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Isuzu

“You talk the talk, but do you walk the walk?”

There are plenty to choose from in this age of skin-deep looks and iffy performance. Take for example an actor who has it all in the pretty department, only to act like a block of wood when push comes to shove.

Why are we telling you this? Because the new Isuzu D-Max X-Terrain has everything in the looks department by looking all aggressive, and backed-up with by lots of ground clearance, generous cargo capacity, and powerful engine to match regardless of challenging urban and off-road situations.

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It has finally arrived, the perfect weekend that you have planned for months: an outing with the family to a hidden beach where clear blue waters and fine white sand await you. But as soon as you turn off onto the dirt road, suddenly the road threatens to bog you down, everyone and everything not tied down gets thrown around like in the movie Twister. The kids start turning green and the barf bags come out. The Mrs. starts yelling at the kids. And soon, the entire trip becomes a nightmare.

But this only happens when you drive anything other than the Isuzu D-Max X-Terrain. Isuzu has decades of building the best pick-ups and the D-Max X-Terrain is the result of putting this experience into producing a pick-up that not only takes on challenges head-on, but makes it the perfect vehicle for your weekend adventures.

These are what the new Isuzu D-Max X-Terrain has for you:

  1.  It all starts with versatility, and it is what endears millions to the Isuzu pick-up platform. The magic of having a pick-up truck is the ability to traverse anywhere the road may lead you, even where there is no road left.The go-anywhere, do-anything attitude of the Isuzu D-Max X-Terrain is undeniable. While some pick-up trucks may focus on one aspect over another, the X-Terrain has managed to capture a fine balance of comfort, durability and efficiency.
    However, the D-Max X-Terrain takes it several steps further.It is equipped with an advanced 4×4 system which includes a Rough Terrain Mode (RTM) that gives it versatile performance across all terrains. Consequently, you can transition from the daily grind to rugged off-road trails with only the turn of a switch. Think of it like the McDonnell-Douglas F/A-18 fighter-bomber jet: It transitions from mode to another at the, you got it, the flick of a switch, making it ideal for weekend getaways.

    Add an 800mm water wading depth and you have almost nothing to fear (except for that electric truck running out of juice in front of you and blocking your way).

    Driving this performance is the 3.0L “Blue Power” turbo diesel which pumps out a healthy 190PS and 450Nm, for that extra grunt to deal with difficult conditions, offering adaptable performance to ensure a smooth and enjoyable ride anywhere, anytime.

  2. Good technical specification does not mean anything if the interior looks and feels dated. This is where the Isuzu D-Max X-Terrain delivers once again with a well-designed, well-appointed interior with premium touches that will put others to shame such as the large, leather seats that are constructed using elastic foam with anti-vibration technology. The seats offer impressive comfort for extended periods and that is just some of the premium features that the X-Terrain has to offer.
    The interior is also impressively large which makes it feel comfortable and spacious. Combine this with features such as dual-zone air-conditioning and the interior of the X-Terrain is the perfect place to be either on a daily basis or on long adventure trips towards the unknown.The Isuzu X-Terrain also features an advanced infotainment system running on wireless Apple CarPlay and Android Auto for seamless entertainment and precise navigation. The occupants also do not have to worry about their devices running out of juice, either, as there are multiple USB charging ports placed strategically around the cabin.
  3. When it comes to 4×4 capabilities, interior comfort and tech, the Isuzu D-Max X-Terrain is arguably the best at it. But it also offers amazing versatility and has the means to offer everything you would need on your daily escapades to make driving the X-Terrain truly hassle free. 
    The practical features that the X-Terrain offers include multiple storage options inside the truck. So whether you are in charge of building stuff, a law firm or simply like to have the convenience of owning a pick-up truck, the X-Terrain makes it incredibly easy to live with it.
    Then there is the incredible clear and precise 360-degree camera. This is one of the X-Terrain’s ace cards as it makes it easy to maneuver the big truck even in tight parking spots.You can also depend on the camera to keep you safe in uncertain conditions, like using the camera to look around the truck before alighting from it, just to ensure no one is hiding around the truck in spots that you cannot see through the mirrors.

