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Customisation

While most of Bentley’s customers would prefer not to be identified, there are some who allow the company to tell the world about the cars they have commissioned. From time to time, we are treated to some very personalised models prepared by the company’s bespoke and personal commissioning division, Mulliner. As it is Christmas time, Bentley can show off the ‘Reindeer Eight’, a unique and festive Flying Spur V8 commissioned by ‘a world famous customer’.

Every commission is important and this was in fact, one of Bentley Mulliner’s most important yet because of the customer’s own global and extensive list of expectant fans. It drew on its rich history and expertise of fine craftsmanship to meet the specific requirements of the customers.

Santa's Bentley Flying Spur

One of 62 shades from Extended Range
The one-off ‘Reindeer Eight’ is finished to the exterior in deep red Cricket Bauble paint finish, a unique shade created for the customer based on Cricket Ball which is available as one of the 62 shades offered by the Extended Range.

Leading the car from the front, a gold three-dimensional printed reindeer can be found in lieu of the Flying B mascot, and to the sides the V8 badges have been replaced by a special ‘Reindeer Eight’ badge signifying the powertrain the customer is more familiar with.

Following the lead reindeer, the standard chrome bonnet strip has been re-trimmed in gold, and coordinating hand painted fine line details shimmer from the rear of the Bentley wing badges.

Santa's Bentley Flying Spur

Maximum aerodynamic performance
To emphasise the speed and performance required to cover the significant distance planned by the owner, a gold styling specification has been included, comprising of a carbonfibre diffuser to the front and rear bumper, carbonfibre side sills and a bootlid spoiler – for maximum aerodynamic performance at cruising altitude.

The Mulliner Driving Specification with 22-inch golden wheels and diamond finish, representing the snow peaks crossed, completes the exterior theme.  Given the cold climate of the customer’s primary residence, All Season tyres have been fitted.

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Personalised embroidery with 11,100 stitches
The interior of the ‘Reindeer Eight’ showcases Bentley’s expertise in creating a modern cabin of unrivalled luxury and innovation, capable of comfortable seating for four or five. The customer specified a monotone Cricket Bauble interior with gold personalised embroidery and hand cross-stitching, including his name stitched into the driver’s seat and that of his wife alongside.

Festive gold hand cross-stitch highlights the attention to detail and skill of those working at the Bentley factory.  It takes 18 hours for a craftsperson to complete the 11,100 hand-sewn stitches throughout the cabin, and consumes 115 metres of special thread (equal to the height of Big Ben).

The seats of the ‘Reindeer Eight’ feature a twin-flute design and increased functionality, including heating, ventilation, multi-mode massage, adjustable bolsters and top tilt which should keep the customer alert yet relaxed over the extensive mileage that he will be covering. With the Mulliner Driving Specification chosen by the customer, the new three-dimensional leather combines with traditional stitching and embroidery work.

Santa's Bentley Flying Spur

Sweeping horizontal veneer flows across the dashboard and into the doors, emphasising the spacious width of the cabin. At Mulliner’s suggestion, the Grand Black veneer displays a North Pole winter night scene with inlays to fascias and door waistrails to depict the end of the night’s journey.

The industry-first Bentley Rotating Display features in the ‘Reindeer Eight’. When the engine start button is pressed, and after a welcome sound of sleigh bells jingling, the veneer section in the middle of the dashboard rotates to reveal a 12.3-inch touchscreen, displaying multiple menus. A Naughty and Nice list integrated in the navigation system allows the customer to quickly know whether his fans have been bad or good.

The second side of the display reveals three elegant analogue dials showing outside temperature, a compass (vital for the customer to find home at the end of the long work night) and a chronometer. Finally, the third side offers the seamless Grand Black veneer fascia, continuing around the cabin, representing the North Pole winter night scene.

Santa's Bentley Flying Spur

“What fun it is to ride in a 542 horsepower sleigh. Plus, there’s space in the back for all my subordinate Clauses.  I’m looking forward to putting 66 million kilometres on the clock before the end of the year,” said the bearded customer.

