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Mercedes-Benz Malaysia Introduces E300 AMG Line To Lead The E-Class Charge

The Mercedes-Benz E-Class range has been refreshed with the addition of the E 300 AMG Line to lead the range. This replaces the E 350e plug-in hybrid to join the E 200 Avantgarde, E 250 Avantgarde and E 250 Exclusive alongside the Mercedes-AMG E 43 and Mercedes-AMG E 63 S.

“We are pleased to announce the introduction of the all-new Mercedes-Benz E 300 AMG Line to lead the E-Class range, the masterpiece of intelligence in the premium executive segment. As with all Mercedes-Benz E-Class limousines, the E 300 AMG Line is proudly locally-assembled and comes with an exceptional range of class-leading features for the discerning customer. This includes the superior comfort of the Nappa leather upholstery, the aural experience of the Burmester Surround Sound system, the intelligent Multibeam LED headlights and the expressive infotainment interface of the double 12.3-inch widescreen displays. The Mercedes-Benz E 300 AMG Line is the natural choice to top the elegant E-Class family, with sporty appeal from the tasteful visual enhancements of the AMG Line interior and exterior,” said Mark Raine, Vice President, Sales and Marketing, Mercedes-Benz Malaysia (above, left).

The new locally-assembled Mercedes-Benz E 300 AMG Line is a masterpiece driven by excellence. It personifies sophistication and the muscular AMG bodystyling further enhances the sportiness and exclusivity of the vehicle. The interior embodies the synthesis of emotion and intelligence.The E 300 AMG Line is designed for the luxury performance enthusiast. Its four-cylinder petrol engine gives a total system output of 180 kW (245 hp) with a maximum torque of 370 Nm from 1200 to 4000rpm. With sports car-like performance figures to boast, the E 300 AMG Line accelerates from 0 – 100km/h in 6.2 seconds and has a top speed of 250 km/h. Paired with the engine is its 9G-Tronic nine-speed torque converter automatic transmission with Direct Select shift paddles, which sends power to the rear wheels.

The AGILITY CONTROL suspension with passive selective damping system and lowering to ensure a well-balanced ride comfort on any road surface of the E 300 AMG Line offers agile driving pleasure on twisting roads as well as the highest level of ride comfort. Together with the DYNAMIC SELECT switch in the cockpit, it enables the driver to select from four modes: “Comfort”, “ECO”, “Sport” and “Sport +”. The additional “Individual” option allows drivers to configure their vehicle to suit their own preferences.

The E 300 AMG Line is equipped with enhanced MULTIBEAM LED headlamps, which open up new dimensions in headlamp technology. Each headlamp is equipped with 84 individually activated high-performance LEDs that makes it exceptionally bright and precise, and automatically illuminate the road surface with a previously unsurpassed, precision-controlled distribution of light – without dazzling other road users. The E 300 AMG Line comes with 20-inch Multi-spoke AMG alloy wheels.

The E 300 AMG Line is also equipped with COMAND Online, which leaves virtually nothing to be desired in terms of infotainment, navigation and communication. Information is shown on the 31.2 cm (12.3-inch) high-resolution media display. Its highlights, alongside the double display, include the touch-sensitive Touch Controls on the steering wheel and the new, intelligent graphic design of the Multifunction Telephony. It allows mobile phones to be charged and, at the same time, connected to the vehicle’s exterior aerial – with absolutely no need for cables or a telephone holder.

Burmester® surround sound system is available for superior listening pleasure. It drives 13 speakers with a 9-channel DSP amplifier and a total system power of 640 watts. All the speakers are additionally optimised for performance with the premium sound system. With Parking Pilot and its inclusion of a 360° camera, all-round vision is made possible by the reversing cameras and three other additional cameras. Observation of the areas to the side and directly in front of the vehicle is thus made possible during parking and manoeuvring. The information from Parking Pilot and the cameras is graphically presented in full HD on the vehicle’s Widescreen Cockpit.