    The large and deep cargo bed is another feature that is important for those who like to have the versatility that a pick-up truck offers. Shallow beds make it unsafe to store items at the back as they may tip over in corners, but there is no fear of that happening with the X-Terrain.

    It is also quite large so you can store all your gear for your weekend camping trips, or even materials you need for your work. Those with a knack for an adventurous lifestyle such as dirt-bikers or supermoto riders will also appreciate the large bed of the Isuzu as it makes it easy to carry two bikes with multiple points to tie down the bikes.

Simply said, the bed of the X-Terrain is ideal for all types of lifestyles. 

The only “feature” left out by the Isuzu D-Max is what you have in mind for your perfect weekend: Be it a road trip, camping adventure, or that trip to that hidden beach you have always dreamt about. But now you can be sure of arriving there and overcoming all the challenges along the way. 

The Isuzu D-Max X-Terrain is priced at RM157,938.40 OTR without insurance where else in Sabah the X-Terrain carries a price tag of RM159,830.70 while in Sarawak the price is RM160,011.10. 

The X-Terrain also comes with a 7-year unlimited mileage warranty, one of the longest in the industry for added peace of mind throughout your ownership life cycle.

Interested to find out more about the new Isuzu D-Max X-Terrain? Click here for everything you need to know!

The year is 1997 and this writer was still two years away from getting a driving license. However, my father would occasionally let me drive and one day he let me get behind the wheel of his then brand-new Isuzu Invader.

We were driving off-road near some old mining pools in Kampar, where I spent some time growing up. I am not sure how and why, but I drove too close to the pool and the sand underneath gave way and the car slid into the pool.

Partially submerged, we paddled out of the car. Back then, the front hubs needed to be locked for the four-wheel-drive system to work. But the hubs were already well under water so there was no way we could drive out of that situation.

With my father getting increasingly nervous at seeing his brand-new car sink further in, and me sweating from imagining the belting I was going to get that night, a hero appeared in the form of a tractor. The driver had chains too.

My father’s new Isuzu was pulled out in just a few minutes. The next challenge was to see if it would start, but the engine cranked at the first try and we were on our way in no time, with a soaking wet interior though. But that was a small price to pay for what could have been a very expensive afternoon, and besides, the interior dried up the following day and everything was great again.

And that is the beauty of Isuzu pick-up trucks, they are built tough and can seemingly survive just about anything.

Fast forward 27 years and Isuzu Malaysia has just introduced the cousin of the old Invader – the new D-Max X-Terrain. Ironically, we drove it on reclaimed land in Melaka where the sand was as soft as those around the mining pool which almost claimed the Invader many moons ago.

The new Isuzu D-Max X-Terrain is the refreshed model for the X-Terrain that was introduced about two years ago to much fanfare. The X-Terrain has been credited for reviving the adulation of Isuzu pick-up trucks after a few years of stagnation.

With the pick-up truck segment becoming increasingly lifestyle oriented with more of them used on the road rather than for their original purpose off-road, pick-up truck manufacturers had to change their approach, and fast.

We first saw this with the Ford Ranger Wildtrak that despite plenty of tech designed for off-road use, was purpose made for life in the urban jungle. It was a sales success for Ford, and other truck makers wanted a piece of the urban truck pie.

It won’t be far-fetched to say that Isuzu was a tad late to the game, arriving much later than the models from Nissan and Toyota.

Isuzu had long ago built a reputation as some of the toughest and reliable work horses, but they were never anything more than that. People bought Isuzus because they were dependable work machines, it was never something people lusted over.

But that changed with the introduction of the X-Terrain. It was Isuzu’s answer to the Ford Ranger Wildtrak, the Nissan Navara Pro4X and the Toyota Hilux Rouge.

Fiercely focused on the new age buyer that spends more time in cities and traffic jam’s than life off the beaten path, the X-Terrain had the recipe right from the get-go. It had the wild and bright colour options typical of trucks of this segment, it had the dramatic body kit that looked like it belonged in a rally race and the interior was something we had never seen in an Isuzu.

