The day when you no longer have to ‘lose’ 50 sen for every reload of the Touch ‘n Go (TnG) card is fast nearing with more and more places waiving the charge. The latest is Shell Malaysia which has announced that all its stations along the PLUS Expressways (NKVE and ELITE) and the East-Coast Expressway (ECE) will no longer charge the 50 sen.
The broader expansion to all stations along these expressways is an addition to Shell’s recent initiative in waiving the TnG top-up fee at all stations along the North-South Expressway (NSE) earlier in January. As part of Shell’s effort, the expansion to the number of stations from the earlier initiative also includes 25 other Shell stations at various locations nationwide.
“Shell understands the challenge Malaysians face against the rising cost of living. We know it can be difficult to save when there are increasing necessary expenses like food, transportation, utilities and education, which form a huge part of one’s expenditure. This drives us to help Malaysians save more and ultimately, get more out of their journeys. Hopefully, forgoing the Touch ‘n Go top-up charges at all stations along NSE, NKVE, ELITE, ECE, and other Shell stations will give our customers one less worry when travelling or fuelling up at Shell during long journeys,” said Shairan Huzani Husain, MD of Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd.
The inaugural Malaysia Technology Excellence Awards 2019 saw Shell Malaysia Trading Sdn Bhd receiving an award for introducing next-generation lubricant solutions for its business-to-business (B2B) customers that incorporate artificial intelligence (AI), mobile applications and wearable technology.
Organised by Charlton Media Group of Singapore, the Malaysia Technology Excellence Awards recognise exceptional companies from across different industries in Malaysia that have embarked on innovative technology-driven initiatives that positively impacted their businesses.
Shell Lubricants General Manager for Malaysia and Singapore, Baljit Singh, said that the awards recognised Shell’s continued technology leadership in lubricants. “As the top lubricants supplier in the world for the past 13 consecutive years, Shell has been at the forefront of research and development that includes deploying the latest technology to create enhanced products and services that deliver tangible benefits and long-term value to businesses,” he said.
The award-winning initiatives Shell LubeChat – Shell’s online AI-powered chatbot operates 24 hours with machine-learning capabilities that provide customers with accurate solutions in a timely manner to make faster, better-informed decisions regarding the right lubricant for every type of equipment or application. Its customer support capabilities range from basic enquiries to troubleshooting and solution-driven conversations. It even provides technical documents for reference, an initiative taken by Shell to communicate more efficiently with its customers.
Shell LubeChat
Shell LubeAnalyst – Available in a convenient mobile application, this data-driven diagnostic tool hosts millions of data points that date back to 30 years and cover more than 700,000 components on its cloud-hosted database. Shell LubeAnalyst has proven to be invaluable in helping determine the ‘health’ of both lubricants and equipment to avoid unplanned downtime. The mobile application makes it easier to register oil samples and access necessary information. Customers can submit samples using QR codes from virtually any location, thereby eliminating manual, paper-based processes and minimising risks of human error. This service has enabled Shell industrial lubricants customers to reduce total costs of ownership of heavy machinery.
Shell Wearable Technology – Shell’s introduction of wearable technology enables its technical field personnel to conduct on-site equipment inspection and communicate remotely in real-time with other Shell technical experts in Malaysia and other parts of the world for accurate diagnosis and prompt resolution. The wearable headset is equipped with a camera capable of capturing still images and projecting `live’ video feed, a microphone and a high-resolution micro-display screen. It is completely hands-free, voice-activated and rated for use in restricted zones where potentially hazardous materials are present.
‘Nak Ekstra RM20,000?’ is the name of Shell Malaysia’s latest campaign to welcome 2020. Throughout December 2019 until February 9, 2020, Shell customers have the opportunity to cash in an extra RM20,000 each week! On top of the RM20,000 Grand Prize, Shell is also giving away RM1,000 to 20 consolation prize winners on a weekly basis.
Extra sum of money for a brighter 2020
Though a new year should bring hope for better things, we cannot deny some of the worrying thoughts running in the minds of most Malaysians. A study found that 86% of Malaysians are concerned about the cost of basic needs and high-priced homes, followed by 76% who are in debt to sustain their cost of living while the remaining 74% are uneasy about loss of source of income. This insight supports the ‘Nak Ekstra RM20,000’ campaign, which provides Malaysians with an opportunity to receive an extra sum of money for a brighter 2020.
“Just like Shell FuelSave 95, a fuel that is designed to go further, we hope the extra RM20,000 cash prize will help customers pursue the things that matter to them,” said Shairan Huzani Husain, MD of Shell Malaysia Trading Sdn Bhd and Shell Timur Sdn Bhd.
“Whether it is starting a college fund for your children, an Umrah trip, paying bills, or a downpayment for a new car, Shell wants to give customers a chance to go a little further and start the year on a high note,” he added.
Just spend RM40 at a Shell station and you could get RM20,000 in 2020.
How to participate
To participate in the campaign requires only two simple steps: Step 1 – customers need to spend a minimum of RM40 in one receipt at any Shell station nationwide; Step 2 – customers need to submit their details via a physical contest form with receipt or scanning a QR code to submit details and receipt online. They will then be eligible to win the weekly cash prizes.
Additional rewards
In line with the ‘Ekstra’ theme, Shell is also offering additional rewards to customers this December in partnership with Touch ‘n Go and BonusLink. Throughout December 2019 until February 9, 2020, customers will receive an extra RM5 cashback when they spend minimum RM40 at Shell by paying with Touch ‘n Go eWallet. This special offer is limited to two cashbacks per Touch ’n Go eWallet account per month, and only for the first 300,000 transactions at Shell.
