Shell Archives

Shell Says You Can Go 15 Kms Further With New + Improved Shell FuelSave 95

Malaysian motorists are fortunate to have pump prices for petrol (excluding RON97) subsidized by the government. It is a costly exercise for the government, especially if global oil prices go up. For this reason, there are plans to stop the blanket subsidies for RON 95 petrol and biodiesel and only provide fuel subsidies for those really needing assistance.

This will mean that pump prices will rise and motorists will have to start thinking about driving more economically if they want to moderate running costs. But besides driving more economically and not wasting fuel unnecessarily, there’s also the choice of petrol that they can make to go further on each litre.

With the New + Improved Shell FuelSave 95, there is the claim that the range on a full fuel tank can be extended a further 15 kms. It’s interesting that Shell Malaysia uses this approach and it is based on test runs in Malaysian conditions with more than 6 vehicles which were driven a cumulative distance of over 10,000 kms each.

(more…)

Shell – Porsche Asia Pacific High Performance Charging Network For EVs in Malaysia Completed

Anyone wanting to drive from Singapore to Bangkok can do so on nice highways through Malaysia and Thailand. Like other highways around the world, there are petrol stations all along the way so refuelling is not a concern.

The situation is a bit different for those with electric vehicles (EVs) as they need electricity rather than liquid fuel. It is only in the past couple of years that EV sales have started and the need for recharging stations has taken on an urgency. Unless there is a comprehensive network of stations around the country, EV owners will be unable to travel far and this will discourage buying such vehicles.

The private sector has been giving its support to the government’s call to establish this network and Shell Malaysia has collaborated with Porsche Asia Pacific to set up stations not just in Malaysia but also in Singapore and Thailand. The network is along the North-South Expressway in Malaysia and then highways in Thailand, the longest cross-country high-performance charging (HPC) infrastructure EV network in Southeast Asia.

(more…)

Shell Malaysia Launches World’s First Carbon-Neutral Engine Oil, Made From Natural Gas

Ever since the Industrial Revolution began in the 19th century, emissions of carbon dioxide (CO₂)have kept increasing in the environment from industrial activities and products. The gas, often referred to as a ‘greenhouse gas’, has been identified as the main contributor to global warming. Although nature has had processes to remove CO₂, the increase of the gas has exceeded the capability of natural systems to remove it, leading to accumulation that has reached levels where the climate is being changed.

The warning signs are clear and depending on who you listen to, we could be very close to the tipping point when the change will not be reversible. But regardless of the timeline, it is clear that global warming is occurring and action needs to be taken. Scientists believe that preventing an increase of more than 1.5 degrees C. is crucial for the planet’s future and some 200 countries have given commitments to do their part to achieve this goal.

Industries, most of which generate CO₂ through their activities and products, have also made a similar commitment to help prevent climate change. Many have already stated goals to stop generating greenhouse gases – becoming carbon-neutral – in their activities and products during the next couple of decades.

Among these companies is Shell, the global energy company, which has long had activities upstream and downstream as well as products – fuels and lubricants, in particular – which have generated CO₂. The company has declared that it will become a net-zero emissions energy business by 2050.

(more…)

The Limited Edition Shell Motorsports Collection You Can Admire – As Well As Race!

Malaysia is a bright spot on Shell’s global radar and we often get new products or services before many other markets. Even with promotional campaigns, Malaysia might be chosen to be a pilot market before it is rolled out more widely. The latest campaign is the Limited Edition Shell Motorsports Collection which the energy company is offering only in a few countries.

The seven competition cars in the collection have not been randomly selected but are models where their manufacturers or racing teams have a partnership with Shell. They represent not only Shell’s diverse involvement in motorsports today but also reflect on a long historical relationship the company has had with racing machines, including Formula 1 and the World Rally Championship.

(more…)

Thai Section Of Shell High Performance Charging Station Network To Be Operational in 2023

For a long time now, it has been possible to drive from Singapore on the southern tip of Peninsular Malaysia all the way to Bangkok (and beyond) – a distance of around 2,200 kms. And the highway/road network had many petrol stations along the way so there’s no fear of not having enough fuel to make the journey.