Inside, the X-Terrain was an elegant blend of premium features and technology. The tanned leather seats were arguably the most comfortable in the segment and looked good too. It even had a touchscreen infotainment system with Apple CarPlay and Android Auto, as well as a shockingly good entertainment system with speakers mounted on the roof!

The X-Terrain elevated Isuzu’s brand from one that contractors preferred, to one that got you the girls.

Two years after the introduction of the original X-Terrain, Isuzu Malaysia has taken the wraps off the latest model, one that has been massaged, improved and packed with better features.

From the outside, the new model is distinguished with the new LED headlights that look sleeker with daytime running lights that hug and curve around the top of the frame rather than the bottom as before (as seen above). These are matched by new LED brake lights with a new design.

The grille and front bumper too has been redesigned and has a new air curtain integrated to the sides of the bumper. This has small slits that open outwards towards the front wheel wells and allows air to blow through. This makes it easier for the truck to cut through air, effectively making it more fuel efficient as well as reduces air turbulence that can be noisy.

Other updates include a new welcome light and new tailgate panel with integrated locking mechanism.

You can be forgiven for assuming the interior looks the same, but the devil is in the details. The infotainment screen for one is now larger, growing from nine-inches in the old model to 10-inches in the new one. The driver gets a new seven-inch digital meter panel as well, replacing the old analogue unit.

The bigger screen together with the digital dash, and silver accented air-conditioning controls lends an air of sophistication to the interior. This is also augmented by the new Miura design elements around the door panels and across the dash.

There is also a new scuff plate with LED lighting that greets you when you open the door. But more importantly, the seats are new and continue with the black-leather theme we first saw with later models of the previous generation X-Terrain. This is an important update because the new seats also have anti-vibration elastics that absorb anything before it reaches the occupant, effectively making it more comfortable, especially for longer journeys.

The interior of the X-Terrain has always been a purposeful one with an upmarket feel to it. This has been retained in the new model, in fact, the driving character too feels better than before though nothing has been done to the powertrain.

As before, a 3.0-litre, turbocharged, four-cylinder diesel engine powers the X-Terrain, with drive sent to the wheels through a robust six-speed automatic transmission. Power is rated at 190PS and 450Nm of torque, which is lower than some of its competitors.

But what it loses in numbers, the truck makes up for with feel. On the move, the double wishbone suspension with coil springs handles the front of the car while the rear has the usual leaf springs with gas shock absorbers. Rather than hopping and skipping over road inundations, the suspension does a great job at soaking everything.

The interior too feels more refined than the previous model. It feels quieter at highway speeds, allowing occupants to have a conversation without raising their voices, even at well past the legal speed limit.

Safety and off-roading technologies have also been updated. The new X-Terrain features something called Rough Terrain mode that ensures the truck can get out of a difficult situation by itself.

In the previous model, the traction control system sent power to either the front or rear axles to manage grip and power delivery. The new mode allows power to be sent to individual wheels. So, in the event that three wheels are stuck, power can be sent to an individual wheel to dig itself out.

We tested out the system on the reclaimed land in Melaka where sand was soft and thick. The truck would simply beach itself when in two-wheel-drive or four-wheel-drive mode. But individual tyres could easily claw away at the sand and pull the two-tonne truck out when Rough Terrain mode was activated.

On the safety front, the new Isuzu has a feature called Rear Cross Traffic Brake. This is on top of the eight Advanced Driver Assist Systems (ADAS) the truck already had. This lets the truck brake automatically when reversing and the driver does not see an oncoming obstacle such as a car, motorcycle, or pedestrian.

It is common for manufacturers to introduce mid-life updates, or as we Malaysians like to call it, facelifts. But rarely is a facelift so extensive as we see with the new Isuzu D-Max X-Terrain. Facelifts are usually involve cosmetics upgrade, but this time we get a major design revamp as well as a technological update.

