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Kilang EV Proton Bakal Siap, Pengeluaran Dijangka Bermula September

Proton kini semakin mendekati era baharu automotif dengan kilang pengeluaran kenderaan elektrik (EV) canggihnya di Tanjung Malim hampir siap sepenuhnya. Dengan proses pengeluaran berskala penuh dijadualkan bermula pada September, projek ini menunjukkan dedikasi dan kecekapan pasukan, di mana hanya enam bulan selepas upacara pecah tanah pada Februari, pembinaan infrastruktur bangunan telah mencapai 90.4% dan pemasangan peralatan pada 83.5%, menjadikan kemajuan keseluruhan projek pada 86.9%.

Apabila telah siap sepenuhnya, kilang baharu ini akan menjadi pusat pengeluaran pelbagai model yang dibina di atas platform Global Modular Architecture (GMA). Model pertama yang bakal menempa sejarah ialah Proton e.MAS 7, sebuah EV yang akan menjadi kebanggaan jenama automotif Malaysia. Pelancaran model ini akan disusuli dengan Proton e.MAS 5, sebuah EV peringkat permulaan yang kini giat dipamerkan dalam siri jelajah seluruh negara, sekali gus menjadikan ia model yang paling dinanti-nantikan di Malaysia.

Direka bentuk dengan teliti, susun atur kilang EV Proton menekankan ciri kebolehskalaan bagi menampung pelbagai model dan peningkatan volum pengeluaran pada masa hadapan. Dengan kapasiti pengeluaran permulaan sebanyak 20,000 unit setahun, ia berupaya diperluaskan dan menampung kapasiti sehingga 45,000 unit. Pengembangan ini akan dilaksanakan secara berperingkat, sejajar dengan pertumbuhan permintaan pasaran di Malaysia dan di luar negara.

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Proton’s First EV Plant Nears Completion, Production to Begin in September

Proton’s electric vehicle journey is taking shape faster than many anticipated. Within just six months of breaking ground in Tanjung Malim, the national carmaker’s dedicated EV production plant is already nearing completion. Construction is now 90.4% done, equipment installation has reached 83.5%, and overall progress stands at 86.9%. Full-scale production is scheduled to begin this September.

The first model to emerge from the facility will be the Proton e.MAS 7, marking the debut of a fully electric vehicle from a Malaysian brand. Following this, the e.MAS 5 will enter production, an entry-level EV that has already begun a nationwide showcase tour and is expected to be one of the most significant models for the local market.

Although the initial capacity is set at 20,000 units per year, the plant has been designed with scalability in mind. Its modular layout allows production to expand to 45,000 units annually, with flexibility to adapt to new models and international demand. Production lines have been configured to accommodate variations within the Global Modular Architecture (GMA) platform, with modular tester lines, optimised logistics, and digital systems such as MES (manufacturing execution system) and WMS (warehouse management system) already embedded to support future scaling.

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Proton e.MAS 7 Mula Separuh Tahun Kedua 2025 Sebagai Model EV Terlaris di Malaysia

Proton New Energy Technology Sdn Bhd (PRO-NET), anak syarikat Proton, mengumumkan bahawa Proton e.MAS 7 terus mengukuhkan kedudukannya sebagai Model EV Nombor 1 di Malaysia selama tujuh bulan berturut-turut, dengan mencatatkan jualan dan tempahan kukuh sepanjang tahun pelancarannya.

Sehingga 31 Julai 2025, sebanyak 4,959 unit Proton e.MAS 7 telah diserahkan, merangkumi 4,689 unit di Malaysia dan 270 unit dieksport ke pasaran antarabangsa. Bulan Julai turut mencatatkan pencapaian baharu dengan 1,365 tempahan, iaitu angka bulanan tertinggi sejak pelancaran model ini, sekali gus mengukuhkan lagi populariti berterusan e.MAS 7 dalam kalangan pembeli EV.