However, with electric vehicles (EVs), it’s a different matter because the ‘fuel’ that such vehicles need is not readily available along the way. Unlike the petrol station network which is the product of over 100 years of development, the network of recharging stations in the region is only just being established.

By the first half of 2023, owners of EVs will be able to embark on road journeys between Bangkok and Singapore with the assurance that they can ‘fuel’ along the way when necessary. This will be possible with the establishment of recharging points at 11 Shell stations in Thailand.

(more…)

Bonuslink rewards programme enhanced with 4-level structure

From this month Shell Malaysia and BonusLink are offering their Extra rewards and loyalty programme with enhancements. The consumer rewards programme, now having more than 14.9 million members nationwide, has a new 4-level structure – Member, Silver, Gold and Platinum – which increases the level of rewards as members collect more BonusLink points at Shell stations nationwide.

Get points with card or app
As always, getting Bonuslink points can be done by fuelling up, or buying snacks or lubricants at the stores in the stations. Points can be collected either by using the BonusLink card or the BLINK App with each purchase.

Depending on the tier status, members are entitled to enjoy customer-exclusive rewards and various perks of up to 3X BonusLink Points multiplier, Deli2Go and Upsize Coffee promo, discounts on Shell products, birthday treats and more.

Extra rewarding experience
“As a mobility retailer, we are constantly evolving with our customers and striving to provide quality at every touchpoint. Our partnership with BonusLink allows us to give our customers an extra rewarding experience every time they fuel and shop at our stations,” said Seow Lee Ming, General Manager Mobility, Shell Malaysia & Singapore.

“Starting July 2022, BonusLink is taking the loyalty services one step further to reward our loyalty members. This is an exciting time for us as we begin to transform our service offerings to add value and to offer more rewards to our members based on their level. With this, members can enjoy an array of goodies and Extra Points simply by continuing to swipe their BonusLink Card or their Virtual Card via BLINK App at Shell,” explained Melvin Ooi, CEO of BonusLink.

Sunshine powers Shell stations in Malaysia

‘Ekstra KM Belanja’ campaign lets motorists use Shell fuel purchases as ‘currency’

Soon, thousands of Malaysians will be travelling across the country as they head to their hometowns to reconnect with relatives and friends during Hari Raya festivities and the school holidays. Others will be taking a holiday break to once again enjoy the freedom of being able to go further than the state boundaries after two years of restrictions.

Whatever the reason for travel, Shell is offering Malaysian motorists the chance to refuel and enjoy their favourite snacks on-the-go with the ‘Ekstra KM Belanja’ campaign. This campaign enables customers to use their Kilometres (KM) with Shell fuels as a ‘currency’ to buy items at any Shell SELECT, deli2go or Shell Lubricants store.

The more they fuel at a Shell outlet, the more KM they will be rewarded with. As an added bonus, 40 lucky customers will be rewarded with one year worth of free fuel from Shell.

“I am very much anticipating the upcoming festive period and I believe many Malaysians are too. We imagine many would be travelling back to their hometowns after missing out from celebrating with their families and relatives for the past 2 years,” said Seow Lee Ming, General Manager, Mobility Malaysia and Singapore.

“Shell will continue to accompany Malaysians wherever they choose to travel this Hari Raya season, giving them extra value on their journey. Now our customers ‘Ekstra KM’ can be used to purchase their travelling necessities when on the road, adding on that extra joy to their holiday journey. Wishing Everyone a safe journey this coming holidays, Selamat Hari Raya!” she said.

The campaign period runs from May 1 until June 30, 2022 and during this period, customers can pay for Shell SELECT and deli2go snacks using their KM as ‘currency’. All they have to do is pump RM40 worth of Shell FuelSave 95, or collect 390KM with Shell V-Power or Shell V-Power Racing. Once they scan the QR code and upload photos of receipts to the Shell ‘Ekstra KM Belanja’ microsite, they can start redeeming Shell SELECT offers instantly. The redemption period lasts until July 10, 2022.