E-Class Price (OTR w/o Insurance)

E200 Avantgarde Line RM 315,029.75

E250 Avantgarde Line RM 357,482.58

E 250 Exclusive Line RM 357,482.58

E300 AMG Line RM 388,888 (estimated)

For the ownership and care of the Mercedes-Benz E 300 AMG Line, Mercedes-Benz Services Malaysia offers the AgilityPlus 360° finance package that comes with great value-added benefits for the Mercedes-Benz E 300 AMG Line. Discover packages that lets you pay less and enjoy more of the ultimate convenience of combining financing, protection, service and insurance all in one.

*Terms and conditions apply.

*Price is with 0% GST, subject to change upon implementation of SST.

*Deliveries of the E 300 AMG Line will commence between mid- to late-third quarter of 2018.

Mercedes-Benz Services Malaysia Perkenalkan Pembiayaan AgilityPlus

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Mercedes-Benz Services Malaysia Introduces AgilityPlus Financing

Answering the call for greater financial flexibility, automotive financing innovator, Mercedes-Benz Services Malaysia Sdn Bhd (Mercedes-Benz Services Malaysia), recently introduced AgilityPlus. The latest end-to-end solution by the company now gives new customers greater freedom to customise a package that best finances, protects and maintains their prized Mercedes-Benz vehicle.

“Our passion is in enabling the lifestyle of our customers. To do that, Mercedes-Benz Services Malaysia is breaking the barriers of conventional financing. The strategy behind our growing portfolio of over RM2.3 billion, is first understanding our customers and what they need. AgilityPlus is perfectly tailored for the individual who seeks value, unrivalled benefits and of course, peace of mind,” said Mercedes-Benz Services Malaysia, Managing Director, Mike Ponnaz (above).

With the AgilityPlus package, customers will enjoy the benefits of its signature Agility Financing plan, namely its flexible end of agreement options to settle or extend their contracts, or return their Mercedes-Benz vehicles. The Guaranteed Future Value is another key feature which protects customers against depreciation, while enjoying lower monthly instalments.

Complementing these signature features, AgilityPlus offers customers the option to equip their Agility Financing plan with value add-ons. Customers have the freedom to choose one, or a combination of add-ons, comprising the Mercedes-Benz Comprehensive Motor Insurance, Tyre and Rim Insurance, Return to Invoice (RTI) Insurance as well as the Mercedes-Benz Service Package (Compact or Compact Plus). The service contract from Mercedes-Benz gives customers peace of mind at the wheel, without having to worry about unexpected repairs and costs.

“Customers enjoy greater cash flow flexibility with AgilityPlus because payments are structured into instalments. We designed the package to replace the lump-sum payment requirement so customers can now enjoy savings with upfront purchases. With the inclusion of the Mercedes-Benz Service Package, customers are assured their Mercedes-Benz vehicles are cared for by trained and experienced technicians, equipped with the latest diagnostic tools and guaranteed use of genuine parts. Our presence at touch-points throughout our extensive network further guarantees convenience for our customers nationwide,” explained Ponnaz.

Setting itself apart, AgilityPlus groups key solutions under one roof for added convenience and value-added benefits, enhancing the customer’s journey with the brand. Additionally, customers benefit from savings as a result of being protected against the fluctuations of volatile market prices through the Guarantee Future Value and Mercedes-Benz Service Package.

Customers also have the freedom to adjust the tenure of each financing and insurance solution. The tenure options for Agility Financing, RTI and Mercedes-Benz Service Package (Compact) is between one to five years, while the tenure for Comprehensive Motor Insurance and Tyre and Rim is one year (renewal basis). The Mercedes-Benz Service Package (Compact Plus) is a one-off add-on.

Customers who choose to finance their Mercedes-Benz GLC 200 with the Drive360+ option for five years (20,000km per annum), with a five year RTI, one year Comprehensive Motor Insurance and Tyre and Rim and Service Package (Compact Plus) will only pay RM 4,715 per month.