So, is the Isuzu the better buy now compared to the competition? At just under RM158,00, the new Isuzu is cheaper than the Ford Ranger Wildtrak and is similarly priced to the Hilux Rouge and Nissan Navara. But it offers more safety technologies, interior features and has a fresher design, so yes, it may be the new kid on the block, but it has all the latest tricks that the competition does not.

Specifications
Engine: 3.0-litre, turbocharged, four-cylinder, diesel
Power: 190PS @ 3600Nm
Torque: 450Nm @ 1600rpm
Transmission: 6-speed automatic with sequential shift
Suspension: Independent double wishbone, coil springs and stabilisers with gas shock absorbers (front) / Semi-elliptical leaf springs with gas shock absorbers (rear)
Price: RM157,938.40 (As tested)

We like: New design, interior features, tough
We don’t like: Some interior parts feel hollow

Isuzu D-Max 2024 yang baharu menjanjikan peningkatan pengalaman memiliki trak pikap dengan reka bentuk yang diperbaharui dan ciri yang ditingkatkan. Salah satu kemas kini yang menonjol ialah penampilan hadapan yang direka bentuk semula, yang merangkumi bonet dengan bonjolan tengah tersendiri, memberikan kenderaan itu kelihatan lebih besar dan sporty.

Bumper yang berintegrasi dengan garisan badan menyumbang kepada aliran udara yang cekap dan prestasi aerodinamik. Selain itu, reka bentuk honeycomb baharu pada bumper memastikan penyejukan yang lebih baik, manakala perumah foglamp yang diperbesarkan dan isyarat membelok yang dipindahkan menambah daya tarikan visual kenderaan.

Di dalam, D-Max baharu menawarkan lampu ‘welcome’ yang bergaya dan plat calar serta footwells bercahaya. Kabin memancarkan kecanggihan dengan reka bentuk yang diilhamkan oleh MIURA pada panel pintu dan papan pemuka, dilengkapi dengan pencahayaan ambien yang boleh dipilih oleh pemandu dalam tujuh warna.

Bahan sentuhan lembut dan pelapisan kulit pada stereng dan tempat duduk meningkatkan rasa premium dalaman, manakala tebuk pada tempat duduk meningkatkan pengudaraan dan keselesaan. Sistem infotainmen 10-inci yang dipertingkatkan menyediakan akses pantas kepada fungsi utama seperti Kamera Undur dan Monitor Pandangan Sekeliling 360°, menawarkan pengalaman sambungan yang lancar dengan ciri seperti Apple CarPlay dan Android Auto.

 

Dari segi kuasa, trak pikap ini didayakan oleh enjin 4JJ3-TCX 3.0 liter inline-four dengan output 190PS dan tork 450Nm. Turut disediakan adalah enjin RZ4E-TC 1.9 liter inline-four yang menghasilkan 150PS dan tork 350Nm. Ia dipadankan dengan transmisi manual enam kelajuan dan automatik serta sistem pacuan empat roda sebagai standard.

Dalam aspek keselamatan, D-Max X-Terrain menawarkan penarafan keselamatan ASEAN ANCAP maksimum 5 bintang dan memperkenalkan generasi baharu fungsi keselamatan Allsight. Sistem kamera stereo yang dipertingkatkan memperluas jarak pengesanan ke hadapan dan keselamatan pejalan kaki, manakala sistem Rear Cross Traffic Brake menyediakan bantuan tambahan semasa berundur dalam tetapan bandar.

Ciri-ciri ADAS termasuk Forward Collision Warning (FCW), Autonomous Emergency Braking (AEB), Turn Assist, AT Pedal Misapplication Mitigation, Adaptive Cruise Control (ACC), Manual Speed Limiter (MSL), Automatic High Beam (AHB), Lane Departure Warning (LDW), Blind Spot Monitor (BSM), Rear Cross Traffic Alert (RCTA), Rear Cross, Traffic Brake (RCTB) dan Multi Collision Brake.