Customers can choose from a wide array of offers including favourites such as Maggi Hot Cup, Nescafe, fresh pastries, and many more roadtrip essentials available from Shell SELECT, deli2go, and Shell lubricants outlets. In addition, they can use their KM to redeem items from deli2go’s new range of hot and fresh food for those who prefer a more wholesome meal at their pit stops, come this May.

Sunshine powers Shell stations in Malaysia

Sunshine powers Shell stations in Malaysia

Sunshine contains energy and it’s free and abundantly available, so it makes sense that it can be used to power facilities. Modern technology had made it possible to collect sunshine and convert it into energy and Shell Malaysia is making use of this technology in efforts to lower carbon emissions.

The company has installed solar panels at 216 of its retail stations around the country as is part of the drive to adopt a combination of measures to improve its energy efficiency and reduce its carbon footprint. Installation of solar panels at retail stations help supplement and reduce dependability on local utilities, resulting in increased electrical savings for the stations in the long run.

216 stations to date
Shell is working with Cleantech Solar to install the solar panels at its retail stations in Malaysia. So far, a total of 22,505 solar Photo Voltaic panels with a total capacity of 10.12 megawatt (MWp) have been installed on the roofs of 216 stations as part of the company’s commitment to run a safe, efficient, responsible, and profitable business. Exemplifying this, the current number of solar panels in the stations can generate 12,939 MWh of electrical energy, enough to power roughly 3,740 households in a year.

“At Shell, we aim to make the transition towards a low-carbon future possible for our operations and will always look out for initiatives that will enable us to provide cleaner and sustainable energy solutions for our customers. We have fitted 216 of our stations with solar panels and we will be progressing towards about 350 stations by the end of 2022,” said Seow Lee Ming, General Manager of Mobility Shell.

Green Building Index Certification
In 2019, Shell Damansara Jaya and Shell Taman Connaught were the first two retail stations in Malaysia to receive the Green Building Index (GBI) Certification. The GBI is the country’s industry-recognised green rating tool for buildings to promote sustainability in the built environment by saving energy and resources. These two Shell stations mark the first entries in the new retail fuel category introduced for the certification standard. The company is also the first in the Asia Pacific region to receive this GBI certification.

Shell also opened what is an example of ‘the station of the future’ – Shell Mint Hotel – which is Malaysia’s First Gold GBI Certified Petrol Station. Apart from being powered by solar, this station has sustainable features such as a food waste composting machine that converts food waste into fertilisers, energy-efficient air-conditioners and chillers, recycling facilities and a smart LED lighting system at the forecourt. To lessen the station’s usage of water from municipal systems, a rainwater harvesting system is utilised to collect and store rainwater to be reused in its facilities such as the toilets.

Shell has now received GBI certification for 5 of its stations in Malaysia. They are Shell Taman Connaught, Shell Damansara Jaya, Shell Mint Hotel, Shell Tangkak Lay-by and Shell Alor Pongsu.

The Shell Group has set a target to become a net-zero emissions energy business by 2050, in step with society. This is also in line with the government’s ambition towards Malaysia achieving Carbon Neutral in the same year. By powering Malaysia with cleaner energy and innovation mobility solutions, Shell hopes to mobilise the energy sector and increase its efficiency by offering products and services with lower carbon emissions.

Shell station preserves Penang’s living heritage whilst maintaining connection to the past

Shell station preserves Penang’s living heritage whilst maintaining connection to the past

Shell has been in Malaysia for over 110 years, initially starting with exploration operations and then moving downstream to establish a nationwide network of retail outlets selling fuel and other products.

One of the brand’s oldest stations is in Penang and has existed since the 1920s, serving many generations of motorists on the island. With ambitions to preserve Penang’s living heritage whilst maintaining an important connection to the past, Shell has carried out restoration of the station and unveiled the new look recently.