More recently, MBSM also introduced the EQ Agility Care campaign, which runs until 30 June 2018, to compliment the newly launched EQ Power products. Through the EQ Agility Care campaign, customers who are also eligible to add on AgilityPlus solutions, will receive scheduled vehicle maintenance and servicing, along with an EQ Power charging wallbox packaged with their new EQ Power C350 e or E350 e for an ownership tenure of one to five years.

Through AgilityPlus, MBSM is also running the Performance Agility Care campaign from 25 April to 30 June. The campaign offers Agility Financing for all Mercedes-Benz AMG 43 and 45 models for an ownership tenure of one to five years, complemented by a service package and exclusive AMG merchandise.

For more information on AgilityPlus, visit www.mercedes-benz.com.my/AgilityPlus, call the Mercedes-Benz Services Malaysia finance and insurance customer service centre at 1-800-88-1133, or visit any Mercedes-Benz authorised dealer.

Mercedes-Benz Malaysia Announces “Dealer of The Year” Award

“Automotive excellence goes beyond the vehicle, it encompasses the entire customer experience” and towards that end, Mercedes-Benz Malaysia recently held its inaugural Dealer of The Year awards aimed at identifying the best and brightest among its 33 dedicated dealerships nationwide, and recognising excellence in five key performance measurements during 2017.

Mercedes-Benz Malaysia presented a total of six awards for Best Performance in Financial Services, Best Performance in Business Excellence, Best Performance in After-Sales, Best Performance in Sales, Best Performance in Customer Satisfaction Index (CSI) and Customer Loyalty Index (CLI), and the ultimate award – The Dealer of the Year 2017.

Speaking at the award presentation ceremony, Mercedes-Benz Malaysia, President and CEO, Dr Claus Weidner (above, 2nd from right) said, “As the leading premium automotive brand in Malaysia, we have been setting the benchmark in defining automotive excellence – especially in crafting a unique and unrivalled customer experience. To this end, we are continuously enhancing customer touch-points, and currently offer the largest network coverage in the premium segment.”

Asbenz Motors Sdn Bhd emerged victorious for Best Performance in Sales, while Cycle & Carriage Bintang Bhd (Johor Bahru) won for Best Performance in After-Sales. Best Performance in CSI and CLI was awarded to Cycle & Carriage Bintang (Northern) Sdn Bhd (Juru & Bukit Tengah), and Hap Seng Star Sdn Bhd (Kinrara) earned the Best Performance in Business Excellence. Hap Seng Star Sdn Bhd (Jalan Ipoh) picked up the award for Best Performance in Financial Services.

The most coveted award, the Mercedes-Benz Malaysia Dealer of the Year 2017, was presented to Hap Seng Star Sdn Bhd Balakong dealership – achieving the overall highest scores in all aspects of sales, after-sales, customer satisfaction index, customer loyalty index, business excellence and financial services.

“We are honoured and pleased to receive the inaugural Dealer of the Year award from Mercedes-Benz Malaysia. Our Mercedes-Benz Hap Seng Star Balakong Autohaus is truly deserving of this accolade, having committed to delivering exceptional standards in all aspects of the business. Hap Seng Star is, and has always been, dedicated to putting the customer at the centre of our activities and we commend our colleagues at Hap Seng Star Balakong for their combined efforts in achieving this award,” said Chief Operating Officer of Hap Seng Consolidated Berhad and Chief Executive of Hap Seng Consolidated Berhad Automotive Division, Harald Behrend.

“With these awards, we recognise the commitment, dedication and passion of our dealer partners to support our promise of delivering the Best Products and the Best Customer Experience. On behalf of Mercedes-Benz Malaysia, I congratulate all our dealer partners for their commitment in living up to the three-pointed star’s The Best or Nothing motto. And a special congratulations to all award recipients on their remarkable achievements in 2017,” concluded Dr Weidner.

