Proton has reported a significant 13.6% increase in sales for May, with 12,522 units (domestic and export) sold. This surge has cemented the company’s second position in the national automotive sales ranking, achieving a forecast market share of 19%. The company’s sales for the first five months of the year closed at 62,697 units.
The growth in Proton’s sales aligns with the overall trend in the Total Industry Volume (TIV), which is estimated to have grown by 20.7% to approximately 70,000 units in May. The year-to-date (YTD) TIV figure is estimated at 330,236 units, marking an 8.8% increase over 2023.
Export Sales Surge
Proton’s efforts to expand into international markets, including Trinidad and Tobago, Bangladesh, and Iraq, have been fruitful, with export sales reaching 509 units in May—the highest shipment recorded for 2024 so far. Since February, the best-selling export model has been the Proton Saga, leading with 360 units exported in May. Cumulative export sales have reached 1,344 units since January.
Proton X50, yang dilancarkan pada tahun 2020, kini mendapat beberapa kemas kini penting untuk mengekalkan daya saingnya dalam pasaran yang semakin berkembang. Walaupun tidak terdapat perubahan besar pada bahagian luar kenderaan, Proton telah memberikan tumpuan kepada peningkatan dalam aspek dalaman dan keselesaan pengguna.
Berikut adalah kemas kini utama yang diperkenalkan untuk Proton X50:
1. Pintu Belakang Berkuasa:
– Semua varian X50 kini dilengkapi dengan pintu belakang automatik, yang sebelum ini hanya tersedia untuk model atas.
2. Tahap NVH yang Dipertingkatkan:
– Proton telah membuat lebih daripada 20 penambahbaikan pada tahap Noise, Vibration, and Harshness (NVH), menjadikan pengalaman pemanduan lebih lancar dan senyap, walaupun ini perlu diuji lebih lanjut di luar trek ujian.
3. Head Unit Infotainment yang Dikemas Kini:
– Sistem infotainment kini dilengkapi dengan dual quad-core unit processor, 2GB RAM, dan storage 64GB, memberikan prestasi 3.3 kali lebih pantas, kelajuan 33% lebih cepat, dan masa loading 55% lebih cepat.
– Terdapat aplikasi muzik Spotify walaupun Apple CarPlay dan Android Auto masih belum tersedia.
4. Kamera 360 yang Dikemas Kini:
– Kamera pandangan sekeliling telah ditambah baik dengan 3.3 kali lebih banyak piksel, memberikan gambar yang lebih jelas dalam keadaan gelap dan 3D live feed bila tukar lorong.
5. Aplikasi Proton Link:
– Aplikasi ini membolehkan pengguna menghidupkan enjin dari jauh untuk menyejukkan kereta sebelum memandu serta mengawal fungsi mengunci dan membuka.
Selain kemas kini ini, Proton X50 masih menawarkan waranti 5 tahun dengan unlimited mileage, 6 kali perkhidmatan buruh percuma, pakej data 5 tahun dengan 1GB/bulan, kadar faedah pembiayaan daripada 2.28%pa, dan program insurans Proton.
Untuk 5,000 tempahan pertama yang didaftarkan selewat-lewatnya 31 Julai 2024, Proton menawarkan diskaun tunai RM7,000, sokongan trade-in dalam RM1,500, dan ‘value added features’ bernilai RM6,000, menjadikan jumlah penjimatan kepada RM14,500.
The Proton X50 was launched in 2020 and since then has remained largely unchanged. Proton seems to have stuck to the age-old adage of “if it is not broken, don’t fix it”. But that doesn’t help a car maker sell cars or remain relevant.
Despite its age, the Proton X50 has remained hugely popular. However, the competition is heating up and while previously the X50 enjoyed a considerable advantage over its competitors, they have now caught up and are breathing down Proton’s neck, and our national car maker is starting to feel the heat.