Bentley Motors offers customers a multitude of customisable features, making their car truly and uniquely theirs from the inside out. The Continental GT V8 is no exception and where colours are concerned, there’s a very broad spectrum of choices for them to express themselves and show off their personalities. To further enhance the exterior, owners can also opt for the Blackline Specification which replaces the exterior body brightware with black-painted trim and other items. Customers can discuss with their dealer, Bentley Kuala Lumpur in the case of Malaysia, on the wide range of options available to ensure they get exactly what they desire.

Click here for other news and articles about Bentley.

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Customers of Rolls-Royce can personalise their car to almost any extent (as long as it’s legal) and most do, with the help of the company’s Bespoke division. And for those who just don’t know how they want something exclusive to look, the Bespoke division can also come up with many ideas which can be adapted further to the customer’s tastes.

One of the recent ideas presented is ‘Neon Nights’, a vibrant trilogy of cars. Inspired by nature, they are finishing in a newly developed Bespoke paint applied to the Black Badge variants of Wraith, Dawn and Cullinan.

Inspired by the natural world
Taking cues from the natural world – an Australian green tree frog, a Hawaiian tree flower and an exotic butterfly – these limited hues show a Black Badge model bolder in colour, appealing to patrons around the world who want to be different.

“Any pre-conceived notion that Rolls-Royce’s Black Badge variants all have to be black is comprehensively laid to rest by the super-solid Neon Nights colours,” said Sami Coultas, Bespoke Designer Colour & Trim.

Only three of each colour
Created initially for clients in the USA, three further iterations of each colour are available for commission worldwide, making a limited run of just four of each colour.

The Wraith Black Badge (above) is finished in Lime Rock Green, a near-luminous hue naturally bestowed on the Australian green tree frog, which Rolls-Royce Bespoke Paint Specialist Sami Coultas first encountered on a trip Down Under. The interior (below) is swathed in Scivaro Grey leather, with Lime Rock Green accents in the form of stitching and piping.

The striking Eagle Rock Red created for this Dawn Black Badge (above) mimics the flowers of ‘Ōhi‘a lehua, an evergreen tree native to Hawaii. The interior is finished in Selby Grey leather with Koi Red stitching and piping details.

For the Cullinan (below), the Bespoke Collective looked to an exotic butterfly, Rhetus periander for inspiration. Known as the Periander metalmark, this species is found across Central and South America; the vibrancy of its wings is faithfully captured on the Cullinan’s Mirabeau Blue finish. The Arctic White leather interior detailed in Lime Rock Green provides a dramatic contrast.

In all three cars, the Technical Fibre fascia is embellished with a spectacular graphic. The paint effect provides an intense neon glow and depicts the distortion of artificial light with speed.

The Neon Nights cars follow a suite of Black Badges that grabbed headlines at the 2019 Pebble Beach event. There, the Ghost, Wraith and Dawn were presented in Bespoke pastel colours. Such was the demand for these cars that the colour palette was embraced and developed, inspiring a new and dynamic colour palette for Black Badge.

Aston Martin’s DBX, the first SUV from the British marque, has established a presence in many markets around the world, including Malaysia. While owning an Aston Martin is already something exclusive as the numbers sold are small, there may be some customers who want their Aston Martin to be more exclusive.

For those who require this extra degree of exclusvity, Aston Martin KL offers the Intrepid Aura. This adds a sportier flavour to the SUV with a highly liquid, reflective Yellow Tang body finish, or if your prefer, Ceramic Blue, Stratus White or Lime Essence.

2020 Aston Martin DBX

The side window surround is finished in Gloss Black, the dark theme complemented by mirror caps in the same colour with smoked rear lights and black 22-inch sport satin alloy wheels. The Aston Martin Wings and wordmark also have a black chrome finish.