“Sejak hari pertama, matlamat kami adalah untuk menawarkan kepada rakyat Malaysia sebuah EV yang memberikan keselesaan luar biasa, prestasi seimbang dan ciri-ciri canggih pada harga yang berpatutan,” kata Zhang Qiang, Ketua Pegawai Eksekutif PRO-NET. “Permintaan berterusan yang kami lihat hari ini adalah hasil daripada komitmen tersebut. Kami amat berterima kasih kepada para pelanggan kerana menaruh kepercayaan kepada Proton dan jenama e.MAS, serta menjadikan e.MAS 7 sebagai pilihan nombor satu mereka.”

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Proton e.MAS 7 Maintains Top Spot in Malaysia’s EV Market for Seventh Straight Month

Proton’s electric ambitions continue to pay off, with the Proton e.MAS 7 is extending its reign as Malaysia’s best-selling EV for a seventh consecutive month. The milestone comes as the model records strong sales both at home and abroad, reinforcing its position as a key player in the nation’s transition to electric mobility.

As of 31 July 2025, PRO-NET — Proton’s New Energy Technology division — confirmed that 4,959 units have been delivered since launch. Of these, 4,689 were registered in Malaysia, while 270 found homes in international markets. July also proved to be a record-setting month, with 1,365 bookings logged — the highest monthly total since the e.MAS 7 made its debut.

PRO-NET Chief Executive Officer Zhang Qiang said the continued success reflects the brand’s original goal of offering a well-balanced EV that combines comfort, performance, and advanced features at a competitive price. He credited the strong demand to customer trust in Proton and the e.MAS brand, noting that the model has become the first choice for many EV buyers in the country.

The e.MAS 7’s appeal spans a wide range of customers, with the Premium variant dominating at 86% of total deliveries, while the Prime variant — making up 14% — remains a popular choice among urban drivers for its ease of use and comfort. Buyers frequently cite the EV’s value for money, spacious interior, safety equipment, ride comfort, handling, and innovative technology as decisive factors.

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Proton X50 Baharu Kini Akan Datang dengan RFID

Proton dan Touch ‘n Go Sdn. Bhd. mengumumkan kerjasama strategik untuk mengintegrasikan teknologi RFID Touch ‘n Go ke dalam Proton X50 serba baharu. Kerjasama ini, yang dimeterai melalui Memorandum Persefahaman (MoU), menandakan satu pencapaian penting dalam memacu ekosistem mobiliti terhubung di Malaysia.

Di bawah perjanjian ini, setiap Proton X50 baharu akan dilengkapi dengan tag RFID Touch ‘n Go terus di barisan pengeluaran, membolehkan akses lancar ke rangkaian lebuh raya berteknologi RFID di seluruh Malaysia. Inisiatif ini mencerminkan komitmen kedua-dua syarikat untuk menyediakan pengalaman pemanduan yang lebih pintar dan mudah bagi pengguna di Malaysia.

Majlis menandatangani perjanjian ini berlangsung di ibu pejabat Proton Centre of Excellence di Shah Alam. Penandatangan bagi pihak MoU ini ialah Praba Sangarajoo, Ketua Pegawai Eksekutif Touch ‘n Go, dan Zhang Qiang, Timbalan Ketua Pegawai Eksekutif Proton Edar, manakala saksi bagi perjanjian ini ialah Jarrod Wong, Pengarah Jualan Touch ‘n Go, serta Ong Chee Wooi, Ketua Jualan Proton Edar.

“Ini tentang kepuasan segera,” kata Praba Sangarajoo, Ketua Pegawai Eksekutif Touch ‘n Go Sdn. Bhd. “Anda memandu keluar Proton X50 baharu dari bilik pameran dengan RFID yang sudah siap dipasang — begitu sahaja. Ini bukan sekadar mengenai mobiliti pintar; ia mengenai membawa nilai sebenar dan keseronokan ke dalam perjalanan harian.”

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Proton X50 to Come Standard with Touch ‘n Go RFID in New Mobility Partnership

Proton has entered into a strategic partnership with Touch ‘n Go Sdn. Bhd. to equip every unit of its newly launched Proton X50 with built-in RFID technology. The collaboration, formalised through a Memorandum of Understanding (MoU), marks a major step forward in Malaysia’s push towards a more connected mobility ecosystem.