To ensure that it keeps its edge over the rest, Proton has introduced a number of updates for the X50, but they do not warrant calling the update a “facelift” in the traditional sense. That is because from the outside, the new X50 looks identical to the previous models, there is literally no update as far as the exterior goes.
The update then is most around the interior and some of the creature comforts. The updates are:
1. Powered tailgate:
While previously the powered tailgate was reserved for the top end models only, now all variants of the X50 get an automatic tailgate.
2. Improved NVH levels:
We have driven the new X50 around Proton’s test track, and while Proton says the new X50 has more than 20 improvements to the NVH levels, a test track is not the best place to try that out. But the car did feel refined and wind noise was barely audible even at well over 100km/h.
3. Updated Infotainment Head Unit
No unfortunately fans of Apple CarPlay and Android Auto will still have to wait a while as Proton says it is still finalizing licensing with the two automotive software providers. But there is a Spotify music app though for music fans. Besides that the system comes with a new dual quad-core processing unit with 2GB of RAM and 64GB of storage capacity.
Proton says that this update results in 3.3 times faster computing performance, 33% faster boot up speed and 55% faster loading time.
4. Updated 360 Camera
Malaysia is a unique country where a 360 camera can actually make or break a sale. When all things are equal, a good quality 360 camera is undeniably important, and Proton knows that. Hence why the company has updated its surround view camera that gives crystal clear images in low light conditions. They did it by adding 3.3 times more pixels that allows the driver to monitor blind spots with 3D live feed when switching lanes. We tried it and it works brilliantly. Check out our video below to believe it.
5. Proton Link App
Allows the user to remotely start the engine to keep it cool before driving off and also control the locking and unlocking functions.
The updates may not seem all that great, but they are designed to make owning and operating the X50 a more pleasant experience.
Besides that, everything remains the same for the Proton X50 and it comes with a 5-year warranty with unlimited mileage, 6-times free labour service, 5-year data package with 1GB/month, financing interest rates from 2.28%pa and Proton insurance programme.
The first 5,000 bookings (registration by 31 July 2024), will enjoy a cash discount of RM7,000, trade in overtrade support of RM1,500 and value added features worth RM6,000, bringing the total savings to RM14,500.
Proton telah melancarkan initiatif penarafan 5 bintang untuk meningkatkan lagi tahap perkhidmatan selepas jualan untuk pelanggan di cawangannya di seluruh negara. Inisiatif baharu ini mengiktiraf pengedar Proton yang telah mencapai tahap cemerlang bagi perkhidmatan selepas jualan dan ia merupakan lanjutan daripada inisiatif Proton Operational Excellence (POE) syarikat yang telah dimulakan pada 6 Mac 2023.
Pengiktirafan baharu ini akan diberikan berdasarkan skor POE dan kualiti perkhidmatan bagi menggalakkan semua cawangan untuk mencapai dan mengekalkan tahap perkhidmatan dan kepuasan pelanggan yang tinggi. Kualiti perkhidmatan dinilai dalam dua kategori iaitu kelajuan dan pematuhan SOP dan ini kemudiannya dinilai dalam 6 bidang tumpuan. Matlamat akhir adalah untuk menguruskan keprihatinan pelanggan di cawangan dengan berkesan dan untuk memberikan pengalaman pelanggan yang terbaik.
Proton has initiated a new 5-Star Rating program aimed at elevating after-sales service across its nationwide outlets. This initiative recognises Proton dealers who excel in after-sales service, building on the company’s Proton Operational Excellence (POE) initiative that began on March 6, 2023.
The new rating system awards dealers based on their POE score and service quality, which is evaluated in two main categories: Speed and Compliance. These categories are measured across six focus areas, with the ultimate goal of effectively managing customer concerns and delivering an exceptional customer experience.