Bagi peminat luar jalan, D-Max menawarkan keupayaan mengagumkan dengan ciri-ciri seperti pelepasan tanah 240mm, keupayaan wading 800mm dan tayar all-terrain. Suis Terrain Command membolehkan pemandu memilih antara mod pemanduan yang berbeza dengan mudah, manakala Mod Rupa Bumi Kasar membantu pemandu dengan pengalaman luar jalan yang terhad dengan membahagikan kuasa secara bijak untuk mengekalkan daya tarikan dan kestabilan.

Harga rangkaian Isuzu D-Max baharu bermula dari RM98,949.20 untuk Single Cab 1.9 liter manakala X-Terrain flagship berharga RM157,938.40 di atas jalan tanpa insurans di Semenanjung Malaysia.

Pickup trucks have come a long way. Improving on looks, performance and strength. The third-generation Isuzu D-Max is no exception. The multiple award-winning D-Max simply raised the bar for pick-up trucks.

The new 2024 Isuzu D-Max however, promises to elevate the experience of owning a pick-up truck with its refreshed design and enhanced features. One of the standout updates is the redesigned frontal appearance, which includes a distinctive central bulge on the bonnet, giving the vehicle a more muscular and sporty look. 

The bumper integrates with the bodyline, contributing to efficient airflow and aerodynamic performance. Additionally, the new honeycomb lattice design on the bumper ensures improved cooling, while the enlarged foglamp housings and relocated turn signals add to the vehicle’s visual appeal.

Moving to the interior, the new D-Max offers a welcoming ambience with stylish welcome lamps and illuminated scuff plates and footwells. The cabin exudes sophistication with its MIURA-inspired design on the door panels and dashboard, complemented by driver-selectable ambient lighting in seven colours. 

Soft-touch materials and leather cladding on the steering wheel and seats enhance the premium feel of the interior, while perforations on the seats improve ventilation and comfort. The upgraded 10-inch infotainment system provides quick access to key functions like the Reverse Camera and 360° Around View Monitor, offering a seamless connectivity experience with features like Apple CarPlay and Android Auto.

Powering this workhorse is a 4JJ3-TCX 3.0-litre inline-four with 190PS and 450Nm of torque. Also available is an RZ4E-TC 1.9 litre inline-four making 150PS and 350Nm. It is mated to either a six-speed manual or an automatic  transmission and four-wheel drive is standard.

 

In terms of safety, the D-Max X-Terrain boasts a maximum 5-star ASEAN ANCAP safety rating and introduces a new generation of Allsight safety functions. The enhanced stereo camera system improves forward detection distance and pedestrian safety, while the Rear Cross Traffic Brake system provides additional assistance while reversing in urban settings.

ADAS features include Forward Collision Warning (FCW), Autonomous Emergency Braking (AEB), Turn Assist, AT Pedal Misapplication Mitigation, Adaptive Cruise Control (ACC), Manual Speed Limiter (MSL), Automatic High Beam (AHB), Lane Departure Warning (LDW), Blind Spot Monitor (BSM), Rear Cross Traffic Alert (RCTA), Rear Cross, Traffic Brake (RCTB) and Multi Collision Brake.

For off-road enthusiasts, the D-Max offers impressive capability with features like 240mm ground clearance, 800mm wading capability, and all-terrain tyres. The Terrain Command switch allows drivers to easily select between different driving modes, while the Rough Terrain Mode assists drivers with limited off-road experience by intelligently apportioning power to maintain traction and stability.

Prices of The new Isuzu D-Max range starts from RM98,949.20 for the 1.9-litre Single Cab while the flagship X-Terrain is priced at RM157,938.40 on the road without insurance in Peninsular Malaysia.

Isuzu telah mengumumkan rancangan untuk memperkenalkan versi elektrik D-Max ute yang popular di Australia. Mereka mendedahkan konsep yang dipanggil ‘konsep D-Max EV’ sebelum Pameran Motor Antarabangsa Bangkok. Konsep ini memberikan gambaran sekilas tentang model ‘D-Max BEV’ yang akan datang dan ditetapkan untuk dilancarkan di Eropah pada 2025 dan dijangka tiba di Australia pada 2026.