Under the agreement, each Proton X50 will roll off the production line already fitted with a Touch ‘n Go RFID tag. This integration will give drivers immediate access to Malaysia’s growing network of RFID-enabled highways, eliminating the need for separate installation and promising greater convenience for motorists.

The MoU signing took place at Proton’s Centre of Excellence headquarters in Shah Alam. Proton Edar was represented by Deputy Chief Executive Officer Zhang Qiang, while Touch ‘n Go Sdn. Bhd. was represented by its Chief Executive Officer, Praba Sangarajoo. Witnesses included Ong Chee Wooi, Head of Sales at Proton Edar, and Jarrod Wong, Sales Director at Touch ‘n Go.

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Proton Mulakan Separuh Kedua 2025 Dengan Jualan Kedua Terbaik Tahun Ini

Proton telah memulakan separuh kedua tahun ini dengan prestasi yang kukuh apabila jualan kereta di Malaysia kembali melonjak selepas prestasi kurang memberangsangkan pada bulan Jun. Jualan keseluruhan syarikat pada bulan ini adalah 13,518 unit, peningkatan sebanyak 22.1% berbanding bulan sebelumnya. Pencapaian ini mendorong jualan tahun hingga kini (YTD) kepada 85,674 unit untuk tujuh bulan pertama 2025, sekaligus mengukuhkan posisinya di tangga kedua dalam kedudukan jualan nasional.

Pegangan pasaran bagi bulan ini dianggarkan sebanyak 19.2%, dengan angka pegangan pasaran YTD semasa sebanyak 19.3%. Ini merupakan peningkatan 0.6% berbanding keseluruhan tahun 2024, yang mencatat 18.7% untuk setahun penuh apabila jualan kereta Malaysia mencapai tahap jualan tertinggi baharu. Jumlah Keseluruhan Industri (TIV) untuk Julai dianggarkan pada 70,545 unit, peningkatan sebanyak 28.7% berbanding bulan Jun dan merupakan angka jualan bulanan kedua tertinggi untuk tahun 2025.

Dilancarkan pada 24 Julai, Proton X50 Serba Baharu merupakan pemacu peningkatan volum yang utama bagi syarikat pada bulan lalu. Dengan 999 unit diserahkan dalam tujuh hari terakhir pada bulan tersebut, ia mengakhiri Julai dengan jumlah jualan melebihi 2,000 unit buat kali ketiga pada tahun 2025 dan mencapai angka 2,068 unit.

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Proton Rides Sales Surge with Strong July Performance

Proton has entered the second half of 2025 on a high note, recording a marked rebound in sales as the Malaysian car market recovered from a sluggish June. The national automaker registered 13,518 units sold in July, a 22.1 per cent increase over the previous month, bringing its year-to-date total to 85,674 units. This performance has secured Proton second place in the national sales rankings.

The company’s market share for July is estimated at 19.2 per cent, with the year-to-date figure standing at 19.3 per cent – an improvement of 0.6 percentage points compared with the full-year share of 18.7 per cent achieved in 2024, a record-breaking year for the Malaysian automotive industry. The Total Industry Volume for July is projected at 70,545 units, representing a 28.7 per cent rise from June and ranking as the second-highest monthly figure for 2025.

The newly launched Proton X50 was a major driver of last month’s growth. Introduced on 24 July, the B-segment SUV saw 999 units delivered in its first week, contributing to a total of 2,068 units for the month – the third time this year the model has surpassed the 2,000-unit mark.

With an updated exterior, enhanced interior, new intelligent features, and a marketing push aimed at younger buyers, the X50 has quickly gained momentum both online and in showrooms. Production is expected to reach 5,000 units by the end of August, with bookings approaching five figures, setting the stage for another strong month ahead.

