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H.R. Owen Menambah Lotus pada Portfolio Mewahnya

Kumpulan pengedar automotif mewah terkemuka, H.R. Owen, akan meningkatkan portfolionya dengan menambahkan Lotus ke rangkaian jenama kereta mewahnya, menjadi pengedar terkini untuk jenama itu di UK.

Terletak di Hatfield, showroom Lotus yang baru ini akan mempamerkan pelbagai model Lotus, termasuk Lotus Emeya yang canggih, GT hiper elektrik empat pintu, dan Eletre, SUV hiper elektrik sepenuhnya. Selain itu, showroom ini akan menampilkan Emira, kereta sukan bertenaga petrol terakhir Lotus.

Ken Choo, CEO H.R. Owen, menyatakan keghairahan untuk kerjasama ini, sejajar dengan visi Pengasas Kumpulan Berjaya, Vincent Tan, untuk berkongsi dengan jenama-jenama yang menentukan semula kemewahan dan prestasi. Choo menekankan komitmen Lotus terhadap inovasi, terutamanya dengan pengenalan model elektrik seperti Emeya, yang sejajar dengan visi H.R. Owen.

Mike Johnstone, Ketua Pegawai Komersial Lotus, menekankan kepentingan strategik kerjasama dengan H.R. Owen, merujuk kepada reputasi global kumpulan pengedar dan pangkalan pelanggan. Lokasi Hatfield dipilih khusus kerana kebolehcapaian yang mudah di utara London, dengan matlamat untuk secara ketara meningkatkan keterlihatan jenama di selatan-timur England.

Reputasi H.R. Owen untuk keunggulan diperkuat oleh pengiktirafan pengedarannya, Rolls-Royce Motor Cars London dan Lamborghini Manchester, yang keduanya dinamakan yang terbaik di dunia oleh pengeluar masing-masing tahun lalu. Anugerah ini lebih mengukuhkan komitmen H.R. Owen untuk memberikan kemewahan dan perkhidmatan tanpa tanding dalam sektor runcit automotif.

H.R. Owen Welcomes Lotus to its Prestigious Portfolio

Leading luxury automotive dealer group, H.R. Owen, is set to enhance its portfolio by adding Lotus to its lineup of prestigious car brands, becoming the latest retailer for the brand in the UK.

Situated in Hatfield, the new Lotus showroom will showcase an array of Lotus models, including the cutting-edge Lotus Emeya, an electric four-door hyper-GT, and the Eletre, an all-electric hyper-SUV. Additionally, the showroom will feature the Emira, Lotus’ final mainstream petrol-powered sports car.

Ken Choo, CEO of H.R. Owen, expressed enthusiasm for the partnership, aligning with the vision of Berjaya Group founder Vincent Tan to associate with brands that redefine luxury and performance. Choo highlighted Lotus’ commitment to innovation, particularly with the introduction of electrifying models like Emeya, which resonates with H.R. Owen’s vision.

Mike Johnstone, chief commercial officer at Lotus, emphasised the strategic importance of the partnership with H.R. Owen, citing the dealer group’s global reputation and its discerning customer base. The Hatfield location was specifically chosen for its convenient accessibility north of London, aiming to significantly enhance brand visibility in the south-east of England.

H.R. Owen’s reputation for excellence is underscored by the recognition of its Rolls-Royce Motor Cars London and Lamborghini Manchester dealerships, both named the best in the world by their respective manufacturers last year. This accolade further solidifies H.R. Owen’s commitment to delivering unparalleled luxury and service in the automotive retail sector.

Lotus Eletre And Emira Malaysian Pricing Revised

Lotus Cars Malaysia, the exclusive franchise holder for Lotus in the country, has revised the pricing of the fully-electric Eletre Hyper-SUV and the premium Emira sports car due to recent developments in the ringgit’s value against major foreign currencies.

For the mid-range Eletre S, the suggested retail price is now RM698,000 (up from RM648,000), and for the range-topping Eletre R, it’s RM838,000 (up from RM798,000). These prices are applicable in both Peninsular Malaysia and Langkawi. The base Eletre’s pricing will be announced later as this variant won’t be available until at least 2025.

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Lotus Emeya Electric Sedan Launched With 905hp

Lotus has just unveiled its highly anticipated new flagship model, the Emeya. Formerly referred to as the Type 133, this all-electric four-door sedan is set to make a bold statement in the automotive world and go head-to-head with formidable rivals like the Tesla Model S and the Porsche Taycan Turbo.