2020 Aston Martin DBX

2020 Aston Martin DBX

Handcrafted interior with Dark Satin Chrome
The luxurious yet functional cabin comes with a Dark Satin Chrome interior jewellery pack and Metallic Black Caithness Leather upholstery with embroidered Aston Martin Wings logos. The colour of the seat stitching is coordinated with the exterior colour – Electron Yellow, Blue, Chancellor Red or Lime Green.

Overhead is Black Alcantara headlining while Piano Black wood veneers are installed around the cabin, with the Obsidian Black Carpet in the footwells.

2020 Aston Martin DBX

2020 Aston Martin DBX

2020 Aston Martin DBX

Abundance of technology
There is an abundance of technology for driver assistance as well as entertainment. A 10.25-inch TFT screen sits flush in the centre console while a huge 12.3-inch TFT screen provides a wealth of information to the driver while on the move. Apple CarPlay comes as standard, as does a 360-degree camera system and ambient lighting that offers 64 different colours in two zones.

Muscular powertrain
Power for the DBX comes from a muscular 4-litre, twin-turbocharged V8 engine, the same unit found in the DB11 and Vantage. This muscular engine delivers its 550 ps/700 Nm through a 9-speed automatic transmission. It is claimed to be able to reach a top speed of up to 291 km/h after sprinting past 100 km/h in a claimed 4.5 seconds.

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As would be expected, the drivetrain is an all-wheel drive system, and it is not just for off-road use but also enhances performance on the road. It  has active differentials at the centre and rear, the latter being an electronically limited slip differential. This allows the torque to be sent in the precise amount need fore and aft of the vehicle and also across the rear axle.

The SUV comes with adaptive triple volume air suspension, combined with the latest 48V electric anti-roll control system and electronic adaptive dampers. At the touch of a button, the ride height can go up by 45 mm or down by 50 mm, so the DBX can be adapted to a wide range of terrain. The system can be further programmed to aid with ingress, egress and loading requirements on a practical level.

2020 Aston Martin DBX

The base price of an officially imported DBX is RM818,000.00 (excluding duties), while the Intrepid Aura version is available from RM958,000.00.

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The limitations of the COVID-19 notwithstanding, work still goes on at Rolls-Royce building cars and at the Bespoke department, the specialists continue to create exclusive cars for customers. One such project for a customer in the Middle East is the ‘Wraith – Inspired By Earth’, commissioned through Rolls-Royce Abu Dhabi.

The latest creation takes its design cues from the entire Solar System, and our own beautiful planet as seen from space.  The exterior is finished in Royal Blue, representing the 75% of the Earth’s surface that is covered by water. There is also a hand-painted Emerald Green coachline incorporating the Sun and the eight planets of the Solar System – Mercury, Venus, Earth, Mars, Jupiter, Saturn, Uranus and Neptune.

Rolls-Royce Wraith Earth Car

The most striking feature, however, is the bonnet artwork, which depicts a satellite’s view (or that of an astronaut on the International Space Station) of the Middle Eastern region. Centred on the United Arab Emirates, the panorama extends across the Red Sea, the Arabian Sea and the Gulf of Oman, all meticulously air-brushed by hand – not just an artwork pasted on – in a process that took over 100 hours to complete.

By contrast, the interior aesthetic focuses on the Earth’s surface and the human and natural life that inhabits it. The seats are made from Moccasin leather to mimic the sands of the Emirates’ deserts; Navy and Cobalto Blue accents are suggestive of rivers and lakes and Emerald Green piping symbolises nature in all its forms. Arctic White ‘RR’ monograms and stitching hint at clouds and translucent running water.

Rolls-Royce Wraith Earth Car

The rear waterfall features a spectacular scene of atmospheric clouds rendered in minutely detailed embroidery using Photoflash technology. On the fascia, the Piano Milori veneer is embellished with a satellite image of the Middle East, so realistic that it appears to be a photograph but in fact is skilfully air-brushed.

The customer’s chosen theme is ideal for having the Bespoke Starlight Headliner overhead. Often showing constellations in the night sky, the headliner in this Wraith is embroidered to illustrate all the planets of Solar System, centred on the Sun.

