Sales Figures

According to GM’s latest sales report, demand for Cadillac vehicles is on the rise, which has been made evident by the automaker sales of 32,016 units this month alone. It’s part of an 18 consecutive month of growth for the brand. Adding to that, year-to-date sales are up by 18.5%, totaling 321,721 units.

“We have positioned ourselves to have a successful 2017 and are on track to have one of the best sales years in the history of Cadillac,” said Cadillac President Johan de Nysschen. “Our SUV sales remain strong and we are seeing growth in the sedan segment, with both the ATS and CT6 performing well globally.”

In its home market, the gradual decline in demand for luxury cars, has affected Cadillac somewhat. But it has managed to partially offset the deficit with stronger sales of the XT5 and the ever-popular Escalade. This has resulted in an 8.1% growth in SUV portfolio sales for the year.

Despite this, China continues to be a strong market for the brand. There has been an increase of 53.7% in Cadillac sales compared to the same period in 2016. Following suit are Canada, South Korea, the Middle East and Japan, all of which, recorded an increase in sales this month.

Cadillac’s XT5 luxury crossover is still the best selling vehicle in its product portfolio. It has recorded 129,971 units delivered worldwide this year, and the ATS did equally well too, achieving a 20.2% increase in demand.

Worldwide, the company has achieved a 3.7% growth in sales figures, which isn’t groundbreaking, but proves that Cadillac vehicles are still in demand. Though the luxury car market might be shrinking, the figures show that the American automaker is still going strong.

BMW has recorded an increase in demand for its electrified vehicles this September. According to the automaker’s recent reports, it mentioned that a total of 10,786 vehicles have been sold in September which is a 50.5% increase compared to the same period last year.

The German automaker’s current electrified line-up includes 9 different models from a number of its sub brands that include BMWi, BMW iPerformance and MINI electric vehicles. The extensive portfolio has allowed the company’s electrified division to record a year-to-date total sales figure of 68,687 vehicles which is a 64.2% increase compared to last year.

This proves that the demand for electric or hybrid vehicles are growing with each passing year. And with cities around the world tightening regulations on petrol and diesel powered vehicles, these numbers are going to rise exponentially.

That said, in general, BMW’s global sales figures have risen across the board with the automaker recording exceptional sales figures for 2017. In fact, in the first three quarters of 2017, BMW managed to sell as many vehicles as it did in the entire 12 months of 2017.

The BMW group consists of a number of brands, which are BMW, MINI, Rolls-Royce, BMW Group electrified and BMW Motorrad. And this year alone, BMW has managed to sell a total of 1,811,234 vehicles to date, which is a 3.7% increase compared to the same period last year.

Mitsubishi has reported that last month, was its best September sales month in the past 10 years for North America. The company stated that it managed to sell 8,430 vehicles in September, which is a 17.2% increase during the same month in 2016.

It’s relatively new Outlander help bolster these sales figures by selling 2,896 units, which is a 50.4% increase compared to last year. Combined CUV sales for Mitsubishi climbed 34.3% over last year with total CUV sales of 6,035.

So far, the Japanese automaker has managed to sell 79,195 vehicles this year, which is a 6.5% increase compared to the same period last year. This means that after a rough couple of years due to stiff competition and a number of other issues, have caused the Mitsubishi to loose ground to its rivals.

That however may soon change as the company gears up for the launch of the e-Evolution and a number of other offerings that will be of interest to the general public. That said, we shall have to wait and see how well things pan out for the brand.

Subaru USA has reported that August 2017 has been its best sales month in the company’s history. It stated that 63,215 vehicles have been sold in that month which accounts for a 4.6% increase compared to the same period last year.

This marks the first time that the automaker has managed to shift this many vehicles in one month. The previous sales record was in December 2016, when the company sold 63,177 vehicles in total.

This has helped bolster Subaru’s sales yearly figures even further with an 8.1% percent increase with 423,728 vehicles sold, compared to the same period in 2016. This also means that August marked the 42nd consecutive month with 40,000+ vehicle sales for the company.

Demand for models like the Crosstrek, Impreza and Outback were considerably strong, Even its niche sports car, the BRZ, enjoyed a surge in sales compared with August 2016. This means that the trust of US car buyers have in the brand is growing with each passing year.

“It was our 69th consecutive month of yearly, month over month sales increases. Our retailers gave a truly exceptional effort and we are on pace for our 9th consecutive sales record,” said Jeff Walters, senior vice president of sales, Subaru of America, Inc.

“The Crosstrek easily had its best month ever and we welcome the all-new 2018 model with the introduction of its advertising and marketing campaign in September that we know will resonate with customers,” he later added.

Subaru has had a strong presence in the US car market for several decades and is considered one of the most sort after/ trusted Japanese brands. Here in Malaysia, demand for Subaru vehicles have started to increase as well, thanks to enticing new models with relatively affordable price tags.

Porsche has exceeded its own expectations this year by achieving increased revenue, number of employees and vehicle deliveries compared to the same period last year. Its profit margin grew from 16.7% to 17.6%, operating results increased by 8% and revenue increased by 2% to EUR 5.5 billion (RM 26.1 billion).

This year, Porsche managed to sell more vehicles than it did during the same period last year by reporting a 7% increase which equates to 59,689 vehicles. During the same time, the German automaker’s workforce grew by 13% to a total of 28,249 employees.

Deputy Chairman of the Executive Board and Member of the Executive Board for Finance and IT at Porsche AG, Lutz Meschke, said, “This exceptionally good result is a seamless continuation of our record year in 2016, and we have once again exceeded an already high level.”

The automaker attributed much of its success this year to the attractive pricing of its vehicles, which include the Panamera. The most popular of its variants where the plug-in hybrid and the Sport Turismo. Porsche is also adamant that the addition of electric propulsion vehicles in its product portfolio has not taken anything away anything from the spirit and principles of the company. Any vehicle that bears the Porsche badge, will offer the best performance and handling characteristics that it has to offer. An electric or hybrid Porsche will be able to utilize the best technology available to deliver peak performance to drivers as and when needed.

The Stuttgart based automaker expects to see moderate growth in revenue and vehicle delivers this year provided that the foreign exchange rates remain stable. Porsche says that it requires at least a 15% profit margin to maintain its current running costs and position as one of the most profitable automotive manufacturers in the world.


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