Konsep EV adalah berdasarkan ute D-Max semasa yang dikeluarkan pada 2020. Ia didatangkan dengan bateri litium-ion 66.9kWh, keupayaan 4X4 sepenuh masa, dua motor elektrik yang menghasilkan 174hp dan 325Nm, kapasiti muatan 1000kg, dan kapasiti towing 3500kg. Ia mencapai kelajuan maksimum melebihi 130km/j.

Walaupun jarak pemanduan yang tepat dan kelajuan pengecasan belum disahkan, Isuzu memberi jaminan bahawa D-Max BEV akan mengekalkan keliatan yang diharapkan daripada trak pikap. Ia sepatutnya berfungsi dengan baik di kawasan yang kasar, dengan pecutan yang lancar dan mantap seperti biasa bagi kenderaan elektrik.

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Isuzu has announced the forthcoming arrival of the electric D-Max ute in Australia, introducing the ‘D-Max EV concept’ ahead of the Bangkok International Motor Show. This concept serves as a preview of the production ‘D-Max BEV’ model scheduled to launch in mainland Europe in 2025, with an anticipated arrival in Australia around 2026.

Based on the current D-Max ute introduced in 2020, the EV concept boasts a 66.9kWh lithium-ion battery, full-time 4X4 capability, dual electric motors generating 174hp and 325Nm, a 1,000kg payload capacity, and a 3,500kg braked towing capacity. It achieves a maximum speed of over 130km/h.

While specific technical details such as driving range and charging speed are yet to be confirmed, Isuzu emphasises that the D-Max BEV maintains the rugged performance expected of pickup trucks, excelling on rough terrain with a smooth, linear acceleration characteristic of electric vehicles.

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Trak pikap yang menerima banyak pengiktirafan, Isuzu D-Max, meneruskan pertumbuhan mengagumkan melalui rekod jualan memberangsangkan pada 2023 dengan mengatasi angka 9,211 unit yang dijual pada 2022, melibatkan pertambahan jualan sebanyak 439 unit.

Rekod baru dengan jualan 9,650 unit bagi tahun lalu menjadi bukti kepada keberhasilan rekaan dan ciri yang ditawarkan oleh trak pikap berkenaan, yang telah mengubah pasaran dan meraih lebih banyak penggemarnya. Dengan rekod jualan dua tahun berturut-turut di Malaysia, Isuzu D-Max generasi ketiga berjaya membuka jalan tersendiri dan menjadi trak pikap pilihan pengguna.

Sejak D-Max generasi ketiga diperkenalkan di Malaysia pada 2021, minat terhadap model ini sangat konsisten tinggi disebabkan oleh cirinya yang canggih, karektor pemanduan cemerlang, operasi versatil dan nilai yang menguntungkan. Model baru ini juga telah memperluaskan lingkungan pelanggan kami dan mencatatkan perluasan jualan sebanyak 185%, dan dalam masa yang sama mengekalkan kelompok pelanggan sedia ada.

Dengan barisan lapan varian komprehensif untuk Isuzu D-Max, pelanggan boleh memilih model mana yang bersesuaian dengan kegunaan mereka, bermula dari versi Single Cab hinggalah kepada yang paling canggih dan model flagship, X-Terrain.

Menjadi pilihan utama sekali lagi adalah varian 1.9L Standard yang menyumbang sebanyak 28% jualan. Varian ini menjadi begitu popular kerana kapasiti enjinnya yang menjimatkan bahan api serta memberi manfaat kadar cukai jalan dan kos penyelenggaraan yang rendah, tetapi dengan prestasi yang mengagumkan.

Permintaan terhadap varian X-Terrain juga terus meningkat sepanjang 2023, didorong oleh tahap kecanggihan dan penampilannya yang segar serta kemampuan prestasi off-road yang diberikan. Walaupun masih baru dalam segmen trak pikap gaya hidup, X-Terrain semakin ke depan dan meraih banyak perhatian. Jualannya juga meningkat sebanyak 24.5% sejak pelancarannya. Ciri menariknya termasuklah Advanced Driving Assistance Systems (ADAS) dan juga jaminan tujuh-tahun tanpa had perbatuan.