Rolls-Royce Wraith Earth Car

Rolls-Royce Wraith Earth Car

Other Bespoke details include treadplates, a clock with metal radial background, and inlays showing the planets in silver, with planet Earth accentuated in gold.

“We’re used to clients bringing us grand visions for their Bespoke Commissions, but this provided a new perspective altogether. In our response to the brief, we’ve worked at both the ‘macro’ level, referencing the Sun and planets of the whole Solar System, and the much more personal ‘micro’ level, centring our view of the world on the place the customer calls home,” explained Michael Bryden, Lead Bespoke Designer at Rolls-Royce Motor Cars.

The Bespoke department is where customers’ most ambitious and personal visions are brought to reality by a collective of designers, engineers and craftspeople. Today, almost every car that leaves the Rolls-Royce factory has also been enhanced and personalised by the specialists Bespoke.

For those who are planning to buy the new Nissan Almera Turbo, Edaran Tan Chong Motor (ETCM), has announced the availability and pricing of Optional Accessory Packages that consist of items customised for the new model.

There are 3 packages, priced from RM400 to RM2,750, and all the items come with a 3-year/100,000 km warranty. Even better, the cost of the package can be included in the H-P loan taken, so you pay for it in instalments as well.

The packages are shown below and include Protection Packages as well:

Combination leather upholstery with dark grey accents can be specified when ordering the new Almera Turbo.

Items can also be purchased separately
For those who prefer to buy just some of the items and not take a whole package, ETCM will also sell them separately although there are savings of up to 31% if you take them as a package. The individual items available are shown in the chart below:

The new Almera Turbo, with a small but advanced HR10DET turbocharged engine, is very different from the model it replaces. ETCM believes it can ‘Challenge All Beliefs’ with innovative technologies and features that will be appreciated by today’s buyers.

If you test-drive the new model (at selected Nissan showrooms), you could win one of 15 iPhone SE (128GB) smartphones worth RM2,199 each. To find out which showrooms have an Almera Turbo for viewing and test-drive visit www.almeraturbo.com.my.

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The Ferraris that most people read about or see on the roads are the ones that the company makes in ‘large’ numbers. However, there are also many cars which are not publicised – and we’re not talking about the prototypes that are going to be future models. Ferrari, like other high-end niche carmakers, also offers extensive customisation services to its customers who want unique and exclusive models.

The Omologata (unusual name but actually means ‘homologation’ in Italian) is one such car and the project was commissioned by a customer in Europe. Representative of Ferrari’s line of unique one-off models, it took a little over 2 years to complete.

2020 Ferrari Omologato

The initial presentation of sketches started with images that covered a variety of inspirations, from racing heritage to sci-fi and references to modern architecture. The idea from the onset was to create a futuristic design with distinctive elements reinterpreted in a fresh manner to provide potential for a timeless shape that is certain to leave a lasting impression.

Ferrari 812 Superfast
812 Superfast

812 Superfast as the basis
To achieve this, the designers used the underlying package of the 812 Superfast, keeping only the windscreen and headlights as existing bodywork elements. The objective was to exploit the proportions of the mid-front layout to deliver a very sleek design defined by smooth volumes and undulating reflections. The trickiest aspect was striking the ideal balance between expressiveness and restraint, projecting street presence whilst maintaining a very pure formal language.

A tapering front volume defines the flattened oval grille, with the rounded section over the front wheelarches emphasized by a contrasting stripe wrapping across the bonnet. Rearwards of the door, the flank develops into a very potent rear muscle that neatly blends upwards into the three-quarter panel.

2020 Ferrari Omologato

2020 Ferrari Omologato

The entire volume is rendered deliberately imposing through the elimination of the rear quarter light, while three horizontal transversal cuts in the fastback volume visually lower the rear mass. The tail is surmounted by a prominent spoiler which adds not only downforce, but a more aggressive, sporty stance.

