Just five months after beginning deliveries in January, the Proton e.MAS 7 has become Malaysia’s fastest-selling electric vehicle, registering 3,632 units sold as of 31 May 2025. Of this figure, 3,399 units were delivered locally, while 233 units were exported, cementing the e.MAS 7’s position as the country’s top-selling EV model this year.
This milestone arrives as Proton’s EV division, PRO-NET, marks the first anniversary of the e.MAS brand. Officially unveiled on 12 June 2024, Proton e.MAS made its market debut with the e.MAS 7 on 16 December of the same year. Since then, the model has rapidly risen to prominence, outpacing competitors and redefining consumer expectations in Malaysia’s burgeoning electric vehicle sector.
Despite the wider market grappling with pricing volatility and cost pressures, the e.MAS 7’s consistent sales performance stands as a testament to Proton’s trusted brand legacy and commitment to quality.