To-date, Mercedes-Benz Malaysia has 33 dedicated dealerships nationwide delivering the best products and the best customer experience throughout customers’ entire journey, maintaining Mercedes-Benz Malaysia as the largest premium automotive dealer network in the country. The latest Mercedes-Benz ‘Autohaus’ (above) was also just opened in Klang recently, and you can read about that here.

Mercedes-Benz NZ Wheels Klang Autohaus Officially Opens

Mercedes-Benz Malaysia together with authorised dealer, NZ Wheels, recently launched the Mercedes-Benz NZ Wheels Klang Autohaus. Mercedes-Benz NZ Wheels Klang also features the first separate facility for a Mercedes-Benz Proven Exclusivity centre in Malaysia, a dedicated space for customers to view and test drive an extensive range of certified pre-owned Mercedes-Benz cars located adjacent to the Autohaus.

“We congratulate our dealer partner NZ Wheels on the official launch of the Mercedes-Benz NZ Wheels Klang Autohaus. This latest Autohaus demonstrates our continuous commitment to the Malaysian market, our customers and our fans. As we remain focused on providing our customers with the Best Products and Best Customer Experience, we will also continue expanding customer touchpoints nationwide, investing in developing key areas including talent, technology, production and services,” said Mercedes-Benz Malaysia President and CEO, Dr Claus Weidner.

A total of RM6 million was invested in upgrading the Mercedes-Benz NZ Wheels Klang Autohaus to now be compliant with the Mercedes-Benz Presentation System II (MPS II) autohaus concept, the global Autohaus benchmark of customer experience, complete with the new Mercedes-Benz Corporate Identity (CI). The new Mercedes-Benz CI goes beyond merely serving as a design concept, it also improves orientation to the customer, supports consulting discussions and naturally underlines the values of the Mercedes-Benz brand as the No. 1 premium automotive brand in the world.

With a total land area of 320,000 sq. ft. supporting a built-up area of 32,000 sq. ft., the NZ Wheels Klang Autohaus has a total display capacity of 17 vehicles — three of which are Mercedes-AMG cars at the AMG Performance Centre. NZ Wheels Klang is managed by around 70 personnel across sales, technical services and spare parts functions. A full-fledged 3S centre, the Autohaus is equipped with 30 work bays, capable of servicing up to approximately 650 vehicles a month, providing general and specialised repair solutions.

Speaking at the official launch event, NZ Wheels Sdn Bhd Group Chief Executive Officer, Automotive Group, Dato’ Samson Anand George, said, “With the update of the NZ Wheels Klang Autohaus to the highest Mercedes-Benz standards and latest corporate identity, NZ Wheels reaffirms its presence as a steadfast and passionate Mercedes-Benz dealer. Having upgraded our sales and service facilities, we are confident that our customers in Klang and nearby areas will receive no less than the best care that is synonymous with the Mercedes-Benz three-pointed star.”

With customer comfort in mind, the i-Showroom in Mercedes-Benz NZ Wheels Klang Autohaus includes digital touch screens for customers to gain a better understanding of Mercedes-Benz product features and sales processes. The Mercedes-Benz NZ Wheels Klang Autohaus is also equipped with a private Star Lounge for a personalised and premium atmosphere. In addition, the latest upgrade now features Service Differentiation – an exclusive range of personalised after-sales services that offers flexibility and convenience which includes pick-up/drop-off of customer vehicles, after-hours drop-off and fast-lane service.

The Mercedes-Benz NZ Wheels Klang Autohaus is one of seven authorised Mercedes-Benz Autohauses in Selangor, to support the increasing need for premium service and experience among Mercedes-Benz customers.

To date, Mercedes-Benz Malaysia has 33 dedicated dealerships nationwide delivering the Best Products and the Best Customer Experience throughout the entire customer journey, maintaining the German marque’s position as the largest premium automotive dealer network in the country.