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Proton Rolls Out MISI 5 Tour to Showcase Highly Anticipated e.MAS 5 Ahead of Official Launch

In a move to introduce its latest electric vehicle (EV) to the Malaysian public, Proton New Energy Technology Sdn Bhd (PRO-NET), a subsidiary of Proton, has launched the MISI 5 Tour — a nationwide preview campaign for the upcoming Proton e.MAS 5. Spanning five regions and 13 states, the tour will reach 29 towns across Malaysia from August to October 2025, giving Malaysians early access to the brand’s entry-level EV before its official release.

The Proton e.MAS 5, positioned as the most accessible electric vehicle in the country, is the second model in the e.MAS line-up. Building on the success of the Proton e.MAS 7 — currently the best-selling EV in Malaysia — the new model is aimed at urban youth, families, and first-time EV owners, and is designed to integrate seamlessly into the daily lives of a broad demographic.

Zhang Qiang, Chief Executive Officer of PRO-NET, explained that this nationwide initiative is rooted in engagement and experience. He said Proton is confident that allowing the public to interact directly with the e.MAS 5, supported by insights from product experts and local influencers, will foster trust and enthusiasm ahead of the car’s commercial debut. He further noted that the tour was crafted to connect with Malaysians at a grassroots level, bringing the future of mobility to familiar environments and vibrant community spaces.

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Proton Reveals e.MAS 5: Compact EV with Practicality at its Core

Proton has offered a first glimpse of the forthcoming e.MAS 5, the second vehicle in its e.MAS electric vehicle series, marking a significant step in the national carmaker’s electrification strategy. Although the full car remains partially concealed to preserve anticipation, the preview unveiled several technical and design details that signal Proton’s ambitions in the affordable EV space.

Two variants will be available at launch: the Prime and the Premium, each offering different battery capacities supplied by CATL. The Premium version is fitted with a larger LFP (lithium iron phosphate) battery, delivering an estimated driving range of 325km, while the Prime is equipped with a smaller unit, offering approximately 280km on a single charge.

Despite its compact exterior, the e.MAS 5 surprises with its spacious interior. Proton claims the model comfortably seats five adults, made possible by the EV’s flat floor design, which allows for greater legroom at the rear. This was validated during on-site testing, where five larger-framed individuals were able to sit with ease and ample room.

Stylistically, the car embraces a minimalist, rounded silhouette with smooth contours and aerodynamic elements reminiscent of the SMART range. Design highlights include feather-like LED headlights, 16-inch aerodynamically optimised wheels, and semi-concealed door handles. The Premium variant adds a dual-tone roof for a floating visual effect, enhancing its aesthetic appeal.

The interior is centred around a 14.6-inch high-definition touchscreen display, powered by an automotive-grade processor and offering support for both Android Auto and Apple CarPlay. Voice recognition is available in both English and Malay through Proton’s ATLAS Auto system, shared with the latest Proton X50. A crystal-style gear selector and two-tone steering wheel add a touch of sophistication to the cabin.

Storage space is another strong suit of the e.MAS 5. With 32 compartments throughout the vehicle, owners will find ample places to stow everyday items. The boot offers 375 litres of space, expandable to 1,320 litres when the rear seats are folded. One of the standout features is the 70-litre front trunk (frunk), which includes hydraulic struts for added convenience.

Charging infrastructure concerns have been addressed with the inclusion of a real-time charging map. Fast charging is efficient, with the battery able to charge from 30% to 80% in just 21 minutes. Although the e.MAS 5 is not performance-focused; it is agile where it matters most, and it accelerates from 0 to 50km/h in 3.9 seconds, ideal for urban traffic manoeuvres.

Power is delivered to the rear wheels via a single electric motor, supported by a rear multi-link suspension setup for improved ride comfort and handling. Safety has also been prioritised, with six airbags and an ADAS (Advanced Driver Assistance System) suite comprising 12 intelligent features, including adaptive cruise control, traffic sign recognition, and lane departure warning.

To introduce the e.MAS 5 to Malaysians nationwide, PRO-NET has launched the MISI 5 preview tour, which will visit five major regions across the country. As Proton prepares to enter the competitive compact EV segment, the e.MAS 5 is positioned as a practical, tech-savvy, and family-friendly offering aimed at accelerating local EV adoption.