Genesis Archives

Genesis recognized for its designs

The Genesis GV80 Concept SUV and G80 Sport mid-luxury sedan both picked up accolades at the 2017 GOOD DESIGN® awards. Organised by The Chicago Athenaeum Museum of Architecture and Design, this recognition lends credence to the notion that the automaker is fully able to produce some spectacular looking vehicles.

Genesis joins other transportation, electronic, consumer and lifestyle product brands at this year’s award ceremony. The GV80 Concept is the automaker’s interpretation of a luxury yet versatile SUV. It combines suave looks with cutting edge technology and performance. The G80 however is an improvement over its predecessor both in terms of power and styling.

“We believe in the power of design to seduce and inspire the human spirit,” said Erwin Raphael, General Manager of Genesis Motor America. “We’re pleased that GOOD DESIGN® is a mainstay recognition going well into its seventh decade and couldn’t be happier to accept their acknowledgement of our dedication to design.”

The GOOD DESIGN® awards is the oldest of its kind, founded in 1950 by designers, Eero Saarinen, Charles and Ray Eames, and by architecture historian and philanthropist, Edgar Kaufmann, Jr. Each year, a panel of experts get together in San Francisco and New York to review award-worthy products from 46 different countries then decides the winners.

Genesis opens Connected Store

Genesis, Hyundai’s luxury sub-brand has collaborated with WIRED to open a store that showcases the connected capabilities of the G80 Sport. Located in Manhattan, New York, the store will remain open till the 22nd of December where, visitors will be able to enjoy demonstrations of the G80 model line’s connected technology and other connected products.

The store has two activation areas, each having a Google Home or an iPad Pro, which guests may use to interact with the G80’s standard Genesis Connected Services technology. Users will be able to use these devices to experience various features of the car. Travel destinations via GPS can be beamed straight to the infotainment system.

Other more sophisticated tasks such as remote engine starting, adjusting the climate control, can be can be executed just as easily. That said, these features won’t be on display at the indoor store, but they exemplify Genesis’ experience in developing the latest tech for customers.

Speaking of the new store, WIRED’s Jason Tanz, and Genesis’ brand ambassador, Wesley Chan, Managing Director at Felicis Ventures, and previously a General Partner at Google Ventures, hosted an invitation-only event, discussing “The Future of Our Connected World” and a tour of the store on Wednesday, December 13.

The launch of the WIRED Store marks Genesis’ second such partnership following a store that was opened in California. Through such efforts, the automaker wants the general public to be well versed with it’s range of tech and the roles they play in making customers lives more convenient.

Genesis GV80 Concept SUV unveiled at New York

Genesis, Hyundai’s luxury sub-brand has unveiled a new SUV Fuel Cell concept vehicle at the New York International Motorshow. Meant to be a futuristic SUV powered by hydrogen, the vehicle, called the GV80 Concept SUV, features a design that conforms to the current design language used by the contemporary crop of Genesis vehicles.

It incorporates the signature Genesis crest grille that stretches to over most of the front fascia. The vehicle has quad headlamps that encase jewel-like graphics, which lends a certain luxury appeal to its appearance. The futuristic rear tail lights feature laser fiber optic technology that is said to offer a unique Genesis lighting effect. The lower rear fascia is designed to channel air efficiently out of the vehicle to help cool the the fuel cell vehicle’s powertrain. Areas around the front wheels and side rocker panels feature cut-outs that help channel air cleanly through to aid better aero flow.

Hyundai has fitted 23-inch mesh alloy wheels which are designed to reduce weight and cool the large brake system. Electronic door handles sit flush inside the body work that help airflow and provide the car with a cleaner and more elegant look. The side pillars are constructed with structural trusses which provide the cabin with an airy feel.

Inside the GV80 features modern futuristic design thanks to a multi-function interactive controller with capacitive touch. Dominating the centre console is the 22-inch curved OLED infinity display which provides different information to the front driver and passenger. The top of the interactive multi-function controller features a concave gorilla glass touchpad and knurled metal wheel with handwriting recognition. Through the use of the touch control system, each if its metal strings allows direct access to the most commonly used functions including Navigation, Entertainment, Communication, and Environment.

The GV80 features a spacious cabin which is complemented by the ash wood centre console and floor boards. The GV80 features exquisite semi-aniline leather interior, with quilted diamond stitching on the interior door panels, seat inserts and center console side. The use of suede, dark gray leather and slate ash wood provide the vehicle with a luxury business appeal.

No word yet on whether the GV80 will actually make it on the showroom floor, but the vehicle that it eventually turns out to be will feature the Korean automaker’s latest Fuel Cell technology that will definitely appeal to the alternative fuel community. Unfortunately, there are very few places that have sufficient infrastructure to support hydrogen fuel cell technology for now. Unless more countries embrace the technology, it will take a long time for hydrogen power to make its mark in the automotive industry.