Established in 1994, NZ Wheels is the third largest Mercedes-Benz authorised dealership in the country. The Mercedes-Benz NZ Wheels Klang Autohaus is located at Lot 1385, Wisma NAZA, Jalan Kapar, Batu 2, Kawasan 19, 41400 Klang, Selangor Darul Ehsan. For more information, call +603 – 3343 9270.

Mercedes-Benz NZ Wheels Klang Photo Gallery…

Mercedes-Benz Commercial Vehicles Records Strong Performance In 2017

Mercedes-Benz Malaysia Commercial Vehicles (MBM CV) delivered a strong performance last year, recording a total of 2,469 vehicles sold in 2017, comprising FUSO light-duty and heavy-duty trucks as well as Mercedes-Benz trucks and vans. Despite the dip of 7.9% in Total Industry Volume (TIV) for 2017, MBM CV continues to be a strong supporter of the transport and haulage industry, attributing its robust performance in 2017 to its strategy of placing customers at the centre of its initiatives.

“Part of Daimler Trucks, MBM CV represents first-class product quality and service excellence in the Malaysian market. In everything that we do, our focus is on our customers. Safety, reliability and economic efficiency are our topmost priority. With the commitment of our dealer partners and the trust of the market, 2017 proved to be a positive year in many aspects. As a new year begins, we remain as committed as ever to deliver vehicles and solutions of the highest quality – Trucks you can trust,” said Mercedes-Benz Malaysia Commercial Vehicles, Vice President, Mr Albert Yee (above, main image).

In 2017, the famed Mercedes-Benz Actros proved to be a top choice among hauliers recording an impressive total of 268 units sold, maintaining a double digit growth of 24.1%. Contributing 32.1% sales, the Mercedes-Benz Actros 2644LS 6×2 (L-cab) remains the most popular model. Meanwhile, FUSO trucks recorded 2,170 units sold. As a result of securing fleet contracts from new small and medium operators during the year, MBM CV was able to achieve a market penetration 13.06% for Mercedes-Benz commercial vehicles in 2017, a new record for the company.

Throughout 2017, MBM CV and its network dealers continued to raise the bar with best-in-class commercial vehicles and service quality for the haulage industry. Product enhancements included the new TD Canter facelift and ensuring that MBM CV’s entire product portfolio complies with the United Nations Economic Commission for Europe (UNECE) safety regulations set by Jabatan Pengangkutan Jalan (JPJ). These measures improve vehicle safety and ensure customers’ peace-of-mind.

Mercedes-Benz Malaysia Achieves Record Sales In 2017

2017 was the fourth consecutive record year for Mercedes-Benz Malaysia (MBM), achieving an all-time high sales record of 12,045 vehicles sold in 2017. This translates into an overall 2.3 per cent growth compared to 2016. The three-pointed star is well ahead of the pack in the premium segment, maintaining a 2.3 per cent market share*.

“Mercedes-Benz Malaysia enjoyed a remarkable year in 2017 as a result of our customer centric strategy. We’re very proud of our achievements in 2017. It is the result of great teamwork from everyone in the Mercedes-Benz Malaysia team including our dealer partners. We understand our customers’ requirements and target to fulfill their expectations. To deliver the Best Products, we launched 17 new models…” (cont’d)

“To offer the Best Customer Experience, we launched nine new and upgraded dealerships, including a brand new dealer group, Auto Commerz Sdn Bhd. As a result, we successfully achieved a record-breaking year, our best ever performance in the history of Mercedes-Benz Malaysia. Moving into 2018, we are confident of the growth potential in the Malaysian automotive market and will continue to invest substantially in developing key areas including talent, technology, production and service. This is the strategy behind maintaining our position as the No. 1 premium brand in Malaysia,” said Mercedes-Benz Malaysia President and CEO, Dr Claus Weidner (above, second from right).

