga hide. The steering wheel features a honeycomb stitching design and a centre stripe both in Radium, as per the Pikes Peak GT race car. Carbonfibre fascias and waistrails are complemented by a Piano Black centre console, all adding to the sporting theme.

2020 Bentley Continental GT Pikes Peak

The passenger-side fascia features a graphic showing a section of the Pikes Peak track, with 5 different graphics being used across the 15 cars being made, along with the record-setting time.

2020 Bentley Continental GT Pikes Peak

2020 Bentley Continental GT Pikes Peak

Pikes Peak embroidery to the seat headrests in Radium stitching, Radium contrast binding on the overmats, Pikes Peak treadplates and exclusive B&O speaker covers in Black Anodised and Radium finish further enhance the interior appeal. The Continental GT’s luxurious cabin includes the Bentley Rotating Display, deep pile overmats and Front Seat Comfort Specification.

Same W12 engine
Under the bonnet is essentially the same engine as the car that Millen drove. The mighty 12-cylinder petrol engine develops 626 bhp/900 Nm which can take the Continental GT from 0-100 km/h in a claimed 3.7 seconds and on to a top speed of 333 km/h.

At the 2018 Pikes Peak Hillclimb, Millen claimed the outright record for a production SUV with a Bentayga when he did the run in 10:49.9.

Bentley Continental GT breaks record at Pikes Peak

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♦ McLaren’s Carlos Sainz Jr. didn’t get to race as exhaust failure while driving for the grid line-up forced him to instead return to the pits just before the start.

♦ Rain was headed towards the circuit but the start of the race was in dry conditions.

♦ The first crash took place during lap 11, bringing out the Safety Car. Giovinazzi’s Alfa Romeo was starting to spin and Russell (Williams) tried to avoid him but could not and crashed into the wall, with Giovanazzi doing the same a second later.

♦ Pierre Gasly and Sergio Perez chose not to head for the pits to get fresh tyres while the rest of the cars came in while the Mercedes-AMG Safety Car was out for about 3 laps. Gasly would only bring his Scuderia Alphatauri Honda in on the 27th lap, the last driver to do so.

♦ Charles Leclerc was required to meet the Stewards after the race as he was seen to be ‘driving unnecessarily slowly’ during the reconnaissance lap.

♦ At the halfway mark, Lewis Hamilton had a 3-second lead over team mater Valtteri Bottas, and was about 7.5 seconds ahead of Max Verstappen. The top three were essentially on their own as the gap after the Dutch Red Bull driver was about 16 seconds to Daniel Ricciardo.

♦ On lap 28, Hamilton’s car was spotted having a damaged wing and at the same time, the team sent a message to Bottas which suggested he was to push as hard as he could.At that point, Hamilton was still 3.7 seconds ahead.

♦ In the last few laps of the race, Hamilton expressed concerns about the front tyres, fearing a repeat of Silverstone – which wasn’t good at a track with such a long lap. But he managed the tyres as best as he could and crossed the finish line for his fourth win at Spa.

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