The Eletre, which is available in Malaysia from RM578,000, and Emeya both use the same platform, the specialised Electric Premium Architecture (EPA), which is a product of Geely’s Sustainable Experience Architecture (SEA). The Emeya has a 102kWh battery pack and is anticipated to have a range comparable to the Eletre, which has an outstanding 600km range based on the WLTP cycle. Even while it is a little bit smaller than the Eletre’s 112kWh pack, it makes up for it with 350 kilowatts of quick charging power. A 350kW DC fast charger can charge the Emeya from 10 to 80 per cent in only 18 minutes, and it can add 150km to its range in just five minutes.

Although Lotus has opted to suppress some information regarding the Emeya, they have made some significant performance claims. The car has a dual-motor all-wheel-drive system that can generate 905hp and 985Nm of torque. Lotus claim that this engine can accelerate the car from 0 to 100km/h in 2.78 seconds, with a peak speed of 256km/h.

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Lotus Emira i4 First Edition Debuts – Special Price Of RM998,800

Lotus Cars Malaysia has officially announced the availability of the 2.0-litre Emira i4 in First Edition form for booking. This special offer comes at a price of RM998,800 on-the-road fully taxed, but it is important to note that this pricing is only applicable to cars produced in the year 2023 before the standard pricing takes effect. First deliveries will start in November. The regular price for the Emira i4 in Peninsular Malaysia will be RM1,095,000, while it will be priced at RM509,000 in the duty-free region of Langkawi.

The Emira i4 showcases a design characterised by sculpted surfaces and intricate technical details, drawing inspiration from the Evija hypercar.

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Lotus Eletre Hyper SUV Debuts In Malaysia, Priced from RM578,000

One year after making its global debut, the Lotus Eletre has arrived in Malaysia. This is the British brand’s first hyper-SUV which also lays claims to being a world first in this category. Apart from being the first of a new breed of fully electric SUVs, the Eletre also bears several firsts for Lotus. It is the first model outside sportscar segments; the first lifestyle EV; and also said to be the most ‘connected’ Lotus ever.

Three variants will be available for the Malaysian market – Eletre, Eletre S and Eletre R – with prices ranging from RM578,000 to RM798,000. There is currently no duty imposed on fully electric vehicles and roadtax is also exempted till the end of 2025. So customers have only to pay for insurance and whatever options they want to include to personalize their Eletre.

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Milltek Sport Enhances The Lotus Emira

Milltek Sport has developed a performance exhaust system to enhance the sound, weight, and driving dynamics of one of the most thrilling sports cars of the year, the Lotus Emira.

By collaborating with Litchfield to design a custom exhaust system for the renowned tuner’s supercharged 3.5-liter V6 manual-powered launch edition, Milltek Sport was able to expedite the construction of its newest exhaust.

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The Significance Of ‘Handling By Lotus’ In Vehicle Development

Over the many years it has been in business, Lotus Engineering, the consultancy division of Lotus, has done work for many carmakers and in most cases, the scope of their work has been confidential. Of course, enthusiasts would know that vehicle dynamics is a speciality of the company so it’s not difficult to guess the areas that they would have been involved in.

There have been some models where the Lotus name has been associated with the product – like the Lotus Cortina, Lotus Sunbeam and Lotus Carlton/Omega. These were high-performance cars that were developed, engineered and manufactured in partnership with Ford, Talbot and GM, respectively.

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Lotus Elan – The Car For The Swinging Sixties

Sixty years ago, at the 1962 British Motor Show, Colin and Hazel Chapman presented their new Lotus model – a small sportscar called the Elan which was ultra modern, lightweight and promised to be fun to drive. It was a contrast to other sportscars that had come out around the same time, like the Jaguar E-Type, AC Cobra and Ferrari GTO.

What drew the media to Lotus – which had been only in business for just 10 years – was the fact that its racing team had already won eight F1 races and several times at Le Mans. And just as the Mini was attracting celebrities, so too did the new Elan. Culturally, it was an icon as the Swinging Sixties embraced cool new design.

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Details Of Lotus Eletre e-SUV Released, Pricing To Start from RM487,000

In March last year, Lotus unveiled its Eletre Hyper-SUV to the world, providing a preview of its future in the electrified era that would see it going from a British sportscar company to a global performance car business and brand. At that time, the Eletre was still under development so details were few – but that didn’t stop thousands of customers around the world from ordering one (or more).

Today, the company has released details of the car which has pricing ranging from £89,500 to £120,000 (about RM487,000 – RM653,000) in the UK, with three versions available: Eletre, Eletre S and Eletre R. There will be a choice of two fully electric powertrains – 450 kW (603 ps) single-speed version with a claimed maximum range of 600 kms, and a 675 kW/905 ps dual-speed system with a maximum range of 490 kms. Torque figures are 710 and 985 Nm, respectively, delivering a 0 – 100 km/h) performance said to be either 4.5 or 2.95 seconds. The 112-kWh battery pack that is installed in both versions has a charging time (10% – 80%) of just 20 minutes using a rapid charger.

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