Proton akan melancarkan kereta lumba Proton S70 R3 yang dibangunkan oleh R3 Motorsports di Malaysia Autoshow 2024 yang diadakan di Taman Ekspo Pertanian Malaysia Serdang (MAEPS). Proton S70 R3 merupakan kereta lumba serba baharu pertama Proton R3 sejak Proton Saga R3 pada tahun 2019, menandakan kembalinya jenama tersebut ke perlumbaan S1K sejak tahun itu. Setakat hari ini, Proton R3 mempunyai lima kemenangan di tangannya, lebih banyak daripada pasukan yang lain, termasuk meraih kemenangan selama tiga tahun berturut-turut dari 2017 hingga 2019.
Mesin lumba serba baharu ini adalah terusan dari legasi perlumbaan Proton, yang bermula dari era sebelum R3 apabila syarikat bersaing dalam rally dan perlumbaan litar dengan Proton Saga. Masih lagi dalam pembangunan, kereta yang dipamerkan menampilkan evolusi terbaru pakej aerodinamik yang disesuaikan untuk kereta lumba ini. Dua unit kereta baharu ini bakal diperjuangkan oleh pasukan pada perlumbaan Sepang 1,000km tahun ini.
Sebagai kereta lumba yang menandakan Proton kembali ke Perlumbaan Endurance 1000km Sepang (S1K), anda boleh menjangkakan ia sangat berbeza daripada kereta jalan raya. Bahagian dalamannya akan tiada sebarang keselesaan seperti aircond dan sebarang bentuk hiburan. Sebagai gantinya, anda boleh mengharapkan bahan keselamatan seperti tempat duduk bucket sport ringan, harnesses perlumbaan penuh dan sistem kalis api, antara lain.
Walau bagaimanapun, perubahan terbesar ialah enjin. Berdasarkan pemahaman kami tentang peraturan S1K, peraturan tidak membenarkan penggunaan enjin tiga silinder. Jadi sebagai gantinya mungkin enjin empat silinder yang dibina oleh Geely.
Kami akan mendapat maklumat lanjut dan pengesahan serta gambar sebaik sahaja kami melihat kereta itu esok.
Tawaran menarik dari PROTON di Malaysia Autoshow 2024
Pembeli dan pengunjung dapat meningkatkan pengalaman mereka di Malaysia Autoshow 2024 dengan promosi eksklusif dan ganjaran dari Proton sepanjang acara tersebut. Pengunjung yang terus membuat tempahan model Proton akan menerima hadiah eksklusif seperti pelindung matahari, pembaca tol, dan pengecas tanpa wayar untuk model terpilih. Promosi istimewa juga ditawarkan khusus untuk tempahan yang dibuat di Malaysia Autoshow dengan pendaftaran sebelum 30 Jun 2024. Ini termasuk penyelenggaraan percuma selama dua tahun untuk model X50, X70, dan X90 serta baucar tunai RM500 untuk model Proton S70, Saga, dan Persona. Terdapat juga Test Drive Lucky Spin di mana peserta dapat memutar roda bertuah untuk memenangi barangan eksklusif Proton setelah memandu uji model Proton.
Proton is set to showcase its latest motorsport innovation, the Proton S70 R3, at the 2024 Malaysia Autoshow held at the Malaysia Agro Exposition Park Selangor (MAEPS). This new racing car marks a significant milestone for Proton R3, the brand’s motorsport division, as it returns to the Sepang 1,000km (S1K) endurance race for the first time since 2019.
Proton’s Motorsport Legacy
Proton R3’s latest creation continues the company’s storied history in motorsports. The legacy began with the original Proton Saga in rally and circuit competitions and has grown through the years with multiple successful models. Proton R3 has an impressive track record, boasting five victories at the S1K race, including a remarkable streak of three consecutive wins from 2017 to 2019.
