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Shell Malaysia

Shell can be found in virtually every country around the globe and in Malaysia, the brand has had a presence of more than 127 years. It is a trusted brand and a household name for petroleum products, lubricants and other services serving Malaysian consumers and the auto industry. This trust has been gained through ensuring strong product quality and value chain integrity.

However, popular brands will tend to attract ‘copycats’ who try to exploit such success and trust by selling fake products to unsuspecting consumers. These are sold through the black market and for companies like Shell, there has been an impact on the brand.

In 2018, Shell conducted laboratory tests on a random sample of products sold online and in hypermarkets that claimed to be genuine Shell products. The lab test results showed that 4 out of 12 containers sold were counterfeit.

Shell station
Buy Shell products at authorised Shell workshops and Shell stations where the items are guaranteed genuine.

Helping enforcement agencies to identify fakes
As part of its continuous effort to protect Shell’s brand integrity and to ensure that customers receive only genuine Shell products, Shell Malaysia Trading Sdn Bhd is driven to strengthen its collaboration with enforcement agencies to combat the presence of lubricants that are being passed off as genuine Shell products to unsuspecting consumers and workshops.

The company recently conducted a special training workshop which was attended by nearly 100 enforcement officers from the Ministry of Domestic Trade and Consumer Affairs (KPDNDHEP) and Royal Malaysian Customs. The aim was to provide the agencies with knowledge on how to differentiate genuine Shell lubricants from counterfeit and illegal products, when conducting raids.

Shell Lubricants Marketing General Manager, May Tan, thanked the enforcement agencies for giving serious attention to this issue that has created confusion in the marketplace, threatened Shell’s reputation, and affected the livelihood of honest workshop owners.

Shell Helix
Genuine Shell Helix packs have a security QR code.

“We would like to commend the authorities for their efforts in combating counterfeit lubricant production and distribution activities that affect major brands including Shell. As the brand owner, we are deeply concerned with the number of consumers who might have inadvertently purchased fake lubricants through unauthorised channels. That is why we always advise consumers to only buy official genuine Shell lubricants with ‘Untuk Pasaran Malaysia’ labels complete with QR codes that can be authenticated via SHARE website (www.shell.com.my/share) and from authorised outlets to avoid potential irreversible damage to their vehicles,” she said.

If you think you have inadvertently purchased counterfeit Shell lubricants, contact Shell Customer Service at 1-300 88 1808 or send email to generalpublicenquiries-my@shell.com.

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Over a period of 10 days, Shell Malaysia raised a total of RM1.92 million in its recent ‘Anda Beli, Kami Derma’ Raya Charity Campaign. In its fifth year, the campaign is an effort to spread the spirit of caring and sharing during the ‘balik kampung’ season.

1 sen donation for every litre of fuel
During the campaign period (May 30 to June 8 2019), Shell donated 1 sen for every litre of Shell fuel pumped and 1 sen for every RM1.00 spent at Shell SELECT stores. The money raised will go to the National Cancer Society Malaysia, Food Aid Foundation, and Malaysian Nature Society. Mastercard joined the effort as a valued partner for the second consecutive year and contributed 1 sen to the Food Aid Foundation for every litre of Shell fuel pumped and every RM1 spent at Shell SELECT stores paid for with any Mastercard credit or debit cards.

This year, motorists were given the option to donate to the organisation of their choice. Additionally, Shell’s agencies and partners came together to support this initiative through contributions in the form of media advertising and resources.

Ongoing campaign
“We are once again humbled by the generosity and support of our Malaysian motorists, in helping us raise a total of RM1.92 million for the organisations in just 10 days. We wish to thank all our customers and partners for contributing to this cause. In line with our mission to make life’s journeys better for all Malaysians, we hope this initiative will continue to inspire others to extend a helping hand for those who are in need,” said Shairan Huzani Husain, MD of Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd.

He added that the continuous support and generosity of Malaysian motorists has encouraged Shell to run this campaign annually to impact more lives.

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It was only last week since Shell Malaysia announced their annual Raya CSR campaign for this year called the ‘Anda Beli, Kami Derma’ campaign. Starting tomorrow (30 May 2019) until 8 June 2019, Shell will be donating:

  • 1 Sen for every litre of Shell Fuels purchased
  • 1 Sen for every Ringgit spent at all Shell Select stores (excluding E-Pay products, Touch N Go & in-store services)

That might seem very little but considering the fact that EACH AND EVERY Shell station in the country will be participating for the next 10 days, that amount will positively total up to a huge figure by the end of the campaign. (more…)

In conjunction with the upcoming Hari Raya Aidilfitri (and of course, people’s innate nature to do good), Shell Malaysia is proud to announce their latest Raya CSR (corporate social responsibility) campaign that is the ‘Anda Beli, Kami Derma’ or ‘You Buy, We Donate’ initiative.