The station has served the community through thick and thin, as exemplified by the station surviving World War II and witnessing Malaysia’s independence Situated along Penang Road in the Buffer Zone of the Penang Heritage zone, an area popular with tourists for its rich historical context, Shell Penang Road will be listed under the Penang Heritage directory, reflecting its significance as an important cultural landmark. Shell is collaborating with Penang Global Tourism to elevate Shell Penang Road as a tourist landmark.

“Shell Penang Road has been a part of Penang’s colourful history and heritage for 100 years, and I am pleased that Shell continues to preserve the heritage of this station while innovating to cater to all of its customers’ needs. I hope that this latest addition to the Penang Heritage zone will encourage Malaysians to visit Penang and support local tourism and businesses,” said Yeoh Soon Hin, Penang State Executive Councillor.

While the station’s new look retains elements of colonial architecture, it also embraces modernity within. The convenience store offers modern comforts for motorists and provides food, snacks and other services.

“As we evolve to meet our customers’ dynamic demands and needs, it is important to remember our roots and hold on to our core values. Shell Penang Road stands as a testament to Penang and Shell’s history in Malaysia, reflecting how far we have come together. This station truly reflects Shell’s commitment to continue providing the best for the communities that we operate in,” said Seow Lee Ming, General Manager, Mobility Malaysia and Singapore.

To commemorate the launch, Shell is offering BonusLink members a limited-edition Shell Heritage Jute Bag, which features Penang’s cultural elements. Exclusively available at Shell Penang Road, the Shell Heritage Jute Bag is redeemable with 1,200 BonusLink points. Customers who sign up to be a BonusLink member at Shell Penang Road will be able to purchase the bag for RM15 (while stocks last).

Shell Malaysia realizes dreams of local SMEs

Piston.my

Shell

Shell Fuelsave Challenge – RM20,000 Awarded To Most Efficient Driver

Shell Says You Can Go 15 Kms Further With New + Improved Shell FuelSave 95

Shell – Porsche Asia Pacific High Performance Charging Network For EVs in Malaysia Completed

Shell Malaysia Launches World’s First Carbon-Neutral Engine Oil, Made From Natural Gas

The Limited Edition Shell Motorsports Collection You Can Admire – As Well As Race!

Thai Section Of Shell High Performance Charging Station Network To Be Operational in 2023

Bonuslink rewards programme enhanced with 4-level structure

‘Ekstra KM Belanja’ campaign lets motorists use Shell fuel purchases as ‘currency’

Sunshine powers Shell stations in Malaysia

Shell station preserves Penang’s living heritage whilst maintaining connection to the past

Shell Fuelsave Challenge – RM20,000 Awarded To Most Efficient Driver

Shell Says You Can Go 15 Kms Further With New + Improved Shell FuelSave 95

Shell – Porsche Asia Pacific High Performance Charging Network For EVs in Malaysia Completed

Shell Malaysia Launches World’s First Carbon-Neutral Engine Oil, Made From Natural Gas

The Limited Edition Shell Motorsports Collection You Can Admire – As Well As Race!

Thai Section Of Shell High Performance Charging Station Network To Be Operational in 2023

Bonuslink rewards programme enhanced with 4-level structure

‘Ekstra KM Belanja’ campaign lets motorists use Shell fuel purchases as ‘currency’

Sunshine powers Shell stations in Malaysia

Shell station preserves Penang’s living heritage whilst maintaining connection to the past

Archive

Malaysia Accelerates EV Adoption with 268 New Charging Points

Stellantis Malaysia Introduces One-Stop Call Center for Peugeot, DS, and Citroen Models

Gentari Partners with SEDC Energy for Sarawak Hydrogen Production Facility

Driving Dynamics Elevated: The 2025 Porsche Cayenne GTS Unveiled

Auto Bavaria Unveils Revamped Showroom with EV Charging Infrastructure

Follow us on Facebook

Follow us on YouTube

The Piston Show