Making it road-legal
Meeting every safety requirement to ensure a Ferrari is road-legal is always a huge challenge for the design team, more so when starting from an existing platform. And ‘Omologata’ was indeed a keyword that resonated throughout the development of this, the 10th front-engined V12 one-off Ferrari has delivered since the 2009 P540 Superfast Aperta.

2020 Ferrari Omologato

Beyond the clear instructions coming from the customer and down to every detail on the car, the designers effectively took into account countless variables to make this a very exclusive model through and through. The quest for the ultimate touch went as far as developing a new shade of red just for the livery, to match the fiery triple-layer Rosso Magma over a darkened carbonfibre finish.

Link to Ferrari’s racing heritage
Inside the car, numerous trim details suggest a strong link to Ferrari’s rich racing heritage. In fact, the Omologata can be seen as a clear descendent of Ferrari’s great GT tradition spanning 7 decades of history.

2020 Ferrari Omologato

The electric blue seats, finished in a combination of leather and Jeans Aunde fabric with 4-point racing harnesses, stand out against a full black interior. In the absence of rear quarter lights and screen, the atmosphere in the cabin is purposeful, reminiscent of a bygone era.

Metal parts on the dashboard and steering wheel are finished with the crackled paint effect associated with the great GT racers of the 1950s and 1960s as well as with Ferrari’s engine cam covers. A hammered paint effect so often used in cars such as the 250 LM and 250 GTO can also be seen on details such as the inner door handles and on the Ferrari F1 bridge.

2020 Ferrari Omologato

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The Bentley Continental range was born in 2003 and with each new generation, the boundaries of technology and power continue to extend. The third generation, unveiled at the 2017 Frankfurt Motorshow, is currently one of the brand’s most popular models globally. It is this generation, with its sporty design and sleek silhouette that is the basis of a miniature collection created by the company.

The collection of Continental GT model cars put a piece of Bentley history in the home or office, and would certainly be a perfect accompaniment to an owner’s full-size Continental GT, if he or she already owns one.  The collection is available in a variety of scales – 1:8, 1:43 and 1:64 – and meticulous attention to detail and thousands of hours of work go into crafting the exquisite models.

Bentley Continental GT scale model collection

The 1:8 scale model, priced in the UK at £6,995 (RM38,700), is offered as a bespoke product, allowing customers to commission their own unique replica car in the same way a customer would personalise their Bentley. The intricately detailed scale model is made up of over 1,000 individual pieces, assembled by hand and takes over around 300 hours in total to build.

The bespoke options cover a variety of aspects available to customise including paint, mock veneers and seat details. Every detail selected is executed and installed to the same superlative quality that is guaranteed with each full-size Bentley.

Measuring 78 cm in length and 40 cm in width, the exacting details of a full-size car are mimicked in miniature throughout the carefully-crafted replica cabin. The tiny steering wheel features impeccably-copied cross-stitching, the iconic seat quilting and fluting is mirrored on the small yet detailed scale. The model car even mimics the lustrous wood veneers and plush carpets that characterise the original. All colours and finishes are precision-matched to Bentley’s authentic paints, leathers, woods and other materials.

Bentley Continental GT scale model collection

Bentley Continental GT scale model collection

The full list of options includes exterior paint colour, wheels and alloys, lower grille, brake calipers, number plate, left or right driver position, interior colour split, main hide colour, secondary hide colour, seat quilting, seat fluting, veneers, and carpets. The option for the iconic Blackline Specification is also available.

To ensure complete accuracy, each 1:8 model ordered is developed under the close supervision of the Bentley Design Studio from the moment of order to final delivery. The model is crafted in resin and placed on a varnished plinth. It is the largest of the Continental GT collection of miniature models.

Bentley Continental GT scale model collection

For those who do not choose the 1:8 scale model, the 1:43 and smaller 1:64 die-cast models are also of high quality commensurate with the brand image. In the UK, they are priced at £85 and £12 (RM470 and RM66), respectively. Orders can be placed from Bentley Retailers or via shop.BentleyMotors.com.