This is their fifth consecutive year in running such a campaign where the ‘balik kampung’ experience for fellow motorists more meaningful by spreading the spirit of caring and sharing during the blessed Raya festivities. (more…)

Boost aka “Malaysia’s largest e-wallet” together with Shell Malaysia has announced that their e-wallet payment service is now accepted at Shell fuel stations across Malaysia. As of now, 800 Shell stations accept Boost as an alternative payment method to further enhance the overall retail experience, whether for fuel or other amenities available at Shell Select. (more…)

The Make the Future Live Malaysia 2019 was officially launched yesterday at the Sepang International Circuit and at the centre of it all lies the 10th Shell Eco-marathon Asia endurance race.

Over 100 students from 18 countries (Asia Pacific and Middle East) will compete on which vehicle can travel the furthest while using the least amount of energy.

The Shell Eco-marathon is a global program (and one of the world’s longest-running student competitions) that challenges students and educational institutions to design, build, and compete ultra-energy-efficient cars. (more…)

With more and more vehicles being registered and actively operating here in good ol’ Malaysia, the demand for petrol, diesel, and other fun internal combustions solutions have also risen in trend.

Hence why Shell Malaysia took the liberty to launch a cutting-edge and new fuel storage facility plus additional loading bay at Westports, Port Klang. This new storage facility is said to cater to the company’s overall capability to meet the rising demand for Shell fuels across the country. (more…)

Shell Malaysia Trading Sdn Bhd has officially introduced their latest addition of premium fully synthetic engine oils for the Malaysian market that is the Shell Helix HX8.

Considered as one of the most affordable premium fully synthetic engine oils in the country, the new Helix HX8 series comes with the adaptive Flexi Molecule Technology for better engine protection. (more…)

Shell Malaysia Trading Sdn Bhd has officially introduced their latest range of Shell Rimula Light Duty engine lubricants specifically designed for pick-ups and light duty trucks.

The new range features two different variants which are:

  • Shell Rimula Light Duty LD4 15W-40 (API CI-4)
  • Shell Rimula Light Duty LD5 10W-40 (API CK-4) Synthetic Technology

(more…)

It was a dream come true for technician Khairil Anuar Abd Rasol, 35, (above) when he found himself the proud owner of a brand-new Ducati Monster 797 motorcycle in the recent Shell Advance Buy & Win Consumer Contest. The contest, which ran from April 1 to May 31, 2018, was open to motorcycle owners who purchased any Shell Advance 4T motorcycle engine oil or gear oil worth a minimum of RM25 in a single receipt from authorised Shell Advance retail channels. An on that same day, Velu Kumar Suppan, 54, (below) won a brand-new Kia Picanto as the Grand Prize Winner of the lucky draw held in conjunction with the Malaysia Autoshow 2018 organised by Malaysia Automotive Institute (MAI).

 

“My discipline did payoff. I have always only used fully synthetic Shell Advance Ultra as it goes further without impacting the performance and makes my bike feel lighter and more powerful. I was surprised when I received the call informing me of the good news. I am so thrilled as I did not expect to win the Ducati Monster,” shared Khairil, the Grand Prize winner and proud new Ducati owner. The Shell Advance Buy & Win Consumer Contest was aimed at rewarding passionate bikers who choose to trust Shell Advance for complete protection of their motorcycles’ engines.

As for Velu Kumar the winner of the Kia Picanto, he was one of the 215,853 visitors who attended the fourth edition of the annual Malaysia Autoshow at the Malaysia Agro Exposition Park Serdang (MAEPS) from 26th to 29th April 2018. “The new Kia Picanto is timely as my current car is quite old.  I look forward to using it as my daily commute to work in Subang Jaya,” he said. Mohd Sazali bin Mohamed Amin, Chief Financial Officer, MAI presented Velu Kumar the keys to his car during a prize giving ceremony at the MAI headquarters in Cyberjaya. Aside from Velu Kumar, 30 car buyers at the autoshow also won fuel vouchers worth RM1,000 each.

 

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