Roslan Abdullah, Deputy Chief Executive Officer of Proton, highlighted this heritage, stating, “Proton has a long history in motorsports, starting with the original Proton Saga. Our involvement ramped up with the inception of Proton R3 in 2003. We have competed and won in various competitions up to a global level with models as varied as the Proton Satria, Waja, Suprima S, Iriz, and the latest version of the Saga. Now, with the Proton S70 R3, we are adding another milestone to our legacy, marking not only the return of the Proton name to the S1K event but also the first racing car based on a model jointly developed by Proton and Geely.”
The All-New PROTON S70 R3
The Proton S70 R3 represents the latest in racing car technology and design from Proton R3. The show car displayed at the Malaysia Autoshow features the newest aerodynamic package tailored specifically for racing. The S70 R3 is currently in development and is expected to compete fiercely in the upcoming S1K endurance race, with Proton set to campaign two units of this new model.
Being a race car that marks Proton’s return to the Sepang 1000km Endurance Race (S1K), you can expect it to be very different from the road going car. The interior will be devoid of any comforts such as air-conditioning and any forms of entertainment. In its place you can expect light weight racing and safety materials such as lightweight sports bucket seats, full racing harnasses and a fire retardant system, among others.
However, the biggest change will be the engine. Based on our understanding of the rules of S1K, the regulations do not allow the use of a three-cylinder engine. So in its place might be a Geely built four-cylinder engine instead.
We will get more information and confirmation and photos once we see the car tomorrow.
Exclusive Promotions at the Malaysia Autoshow 2024
In addition to the unveiling of the Proton S70 R3, Proton is offering exciting promotions and rewards for attendees at the Malaysia Autoshow 2024:
Exclusive Gifts: Attendees who book a Proton model on the spot will receive gifts such as sunshades, toll readers, and wireless chargers for selected models.
Special Promo: A special promotion is available for bookings made at the Autoshow, with registration by June 30, 2024. This includes two years of free service maintenance for the X50, X70, and X90 models, and a RM500 cash voucher for the Proton S70, Saga, and Persona.
Test Drive Lucky Spin: Participants who test drive a Proton model will have the chance to spin a lucky wheel and win exclusive Proton merchandise.
With the return to the S1K race and exclusive promotions for Autoshow attendees, Proton continues to strengthen its presence in the automotive and motorsports industries.
Proton bersama anak syarikatnya PRO-NET, meraikan pencapaian luar biasa pada majlis Anugerah Allianz DSF.my Vehicle Of The Year (VOTY) 2024 dengan merangkul dua anugerah berprestij untuk model terbaharunya. Peneraju pasaran sedan segmen C, Proton S70 Flagship X menerima pengiktirafan pertama apabila memenangi kategori Sedan of The Year, walaupun di pasaran kurang daripada enam bulan.
Sementara itu, smart #1 BRABUS yang dilancarkan pada November 2023 dan diedarkan secara eksklusif di Malaysia oleh PRO-NET, menewaskan pesaing-pesaing yang kuat untuk memenangi Anugerah Electric Crossover of The Year.
Proton received two awards for its latest models at the Allianz DSF.my Vehicle Of The Year (VOTY) 2024 awards ceremony. The Proton S70 Flagship X, the company’s market-leading C-segment sedan, won the Sedan of The Year category, despite being on sale for less than six months. Additionally, the smart #1 Brabus, distributed by Proton subsidiary PRO-NET, won the Electric Crossover of The Year award.
PRO-NET has announced the expansion of its charging infrastructure network in response to the increasing demand for New Energy Vehicles (NEVs) in Malaysia. With a commitment to accelerating adoption and facilitating convenient travel for EV owners, our organisation is dedicated to providing seamless access to fast and efficient charging solutions across the country.
Since the introduction of the Proton DC Charger at its headquarters last October, PRO-NET has been proactively expanding the charging infrastructure at its Proton Edar Dealerships. In collaboration with partner Gentari, we have successfully deployed six (6) DC Chargers, totalling twelve (12) charging bays, each equipped with two nozzles. This rollout includes a variety of charger types, including 50 kW, 60 kW, 100 kW, and 120 kW DC chargers.