COVID-19

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In the post COVID-19 world (we’re not there yet), close contact is going to be avoided or discouraged to minimise spread of coronavirus infection. Many industries will have to change the way they do things whether within their organisations and for those which deal with the outside world, interaction with customers and clients.

The auto industry, being one of those that has much interaction with customers, is undergoing change with processes that promote social distancing and contactless transactions. Greater attention is being paid to hygiene and the health of staff.

For carmakers like Lamborghini, which has long maintained a personal touch with its customers, there is also a need to review the interactive activities. In particular, the Ad Personam customisation program now has to take into consideration customers who may not wish to travel (or cannot) to the specialist department in Italy.

For such customers, there is now a new Ad Personam virtual studio offering consultation sessions to customers worldwide who want their new Lamborghini to be personalized. From this month, these customers can pre-book an initial consultation of around 2 hours via their dealership, either joining their sales specialist at the showroom or from another location, for their dedicated session with Lamborghini’s specialists.

They will be able to view extensive Ad Personam options on display during the video call to the Ad Personam studio. With the model present, design proposals and configuration suggestions from the Ad Personam team can be discussed using smartphones for walkarounds and to see close-up details. The virtual consultation is followed up with full proposals sent to the client, including renderings and even material samples.

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“Lamborghini is always thinking dynamically about the best solutions to challenges, and our new virtual Ad Personam studio consultations have been carefully devised to support clients who, in times where we are all cautious about international travel, still want the special, one-to-one experience of creating an entirely personalized car,” said Giovanni Perosino, Chief Commercial Officer of Automobili Lamborghini.

“We still look forward to welcoming clients to Sant’ Agata Bolognese in the future but we expect more than 150 Ad Personam consultations to take place virtually within this year, and continuing as an option for the future. With the support of our dealers worldwide, who also have significant personalization experience and of course, samples and materials in their own dealerships, we have the exciting opportunity in an increasingly digital age to create one-off Lamborghini models virtually,” he explained.

2020 Lamborghini Aventador SVJ Xago edition

To celebrate the new Ad Personam facility, Lamborghini announces the Aventador SVJ Xago special edition. Only 10 units are available to those customers specifying their Aventador SVJ virtually. Inspired by the hexagon cloud shapes at the North Pole on the planet Saturn and the strength of the hexagon in nature, the Xago celebrates the iconic ‘hexagonita’ theme in Lamborghini design.

The exterior of the Lamborghini Aventador SVJ Xago edition features a specially-created fading hexagonal silver effect, with a unique Ad Personam contrast colour livery for each car and gloss black Nireo Ad Personam rims.

2020 Lamborghini Aventador SVJ Xago edition

2020 Lamborghini Aventador SVJ Xago edition

The interior features an exclusive seat pattern with hexagonita theme, and special contrast colour matching the exterior. Each of the Aventador SVJ Xago models will be identified by a numbered plate.

Lamborghini Ad Personam

Lamborghini started its Ad Personam program in 2013 and opened its Ad Personam studio in 2016. Today, more than 50% of its cars are given additional attention by Ad Personam specialists after leaving the factory. This percentage has tripled over the last 3 years, with customers in the USA, Asia and UK being the largest number using the personalisation service.

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‘Golden Thunder’ is not the title of a new Chinese movie but the name of a special edition of the BMW 8-Series created by BMW Individual. Available for three body variants, its extravagant enhancement is in the form of specific design accentuations in gold along with high-end BMW Individual equipment features for both the exterior and interior.

The 8-Series Edition Golden Thunder is said to be for ‘customers with the very highest expectations in terms of style and quality’. The exclusive enhancements give the edition models the character of a custom-built vehicle.

2020 BMW 8-Series Edition Golden Thunder

Available for all model variants – coupe, convertible and Gran Coupe – the M sports package is also a standard feature in the range which covers the 840i and 840d xDrive through to the M850i xDrive.