“We are delighted to have delivered a record-breaking 12,045 Mercedes-Benz Cars to customers in Malaysia and by this confirming our position as the leading premium brand. Our locally produced vehicles, especially the new E-Class and the GLC have been our growth drivers. We are thankful that our customers have put their confidence in our premium products. With our innovative mobility solutions, digitalisation initiatives as well as upcoming product highlights, we are confident of continuing on this success path,” said Mercedes-Benz Malaysia, Sales & Marketing, Vice President, Mark Raine (above).

For FY2017, MBM’s sales was driven by the locally produced limousines which recorded 7,041 units sold. This was followed closely by the Mercedes-Benz SUVs with 2,599 units sold, spurred by the introduction of the locally produced Mercedes-Benz GLC 200 and GLC 250. Growth within this segment is expected to continue. The Mercedes-Benz compact cars recorded a total of 2,031 units sold, while the aspirational Mercedes-Benz Dream Cars, also known as the brand shapers, recorded a total of 374 units sold.

MBM marked the the year by launching six new 43 series models namely, the Mercedes-Benz E 43 4MATIC (above), SLC 43, C 43 4MATIC (below), C 43 4MATIC Coupe, GLC 43 4MATIC, GLC 43 4MATIC Coupe and later, the AMG GT R.
Complementing its line-up of Best Products, MBM invested in initiatives that demonstrated its signature Best Customer Experience by organising various customer engagement activities focusing on the different interests of its target audience. These included the Ultra Singapore 2017, Urban Hunting movement, and Hungry for Adventure in East Malaysia.

In addition, MBM also launched a Mercedes-Benz branded charging station in Bangsar Shopping Centre (BSC) and hosted the Mike Horn X Hungry for Adventure event, featuring the greatest explorer of all time who is currently on a two-year journey – Pole2Pole mission.

Moving even closer to its fans and customers, MBM continued to innovate exciting platforms to enhance customer touch points in 2017. These included mobile roadshows, the Mercedes-Benz Gallery, Customer Care Centre, and Test Drive Booking System. MBM also introduced experiencing cars in Virtual Reality, Digital Signage, Product Experts, Online Service Booking, Mercedes-Benz Financial Calculator and also a one-stop integrated state-of-the-art web platform which facilitates the needs of both new and existing customers known as OneWeb.

In regards to its dealer network, MBM introduced SalesTouch, a mobile sales tool which enables product experts and sales consultants to provide customers with real time information. The feature complements its existing features which are the Service Differentiation and Product Experts.

Always in touch with customers’ needs, MBM launched a new campaign in late 2017 in partnership with its sister company, Mercedes-Benz Services Malaysia (MBSM). The campaign, in anticipation for the Chinese New Year celebration in 2018, offers personalised and flexible financing packages to give Mercedes-Benz fans total peace of mind to finance their dream Mercedes-Benz cars based on their respective financing commitments.

Mercedes-Benz Malaysia has 33 dedicated dealerships nationwide delivering the Best Products and Best Customer Service throughout the entire customer journey. To date, Mercedes-Benz has the largest premium dealer network in the country.

In FY2017, Mercedes-Benz achieved a total investment of over RM 1 billion in the Malaysian market. One-third of this investment was made in its Pekan Production Plant and MBM Training Academy in Puchong, Selangor. This strategy demonstrates the leading premium German marque’s commitment in supporting the nation’s ambition of becoming an EEV hub.

*As of YTD November 2017
NB: The numbers for 2017 are unaudited and subject to change.

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Merc

Mercedes-Benz Malaysia Introduces E300 AMG Line To Lead The E-Class Charge

Mercedes-Benz Services Malaysia Perkenalkan Pembiayaan AgilityPlus

Mercedes-Benz Services Malaysia Introduces AgilityPlus Financing

Mercedes-Benz Malaysia Announces “Dealer of The Year” Award

Mercedes-Benz NZ Wheels Klang Autohaus Officially Opens

Mercedes-Benz Commercial Vehicles Records Strong Performance In 2017

Mercedes-Benz A45 AMG is a fire breathing monster!

Mercedes V-Class arrives in Malaysia

Mercedes-Benz C63 S AMG launched in Malaysia

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