Permintaan kukuh yang berterusan untuk Isuzu D-Max membolehkan jenama ini untuk berada di kedudukan No. 2 di Sabah, Kedah dan Pahang bagi segmen trak pikap. Sementara untuk kedudukan peringkat nasional pula, ia berada di kedudukan No. 3 dengan kadar perkongsian pasaran sebanyak 16.6%.

Isuzu’s acclaimed D-Max pick-up truck has set a new sales record in Malaysia, surpassing the company’s previous all-time high. In 2023, sales reached 9,650 units, exceeding the 2022 record of 9,211 units by a significant 439 units. This achievement solidifies the D-Max’s position as a preferred pick-up truck, showcasing its impressive design and features that have resonated with customers.

The third-generation Isuzu D-Max, introduced in Malaysia in 2021, has consistently garnered high interest, attributed to its features, driving characteristics, versatile operation, and value for money. The model’s popularity has expanded Isuzu’s customer base, with conquest sales increasing by 185%, while retaining a strong core customer base.

The Isuzu D-Max lineup offers eight variants, catering to diverse customer needs, from the hard-working Single Cab to the sophisticated X-Terrain flagship. The 1.9-litre Standard variant, known for its modest engine displacement providing lower road tax and running costs, contributed significantly to sales, representing 28% of the total.

The flagship X-Terrain variant, known for its exceptional finish, sophistication, and impressive on- and off-road performance, has maintained positive momentum in 2023. Despite being a newcomer in the premium pick-up truck segment, the Isuzu D-Max X-Terrain has set trends, growing by 24.5% since its launch. It introduced class-leading features, including Advanced Driving Assistance Systems (ADAS) and a generous 7-year unlimited mileage warranty.

The strong demand for the Isuzu D-Max has propelled the brand to the No.2 position in Sabah, Kedah, and Pahang in the pick-up truck segment, securing the No.3 position nationwide with a 16.6% market share. The model’s success underscores its widespread acceptance and appeal among Malaysian customers.

1. Seorang jurucakap kerajaan Thailand mengumumkan bahawa pengeluar automotif Jepun akan melabur 150 bilion baht ($4.34 bilion atau RM20 billion) dalam tempoh lima tahun.

2. Ini menyokong peralihan Thailand ke pengeluaran kenderaan elektrik (EV).

3. Toyota Motor dan Honda Motor masing-masing akan melabur kira-kira 50 bilion baht, sementara Isuzu Motors akan melabur 30 bilion baht dan Mitsubishi Motors 20 bilion baht. Ini termasuk pengeluaran trak pikap elektrik.

4. Jurucakap kerajaan Thailand, Chai Wacharoke, menekankan bahawa pelaburan oleh pengeluar automotif Jepun ini selaris dengan strategi kerajaan Thailand untuk beralih dari kenderaan enjin petrol kepada EV.

5. Thailand, sebagai ekonomi kedua terbesar di Asia Tenggara, kini merupakan pengeluar dan pengeksport kereta terbesar di rantau ini.

6. Kerajaan Thailand berhasrat untuk mengubah suku pengeluaran tahunan kenderaannya ke kenderaan elektrik menjelang tahun 2030.

7. Untuk memudahkan peralihan ini, Thailand memperkenalkan insentif, termasuk potongan cukai dan subsidi, untuk menarik lebih banyak pelaburan dalam pengeluaran EV.

8. Keputusan pengeluar automotif Jepun ini berlaku pada masa yang sama dengan pengeluar kereta China, seperti BYD dan Great Wall Motor, yang telah berjanji untuk melabur sebanyak $1.44 bilion di Thailand, tertarik dengan strategi perniagaan yang menggalakkan.

9. Perdana Menteri Srettha baru-baru ini juga memperkenalkan kawasan perindustrian di Thailand kepada eksekutif daripada Tesla, menunjukkan hasrat negara ini untuk menarik pelaburan lebih lanjut dalam sektor EV yang berkembang pesat.

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