A body finish in Sapphire Black metallic or Frozen Black metallic and carefully selected colour accentuations in gold give a distinct appearance. The dark look is supplemented by BMW Individual High Gloss Shadow Line with extended features and black brake calipers for the M sports brake system.

A striking contrast is created by means of golden accentuation lines running from the front apron to the side skirts and on into the rear apron. Other features finished in gold are the exterior mirror caps, the M rear spoiler (exclusively available for the 8-Series Coupe) and the 20-inch M light alloy wheels in double-spoke design.

2020 BMW 8-Series Edition Golden Thunder

Sportscar flair and individual luxury are also combined in the interior of the edition models to create an extravagant ambience. This is created by the extended BMW Individual Merino leather trim in black with the ‘Edition Golden Thunder’ inscription embroidered on the front headrests and the BMW Individual Alcantara Anthracite roofliner for the Coup and Gran Coupe, but in particular by the interior trim finishers in Aluminium Mesh Effect Gold.

On the centre console, the finely structured and high-end shimmering surfaces are supplemented with an edition emblem. The edition models also feature CraftedClarity glass applications for selected controls and the Bowers & Wilkins Diamond Surround Sound System.

2020 BMW 8-Series Edition Golden Thunder

The Edition cars will be produced at the BMW plant in Dingolfing, Germany from September 2020.

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Seating is an important aspect of driving and especially with sportscars, properly designed seats are vital for car control and comfort as they enable the driver’s body to be positioned correctly. Porsche will soon revolutionise sporty seating with an innovative alternative to conventional bucket seat upholstery with the concept study ‘3D-printed bodyform full-bucket seat’.

With this new technology, the sportscar manufacturer is once again underlining its close ties to motorsports. In this case, the personalised sports seat follows the principles of driver-specific seat fitting customary in professional motorsports.

Porsche 3D-printed bodyform full-bucket seat

In this study, the central section of the seat – in other words, the seat and backrest cushions – is partly produced by a 3D-printer. Customers will be able to choose between three firmness levels (hard, medium, soft) for the comfort layer.

“The seat is the interface between the human and the vehicle and is thus important for precise, sporty handling. That’s why personalised seat shells customised for the driver have been standard in racing cars for a long time now,” said Michael Steiner, Member of the Executive Board for Research and Development at Porsche. “With the ‘3D-printed bodyform full-bucket seat’, we’re once again giving customers the opportunity to experience technology carried over from motor sports.”

Close-up of the 3D lattice structure
Close-up of the lattice structure

In addition to an ergonomic fit similar to that found in racing cars, this seat also delivers a unique design, lower weight, improved comfort and passive climate control. The 3D-printed bodyform full-bucket seat is based on the lightweight full-bucket seat from Porsche and features a sandwich construction.

This consists of a base support made from expanded polypropylene (EPP) is bonded to a breathable comfort layer consisting of a mixture of polyurethane-based materials made using additive manufacturing – in other words in a 3D-printer.

The outer skin of the concept seat is made from Racetex and features a specific perforation pattern for climate control. Window panels provide a view of exposed coloured components in the 3D-printed lattice structure and give the full-bucket seat a distinctive design.

Porsche 3D-printed bodyform full-bucket seat
Visible components of the comfort layer

The 3D-printed bodyform full-bucket seat will be available from Porsche Tequipment as a driver’s seat for the 911 and 718 ranges from May 2020. The range will initially be limited to 40 seat prototypes for use on racetracks in Europe in combination with a 6-point seatbelt.

Feedback from customers will be incorporated into the development process. As a next step, street-legal 3D-printed bodyform full-bucket seats in three different firmness levels and colours will be available ex-works from the Porsche Exclusive Manufaktur from mid-2021.

Porsche 718
The new seats will be available for the latest 718 (above) and 911 models.

In the long-term, the technology will also enable fully personalised solutions if sufficient customers express an interest in this. In addition to an extended range of colours, seats adapted to the individual customer’s specific body contour will then also be developed and offered.

Visit www.porsche.com.my to know more about the latest products and services available in Malaysia.

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