Additionally, Shell is offering extra rewards to loyal customers through BonusLink. On December 4,5 and 6, 2019, customers will receive 10x BonusLink Points for everyone litre of fuel purchased with the swipe of a BonusLink Card at any Shell station nationwide, which is 10 times extra than the normal Points offer. Thereafter, on December 12, 2019, customers can redeem their BonusLink Points at Shell to receive a 50% rebate, allowing them to go further with their Points.
For more information on the extra offers at Shell, visit www.shell.com.my.
Shell is well-known to celebrate and rewards their loyal customers with some very nice treats. A group of 14 very lucky Shell Rimula customers from Malaysia might’ve topped the reward scale when they were sent to an all-expense-paid trip to Barcelona, Spain to join the 2019 Shell Rimula Ultimate Stopover. (more…)
Shell Malaysia Trading Sdn Bhd has unveiled their latest Shell Helix HX8 0W20 engine oil specifically formulated to meet the demands of today’s modern passenger vehicle engines. This new low viscosity formulation is not only a fully synthetic blend but also affordable for the masses who want that extra protection and performance when on the roads. (more…)
If you’re in the market looking for the best engine oil for your beloved motorcycles, Shell Advance wants you to know that they’ve launched their new AX7 range recently; the AX7 15W-50 which acts as a major complement to its existing Ultra 15W-50. What’s so special about the latest Shell Advance additions? A lot, to be precise! (more…)
It was a day to remember for Neeraj Kumar N Krishna Kumar as he was announced the first grand prize winner of the ‘Menangi 3 BMW X3’ contest currently ongoing by the good folks from Shell and BonusLink. Mr Neeraj came all the way from Penang to personally receive his brand-new BMW X3 xDrive30i Luxury, a premium SUV currently on offer by BMW Group Malaysia. (more…)
Shell can be found in virtually every country around the globe and in Malaysia, the brand has had a presence of more than 127 years. It is a trusted brand and a household name for petroleum products, lubricants and other services serving Malaysian consumers and the auto industry. This trust has been gained through ensuring strong product quality and value chain integrity.
However, popular brands will tend to attract ‘copycats’ who try to exploit such success and trust by selling fake products to unsuspecting consumers. These are sold through the black market and for companies like Shell, there has been an impact on the brand.
In 2018, Shell conducted laboratory tests on a random sample of products sold online and in hypermarkets that claimed to be genuine Shell products. The lab test results showed that 4 out of 12 containers sold were counterfeit.
Buy Shell products at authorised Shell workshops and Shell stations where the items are guaranteed genuine.
Helping enforcement agencies to identify fakes
As part of its continuous effort to protect Shell’s brand integrity and to ensure that customers receive only genuine Shell products, Shell Malaysia Trading Sdn Bhd is driven to strengthen its collaboration with enforcement agencies to combat the presence of lubricants that are being passed off as genuine Shell products to unsuspecting consumers and workshops.
The company recently conducted a special training workshop which was attended by nearly 100 enforcement officers from the Ministry of Domestic Trade and Consumer Affairs (KPDNDHEP) and Royal Malaysian Customs. The aim was to provide the agencies with knowledge on how to differentiate genuine Shell lubricants from counterfeit and illegal products, when conducting raids.
Shell Lubricants Marketing General Manager, May Tan, thanked the enforcement agencies for giving serious attention to this issue that has created confusion in the marketplace, threatened Shell’s reputation, and affected the livelihood of honest workshop owners.
Genuine Shell Helix packs have a security QR code.
“We would like to commend the authorities for their efforts in combating counterfeit lubricant production and distribution activities that affect major brands including Shell. As the brand owner, we are deeply concerned with the number of consumers who might have inadvertently purchased fake lubricants through unauthorised channels. That is why we always advise consumers to only buy official genuine Shell lubricants with ‘Untuk Pasaran Malaysia’ labels complete with QR codes that can be authenticated via SHARE website (www.shell.com.my/share) and from authorised outlets to avoid potential irreversible damage to their vehicles,” she said.
If you think you have inadvertently purchased counterfeit Shell lubricants, contact Shell Customer Service at 1-300 88 1808 or send email to generalpublicenquiries-my@shell.com.
It was only last week since Shell Malaysia announced their annual Raya CSR campaign for this year called the ‘Anda Beli, Kami Derma’ campaign. Starting tomorrow (30 May 2019) until 8 June 2019, Shell will be donating:
1 Sen for every litre of Shell Fuels purchased
1 Sen for every Ringgit spent at all Shell Select stores (excluding E-Pay products, Touch N Go & in-store services)
That might seem very little but considering the fact that EACH AND EVERY Shell station in the country will be participating for the next 10 days, that amount will positively total up to a huge figure by the end of the campaign. (more…)
In conjunction with the upcoming Hari Raya Aidilfitri (and of course, people’s innate nature to do good), Shell Malaysia is proud to announce their latest Raya CSR (corporate social responsibility) campaign that is the ‘Anda Beli, Kami Derma’ or ‘You Buy, We Donate’ initiative.
This is their fifth consecutive year in running such a campaign where the ‘balik kampung’ experience for fellow motorists more meaningful by spreading the spirit of caring and sharing during the blessed Raya festivities. (more…)
