Honda Motor Co., Ltd. has taken the wraps off the Honda 0 α (Alpha) prototype at the Japan Mobility Show 2025, introducing the latest addition to its growing range of next-generation electric vehicles. This new model joins the futuristic Honda 0 lineup as a key entry point for customers into the brand’s new electric era.
Set to be displayed throughout the duration of the show, the Honda 0 α is designed as a compact SUV that seamlessly fits into both urban and natural environments. It continues the design and engineering philosophy first seen in the Honda 0 Saloon and Honda 0 SUV, which were unveiled earlier this year at CES 2025. Unlike those flagship models, the 0 α serves as a “gateway model” — more accessible yet still showcasing the same level of sophistication, innovation, and environmental awareness that define the Honda 0 Series.
The 0 α has been developed under the guiding principles of “Thin, Light, and Wise,” the core philosophy of the Honda 0 Series. These principles focus on maximising efficiency through lightweight engineering, clever design, and advanced technology. The result is a vehicle that offers sleek styling, excellent interior space, and refined usability, all while delivering the practicality and confidence expected of an SUV.

























































